Professional Documents
Culture Documents
BM Toolkit en
BM Toolkit en
Suggested unit areas for integration of tools (not exhaustive) are shown in parentheses with each tool
S W O T
Existing New
products products
Increasing risk
Strengths Weaknesses Opportunities Threats
markets penetration development
• Things your • Things your • Underserved • Emerging
business does well busness lacks markets for competitors
• Qualities that • Things your specific purposes • Changing
separate you from competitors do • Few competitors regulatory
your competitors better than you in your area environment New Market
• Internal resources • Resource • Emerging needs • Negative Diversification
markets development
such as skilled, limitations for your products press/media
knowledgeable and services coverage
staff
Increasing risk
(units 1, 2, 3, 4, 5) (units 1, 4)
?
Site A 2
fail
High
Market growth rate
succeed
Cash usage
1 Site B 3
Each outcome has a probability
of being a success or failure.
fail
succeed
Low
Site C 4
fail
(units 3, 4) (units 1, 5)
(units 2, 3, 4, 5) (units 1, 5)
T
• Technological growth
Executive
summary Technological
• New innovation
• Skilled resources
Business
description E
• Economic growth
• Exchange rates
Human
resource plan Economic • Interest rates
E
• Weather
Financial
plan Environmental
• Climate change
• Environmental policy
Marketing
plan P
• Government policy
• Taxation
Political • Political stability
Operational
plan
L • The court system
• Employment law
Legal • Discrimination law
E
• Bribery
• Intellectual property
Ethical • Reputation
(units 1, 2, 3, 4, 5) (units 1, 2, 4)
40
Power
D F distance
Indulgence Individualism
A E vs vs
10 30 50 restraint collectivism
Hofstede’s
B cultural
C dimensions
Long vs Masculinity
20 short term vs
orientation feminitity
Uncertainty
Critical path analysis (HL only) will include the following.
avoidance
• Completion and analyses of a critical path diagram
(drawing of the diagram is not expected)
• Identification of the critical path
• Calculation of free and total float
(units 4, 5) (units 2, 4, 5)
Planning
target
Broad
Cost
Research leadership Differentiation
Competitive scope
Design
Implementation
Narrow
target
Follow up Cost Differentiation
focus focus
(units 4, 5) (units 1, 4)
Problem needs
to be solved
Contribution (HL only) will include the
following.
OR • Make or Buy analysis
• Contribution costing
Current situation • Absorption costing
needs to be
changed
Total: 12 Total: 11
(units 2, 5) (units 3, 4, 5)
(units 1, 4, 5)