MIL REVIEWER

TRIA, DEANE BEL E. l 12 ABM-A

LESSON 1: OPPORTUNITIES,
CHALLENGES, AND POWER OF MEDIA Educational
AND INFORMATION
Opportunity Challenge
: Developments in information,
communication, and technology in the Massive Open Online Development of
past decades have enabled society to Courses Technical skills
transform the mechanisms of how
information circulates and how people Distance Learning Digital Divide
interact, access information, create
new knowledge, learn, and work.
Political
: This information revolution has (Politics and Governance)
opened new waves of opportunities
and challenges not only for media and Opportunity Challenge
information but also in social systems,
commercial and economic Watchdog Political pressure
approaches, and citizens engagement.
Verify and support Cancel Culture
: Over the years, media has evolved to political candidates
be more than just a vehicle of
information, but an influential
instrument powerful enough to Social
transform established systems. (Citizen Engagement & Social Change)

Informational Opportunity Challenge

(Social Media and the Web)
Citizen Journalism Essence of
Opportunity Challenge community

sharing of media Used as platforms Social Change Polarization

content between for sharing
users copyright-protected
materials

Social connection Cyber bullying

and interaction

Economics
(Business and Marketing)

Opportunity Challenge

Wider access and Bogus buyers and

connection sellers
with the target
consumers/
sellers

No physical store Required ICT related

needed skills
MIL REVIEWER
TRIA, DEANE BEL E. l 12 ABM-A
LESSON 2: TEXT AND VISUAL
INFORMATION
AND MEDIA
: simple and flexible but powerful
format of presenting information or
conveying ideas whether handwritten,
printed or displayed on screen.
: text is always carefully written with the
intent of sending a very specific
message to the target audience.
: Typeface (also called font, font type,
or type) refers to the representation or
style of a text in the digital format and
is usually comprised of alphabets,
numbers, punctuation marks, symbols
and other special characters
: Types includes Serif (formality and
readability) or Sans serif (clear and
direct meaning of text)
Text Design and Principles
Emphasis
: refers to the importance or value
given to a part of the text-based
content. When trying to make a point
or highlighting a message, you can
make the text bold, italicized, have a
heavier weight, darkened or lightened
or enlarged.
Appropriateness
: refers to how fitting or suitable the text
is used for a specific audience,
purpose or event. In the creation of
text-based content, make sure that the
selection criteria (tone, style, purpose,
clarity) is followed. As for the choice of
typefaces to be used, refer to the
discussion of the characteristics of the
fonts. When it comes to large body
text, the font should be clear enough to
read.
Proximity
: refers to how near or how far are the
text elements from each other. When
two things are closely related, we bring
them close together. Otherwise, we put
text elements far from each other. For
example, the main title and subtitle are
usually placed close to each other.
Alignment
: refers to how the text is positioned in
the page. This can be left, right, center
or justified.
Organization
: refers to a conscious effort to organize
the different text elements in a page.
Organization ensures that while some
text elements are separated from each
other (based on the principle of
proximity), they are still somehow
connected with the rest of the
elements in the page.
Repetition
: concerns consistency of elements
and the unity of the entire design.
Repetition encourages the use of
repeating some typefaces within the
page. When several typefaces are
used on a page, it might distract the
audience and fail to communicate
what you want them to get from the
content.
Contrast
: creates visual interest in text
elements. Contrast is achieved when
two elements are different from each
other. When you place a white text on
a very light yellow background,
contrast is not achieved and the text
will be difficult to read, but when you
put a white text on a dark brown
background, contrast is created.
Visual Information and Media
: information through the use, analysis,
evaluation and production of visual
images which includes photography,
video, screenshots, infographics,
data visualization (charts and graphs),
comic strips/cartoons, memes, and
visual note-taking
: primary purpose is to gain attention,
create meaning, and facilitate
retention.
MIL REVIEWER
TRIA, DEANE BEL E. l 12 ABM-A

Visual Information and Media Rhythm

Principles
Consistency
: of margins, typeface, typestyle, and
colors is necessary,especially in slide
presentations or documents that are
more than one page.
Center of interest
: an area that first attracts attention in
a composition. This area is more
important when compared to the other
objects or elements in a composition.
Balance
: a feeling of visual equality in shape,
form, value, color, etc.
: Balance can be symmetrical and
evenly balanced, or asymmetrical and
unevenly balanced. Objects, values,
colors, textures, shapes, forms, etc. can
be used in creating balance in a
composition.
: a movement in which some elements
recur regularly. Like a dance, it will
have a flow of objects that will seem to
be like the beat of music.
Perspective
: created through the arrangement of
objects in two-dimensional space to
look like they appear in real life.
Perspective is a learned meaning
of the relationship between different
objects seen in space.
5 STEPS IN CREATING MOVIE POSTER
1. Get some good photo
2. Add some effects to the photo
3. Give the poster a title
4. Add the credits to the bottom of
the poster
5. Add a tagline

Harmony
: brings together a composition with
similar units. If for example
your composition was using wavy lines
and organic shapes, you would stay
with those types of lines and not put in
just one geometric shape.

Contrast
: offers some change in value creating
a visual discord in a composition.
Contrast shows the difference between
shapes and can be used as a
background to bring objects out and
forward in a design. It can also be used
to create an area of emphasis.

Directional Movement
: a visual flow through the composition.
It can be the suggestion of motion in a
design as you move from object to
object by way of placement and
position. Directional movement can be
created with a value pattern. It is with
the placement of dark and light areas
that you can move your attention
through the format.
MIL REVIEWER
TRIA, DEANE BEL E. l 12 ABM-A
LESSON 3: AUDIO AND MOTION
INFORMATION
AND MEDIA
: Audio helps recall memories, enhance
brain activity and stimulate the brain
: Digitally, audio is processed by
converting the analog signal into a
digital code using PCM (Phase change
memory).
: Audio frequency (AF) is an electrical
alternating current within the 20 to
20,000 hertz range that can be used to
produce acoustic sound.
Types of Audio Files
1. Radio broadcast - live or recorded
audio sent through radio waves
to reach a wide audience.
2. Music - vocal and/or instrumental
sounds combined in such a way as to
produce beauty of form, harmony, and
expression of emotion.
3. Sound recording - recording of an
interview, meeting, or any sound from
the environment.
4. Sound clips/effects - any sound
artificially reproduced to create an
effect in a dramatic presentation, as
the sound of a storm
5. Audio Podcast - a digital audio or
video file or recording, usually
part of a themed series, that can be
downloaded from a website
Characteristic of Sound
1. Volume-intensity of a sound
2. Tone-the audible characteristic of a
sound
3. Pitch-is how high or low a sound is
4. Loudness-refers to the magnitude of
the sound heard
Purposes of Sound
- Give instructions or information
- Provide feedback
- To personalize or customize
Elements of Sound Design
1 . Dialogue - speech, conversation,
voice-over.
2 . Sound Effects
3 . Music
4 . Silence - absence of audio or
sound.
Principles of Sound Design
1. Mixing - the combination, balance
and control of multiple sound
elements.
2. Pace - Time control, Editing. Order of
events: linear, non-linear, or multi-
linear.
3. Transitions - How you get from one
segment or element to another.
- Segue - one element stops, the next
begins ("cut" in film).
- Cross-fade - one element fades out,
the next fades in, and they overlap on
the way.
- V-Fade - First element fades to
inaudible before the second element
begins.
- Fade to Black - V-Fade with some
silence between elements.
- Waterfall - As the first element fades
out, the second element begins at full
volume.
4. Stereo Imaging - Using left and right
channels for depth.
MOTION MEDIA
: create the illusion of motion or
rotation, and are usually combined
with audio for use in multimedia
projects.
: visual media that gives the
appearance of a movement can be a
collection of graphics, footage, videos.
It is combined with audio, text and/or
interactive content to create
multimedia
- Informal : created by
individuals often for personal
use
- Formal : created by
professionals who follow
MIL REVIEWER
TRIA, DEANE BEL E. l 12 ABM-A
industry standards in creating,
editing and producing motion
media.
ANIMATION – Animated GIFs (Graphic
Interchange Format), Flash,
Shockwave, Dynamic HTML
VIDEO FORMATS / VIDEO CODECS –
MP4, DivX, MPG, 3GP, AVI, MKV, etc.
According to Purpose:
▪ Education
▪ Entertainment
▪ Advertising
According to Source:
▪ Personal
▪ Social Media
▪ Media Companies
According to Audience:
▪ Private / Public
▪ General / Directed
Credibility of Motion Media
▪ Validity of Information
▪ Source
▪ Relationship of the Author to the
event
Elements of Motion Media
• Speed– A fast movement gives vigor
and vitality, intensifying emotions. A
slow movement connotes lethargy,
solemnity or sadness.
• Direction– indicates a movement
from one direction to another. It can
also refer to the growing or shrinking of
an object.
• Timing –can be objective or
subjective. Objective timing can be
measured in minutes, seconds, days,
etc. Subjective timing is psychological
or felt.Timing can be used to clarify or
intensify the message or the event.
Using a pause can help time the
events.
• Transition –used to switch between
scenes.
• Sound and Color– adds meaning to
the motion
• Blurring – In Animation, blurring can
provide the illusion of fast movement.
In videos, it is often used to censor
information for security or decency.
LESSON 4: EVALUATING CREATIVE
MULTIMEDIA FORMS
▪ Content
- Target audience
- Sender/ author
- Key content
- Purpose
▪ Technology
- Form/ Style
- Medium/ Format
Film review: What critics look for
▪ Directing (Whole Film)
▪ Writing (Story)
▪ Cinematography (Camera works)
▪ Editing
▪ Acting
▪ Production Design
▪ Sound
Types of film analysis
▪ Semiotic Analysis – interpretation of
signs and symbols, determining what
particular symbol means in the film
and in a broader cultural or historical
context
▪ Narrative Analysis – interpretation of
the story elements which includes the
narrative structure, character and plot
considering the entirety of the film and
the story it seeks to tell
▪ Cultural/ Historical Analysis –
examination in relation to broader
cultural, historical and theoretical
concepts showing how the film shows,
challenge or subverts the existing
social relations
▪ Misce – en - scene Analysis –
attends how the filmmakers have
arranged the compositional elements
(eg camera angles, colors) to produce
a meaning
MIL REVIEWER
TRIA, DEANE BEL E. l 12 ABM-A
LESSON 5: TRENDS & IMPLICATIONS
OF MEDIA AND INFORMATION
: Wearable technology is growing to
be one of the fastest-rising innovation
in the ICT industry providing a wealth
of new entertainment and educational
opportunities, as well as enhancing
ourselves and the world around us.
: Smartwatch, VR glasses
Smartwatches
• wrist-worn devices that connect to
your mobile phone.
• allows you to see notifications on
your wrist at a glance
• eases the burden of opening and
checking smartphone
Fitness trackers and sports watches
• watches user to get to know the
fitness activities
• track the number of steps taken,
average heart rate, how
long is the sleep, and more.
Smartglasses
• link up with your phone, control the
volume of your music
and even take photographs
• brings wireless connectivity and
imaging into the frames
and lenses of our eyewear
Hearables
• work just like the traditional
earphones and headphones
but are already wireless and are worn
in the ear.
• quick access to the Siri voice
assistant or smart hearing aids
VR Headsets
• computer-generated virtual reality
that fools you sight and
your brain into thinking you are in a
different scenario.
3D technology
• imitate and simulate the physical
world through media
• 3D films, glasses and Films
Ubiquitous Learning (U – learning)
: is a kind of wireless modality where
learning takes place at anytime,
anywhere, and with anyone
: It benefits from the use of
technologies to implement and
achieve learning objectives
MOOCS
: are asynchronous, open-access,
Web-based courses geared toward
enrolling hundreds or thousands of
students at a time. MOOCs deliver
content via recorded video lectures,
online readings, and online
assessments, as well as various
degrees of student-student and
student-instructor interaction (Kurt,
2018).
1. Massive - It should allow access to a
very large number of students, much
larger than a face-to-face class, or a
traditional online course. It can even
reach up to 500,000 learners or more!
2. Open – It does not have an
admission process nor qualifications to
be able to register or enroll. MOOCs
being open also means free and open
access to educational resources
hosted in varied online places.
3. Online – The Course is done
remotely via the Internet and does not
require physical attendance at a
classroom which also means that
anyone from anywhere around the
world with an Internet connection can
avail of these courses.
4. Courses - It should have learning
objectives to be achieved by students
after certain activities within a given
period of time.
MIL REVIEWER
TRIA, DEANE BEL E. l 12 ABM-A
3D PRINTING
: This innovation brings digital data
and design to the physical world
: creates objects by bonding the print
material one layer at a time.
3D FILM
: are motion pictures made to give an
illusion of three-dimensional solidity,
usually with the help of special glasses
(yung red and blue) worn by viewers
4D FILM
: a high technology multisensory
presentation system combining
motion pictures with physical effects
that are synchronized and occur in the
theater.
OCULUS RIFT
: a virtual reality headset (VR headset)
that is designed to connect to a
high-powered PC to enable advanced
computations and graphics rendering.
GOOGLE GLASS
: is a wearable, voice- and
motion-controlled Android device that
resembles a pair of eyeglasses and
displays information directly in the
user's field of vision.
SMART SHADES
: are eye or head-worn wearable
computers that offer useful
capabilities to the user. Many smart
glasses include displays that add
information alongside or to what the
wearer sees.
SMART GPS
: a GPS tracking system that enables
users to monitor company-owned fleet
vehicles and field employees in near
real time.
ARTIFICIAL INTELLIGENCE (AI)
: perceiving, synthesizing, and inferring
information—demonstrated by
machines, as opposed to intelligence
displayed by non-human animals and
humans.
: include speech recognition, computer
vision, translation between (natural)
languages, as well as other mappings
of inputs.
BIOMETRICS
: body measurements and calculations
related to human characteristics.
Biometric authentication is used in
computer science as a form of
identification and access control.
ROBOTICS
: the branch of technology that deals
with the design, construction,
operation, and application of robots
: goal is to assist humans
CRYPTOGRAPHY
: the study of secure communications
techniques that allow only the sender
and intended recipient of a message
to view its contents.
: solving codes
GLOBAL LEARNING
: critical analysis of and engagement
with complex, interdependent global
systems and legacies
ONLINE LEARNING
: instruction that is delivered
electronically through various
multimedia and Internet platforms and
applications. It is used interchangeably
with other terms such as web-based
learning, e-learning,
computer-assisted instruction, and
Internet-based learning.
UBIQUITOUS LEARNING
: Ubiquitous Learning or u-learning is a
kind of e-learning experience that
implies a vision of learning which is
connected across all the stages on
which we play out our lives.
: more context-based approach and
more adaptive to the needs and
pacing of the learner.
VIRTUAL LEARNING
: an environment where students study
a digital-based curriculum taught by
instructors that lecture online via video
or audio.
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TRIA, DEANE BEL E. l 12 ABM-A

: This instruction can take place either

in a self-paced (asynchronous)
environment or in a real-time
(synchronous) environment.

COPYRIGHT
: type of intellectual property that
protects original works of authorship
as soon as an author fixes the work in a
tangible form of expression

FAIR USE
: a doctrine in United States law that
permits limited use of copyrighted
material without having to first acquire
permission from the copyright holder.

MEDIA CONVERGENCE
: the merging (or joining together) of
previously distinct media to create
entirely new forms of communication
expression
: Smartphones, laptops and ipads that
converge different types of digital
media like radio, camera, TV, music,
content and more in a simple single
device