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Business research methods

1. Research objectives describe concisely what the research is trying to achieve. They summarize the
accomplishments a researcher wishes to achieve through the project and provides direction to the study.
The types of research objectives are: General and Specific objectives.
2. Because it is a process of objectively establishing facts through testing and experimentation. The basic
process involves seeing, forming a hypothesis, making a prediction, conducting an experiment, and finally
analyzing the results.
3. Relevance/Significance, Avoidance of duplication, Urgency of data needed (timeliness), Feasibility of
study, Applicability of results, Interest to the researcher, Ethical acceptability.
4. -Identify the Problem
-Review the Literature
-Clarify the Problem
-Clearly Define Terms and Concepts
-Define the Population
-Develop the Instrumentation Plan
-Collect Data
-Analyze the Data
5. It is a specific, clear prediction about the possible outcome of a scientific research study based on specific
factors of the population.
6. Introductions, Background and significance, Literature Review; Research design and methods, Preliminary
suppositions, and implications and Conclusion.
7. -Quantitative research
Quantitative research is expressed in numbers and graphs. It is used to test or confirm theories and
assumptions. This type of research can be used to establish generalizable facts about a topic.
Common quantitative methods include experiments, observations recorded as numbers, and surveys with
closed-ended questions. Quantitative research is at risk for research biases including information bias,
omitted variable bias, sampling bias, or selection bias.
-Qualitative research
Qualitative research is expressed in words. It is used to understand concepts, thoughts or experiences.
This type of research enables you to gather in-depth insights on topics that are not well understood.
Common qualitative methods include interviews with open-ended questions, observations described in
words, and literature reviews that explore concepts and theories.
8. Simple random samples involve the random selection of data from the entire population so that each
possible sample is equally likely to occur. In contrast, stratified random sampling divides the population
into smaller groups, or strata, based on shared characteristics.
9. Primary data refers to the firsthand data gathered by the researcher themself. Secondary data means
data collected by someone else.
10. Advantages are Saves Time of the Researchers, less expenditure, Requires less Manpower, No Personal
Bias, Data can be collected over a Large Area.
Disadvantages are: Useful only for educated respondents, Incomplete or Ambiguous Information,
Questionnaire return issue, comprehensive and extensive information, possibility of incorrect
information, Variation in replies, poor writing.

Part Two - design and prepare appropriate research proposal:


Research proposal for Day care:

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