Conclusion

BuchiGang Company does everything within its capacity to provide the product that
would satisfy Filipinos' cravings in order to satisfy customer demand and keep this
business profitable. Despite having issues with time management, the company
succeeds in completing the activities required for developing the business plan and
the actual business since it is made up of individuals who give it their best. In
addition, the team devised methods to make Abuchikek as environmentally friendly
as possible. Aside from this, the team finds a way to sell this product as a pocket-
friendly way to satisfy their cravings and money.

Additionally, the BuchiGang Company does its best to be a reliable and successful
vendor when it comes to communicating with the market through Abuchikek; after
all, the company aims to communicate with its target market through the provision
of their preferred dessert in addition to satisfying their cravings. And in the years to
come, ideally, BuchiGang would keep providing customers with satisfaction through
both their faces and their stomachs.

APPENDICES A

Product Volume

Table 23

Particular Day Week Month Year 1 Year 2 Year 3 Year 4 Year 5

Abuchikek 84 420 1,848 18,480 18,304 18,084 18,304 18,436
Total: 84 420 1,848 18,480 18,304 18,084 18,304 18,436

This table represents the production volume of the business that sells Buchi
Gourmet in daily, weekly, monthly and up to five (5) years.

Sale

Table 24
Particular Day Week Month Year 1 Year 2 Year 3 Year 4

Abuchikek Php588 Php2,94 Php12,936 Php129,360 Php155,584 Php180,840 Php209,9

0
Total: Php588 Php2,94 Php12,936 Php129,360 Php155,584 Php180,840 Php209,9
0
This table shows the sales that the business will get in daily, weekly, monthly and up
to five (5) years.

Selling price
Table 25
Particulars Year 1 Year 2 Year 3 Year 4 Year 5
Abuchikek Php7 Php8.50 Php10 Php11.50 Php13

This table represents selling price of Abuchikek in the first year to fifth year, it
concluded that there will be an increase of Php 1.50

Year 1
T able 26

Particulars Selling Production/Week Sales/Week Sales/ Sales/Year

Price Month
Abuchikek 7 420 2,940 12,936 129,360
Total: 2,940 12,936 129,360

Year 2
Table 27

Particulars Selling Production/ Sales/Week Sales/Month Sales/Year

Price Week
Abuchikek 8.50 416 Php3,536 Php15,558.4 Php155,584
Total: Php3,536 Php15,558.4 Php155,584

Year 3
Table 28

Particulars Selling Production/ Sales/Week Sales/Month Sales/Year

Price Week
Abuchikek 10 411 Php4,110 Php18,084 Php180,840
Total: Php4,110 Php18,084 Php180,840
 Year 4
Table 29

Particulars Selling Production/ Sales/Week Sales/Month Sales/Year

Price Week
Abuchikek 11.5 415 Php4,772. Php20,999 Php209,990
5
Total: Php4,772.5 Php20,999 Php209,990

Year 5 Table 30

Particulars Selling Production/ Sales/Week Sales/Month Sales/Year

Price Week
Abuchikek 13 419 Php4,609 Php23,966.8 Php239,668
Total: Php4,609 Php23,966.8 Php239,668

The tables 26-30 above indicates regarding the increase of price of the Abuchikek
from Year 1 to Year 5 wherein it is determined that there is Php1.50 added every
year and 15% projected rise in production.

Cost of Sales

Particula Day Week Month Year 1 Year 2 Year 3 Year 4

r
Abuchiki Php467.5 Php2,337. Php10,28 Php10 Php113,1 Php124, Php136,893.35
k 0 5 5 2,850 35 448.5
Total: Php467.5 Php2,337. Php10,28 Php10 Php113,1 Php124, Php136,893.35
0 5 5 ,285 35 448.5

This table indicates about the total cost of sales of BuchiGang Company from daily,
weekly, monthly, and up to five (5) consecutive years.

B. SUMMARY OF RESULTS

I. Profile

Gender Total
Male
Female

Age Total Rank

11-13 years old
14-16 years old
17-19 years old
20 years old and above

Daily Allowance Total Rank

Php 20.00 below
Php 21.00-40.00
Php 40.00-61.00 -
Php 61.00 above
Above 100
II. 4P’s of Marketing

A. Product

A1. Toppings for Abuchiki

Toppings Total Rank
Sesame seed
Buko

The tables shows that the preferred toppings for Abuchiki is Sesame seeds.

A2. Filling for Abuchiki

Toppings Total Rank

Cheese
Yema
Melted syrup

The tables shows that the choosing filling for Abuchiki is Cheese.

A3. Packaging for Abuchiki

Packaging Total Rank

Paper cup
Plastic cup
Paper plate
Celophane

This tables represent that the chosen packaging for Abuchiki is Paper Cup.

B. Promotion
B1. Attraction to Promote

Styles Total Rank

Print Media
Social Media
Broadcast Media

For the promotion of Abuchiki, the choosen styles is Social Media.

B2. Freebie to Avail

Freebies Total Rank

C. Place

C1. Convenient Places to Buy

Place Total Rank

School
Malls
Own store

For the place, this tables shows that the respondents preferred to buy mostly in
school.

C2. Preferred Means in Buying

Ways Total Rank

Online Buying
Going to the store
Room to Room

The preferred ways of buying the Abuchiki is by room to room.

D. Price

D1.Prices to be sold
Price Total Rank

C. SURVEY QUESTIONNAIRE
Kindly check (/) the box provided.

Name:____________________(Optional)

Sex:

__. Male

__. Female

Age:

___. 11-13 years old

___. 14-16 years old

___. 17-19 years old

___. 20 years old and above

Grade Level:

__. 7

__. 8

__. 9

__. 10

__. 11

__. 12

Section:

___________
Daily Allowance:

__. Php 20.00 below

__. Php 21.00-40.00

__. Php 40.00-61.00

__. Php 61.00 above

II . 4Ps OF MARKETING (MARKETING STRATEGY)

A. Product

I. What kind of “Abuchiki” do you like?

__. Ube

__. Chocolate

II. What kind of packaging would you like to have this product in?

__. Paper Cup

__. Plastic Cup

__. Paper Plate

__. Cellophane

III. Would you prefer this product to be sold by piece or by set?

__. By piece

__. By a one flavor set

__. By an assorted flavor set

B. Price
How much is your maximum budget for buying ‘Abuchiki’.

__. Php7.00

__. Php8.00

__. Php9.00

C. Place

Where is the most convenient location to buy ‘Abuchiki’

__. JHS Canteen

__. SHS Canteen

__. Street Vendors

__. Room to Room Delivery

What is your preferred means in buying ‘Abuchiki’

__. Meet up

__. Delivery (Room to Room)

D. Promotion

How do you like the ‘Abuchiki’ to be advertised?

__. Social Media

__. Print Media

__. Broadcast Media

__. Face to Face

What kind of freebies/ discounts do you like when buying ‘Flachi’?

__. 5 purchases gets 2 candies on the next purchase

__. purchases gets one raffle ticket

__. 10 purchases gets free stickers