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Chief Executive Officer (CEO)

 Develop and establish objectives for the company, and develop or approve policies and programs
 Plan, organize, direct, control and evaluate, through middle managers, the operations of their
organization in relation to established objectives
 Determine the company's mission and strategic direction as conveyed through policies and
concrete objectives which are met through the effective management of human, financial and
material resources
 Authorize and organize the establishment of major departments and associated senior staff
positions
 Allocate material, human and financial resources to implement organizational policies and
programs; establish financial and administrative controls; formulate and approve promotional
campaigns; and approve overall human resources planning
 Select middle managers, directors or other executive staff; delegate the necessary authority to
them and create optimum working conditions
 Represent the organization, or delegate representatives to act on behalf of the organization, in
negotiations or other official functions
 Provide inspired leadership company-wide
 Make high-level decisions about policy and strategy
 Report to the board of directors and keep them informed
 Develop and implement operational policies and a strategic plan
 Develop the company’s culture and overall company vision
 Help with recruiting new staff members when necessary
 Create an environment that promotes great performance and positive morale
 Oversee the company’s fiscal activity, including budgeting, reporting, and auditing
 Work with senior stakeholders, chief financial officer, chief information officer, and other
executives
 Assure all legal and regulatory documents are filed and monitor compliance with laws and
regulations
 Work with the executive board to determine values and mission, and plan for short and long-term
goals
 Identify and address problems and opportunities for the company
 Build alliances and partnerships with other organizations
 Oversee the day-to-day operation of the company
 Work closely with the human resource department to ensure great hiring
Chief Technology Officer (CTO)
 Plan, organize, direct, control and evaluate the activities of organizations that analyze, design,
develop, implement, operate and administer computer and telecommunications software,
networks and information systems
 Plan, organize, direct, control and evaluate the operations of information systems and electronic
data processing (EDP) departments and companies
 Develop and implement policies and procedures for electronic data processing and computer
systems development and operations
 Meet with clients to discuss system requirements, specifications, costs and timelines
 Assemble and manage teams of information systems personnel to design, develop, implement,
operate and administer computer and telecommunications software, networks and information
systems
 Control the budget and expenditures of the department, company or project
 Recruit and supervise computer analysts, engineers, programmers, technicians and other
personnel and oversee their professional development and training
 Overseeing the development and dissemination of technology for external customers, vendors,
and other clients to help improve and increase business
 Developing the company’s strategy for using technological resources
 Ensuring technologies are used efficiently, profitably and securely
 Evaluating and implementing new systems and infrastructure
 Develop technical aspects of the company’s strategy to ensure alignment with its business goals
 Discover and implement new technologies that yield competitive advantage
 Help departments use technology profitably
 Supervise system infrastructure to ensure functionality and efficiency
 Build quality assurance and data protection processes
 Monitor KPIs and IT budgets to assess technological performance
 Use stakeholders’ feedback to inform necessary improvements and adjustments to technology
 Communicate technology strategy to partners and investors
 Lead the strategy for technology platforms, partnerships and external relationships
 Represent the technological agenda in staff meetings and when making hiring decisions
 Identify, compare, select and implement technology solutions to meet current and future needs
 Develop, track and control the development of annual operating and capital budgets for
purchasing, staffing and operations
 Manage and optimize infrastructure assets to satisfy internal financial targets
 Create overall technology standards and practices and ensure adherence
 Consolidate our technology platforms and create plans for each
 Track, analyze and monitor technology performance metrics
 Oversee all system design and changes in system architecture
 Keep abreast of new trends and best practices in the technology landscape
 Take the initiative in thought leadership, innovation and creativity
 Work closely with Marketing, Business Development and Operations to define and deliver new
products and enhancements
Chief Marketing Officer (CMO)
 Plan, organize, direct, control and evaluate the activities of establishments and departments
involved in commercial, industrial and e-business advertising, marketing and public relations
 Advertising managers plan, direct and evaluate the activities of firms and departments that
develop and implement advertising campaigns to promote the sales of products and services
 Marketing managers establish distribution networks for products and services, initiate market
research studies and analyze their findings, assist in product development, and direct and evaluate
the marketing strategies of establishments
 Public relations managers direct and evaluate establishments and departments that develop and
implement communication strategies and information programs, publicize activities and events,
and maintain media relations on behalf of businesses, governments and other organizations
 E-business managers plan, organize, direct, control and evaluate the design, development and
maintenance of Internet and Intranet sites to manage an organization's Internet presence
including public relations, communications and commercial activities
 Oversee a company’s overall advertising and sales strategy
 Drive revenue by increasing sales through marketing activities
 Develop the structure of the business’s marketing department
 Negotiate advertising contacts
 Approve marketing campaign ideas
 Coordinate marketing efforts with the company’s financial and branding goals
 Undertake market research studies and analyze the results in order to better understand the
market and customer tastes
 Use research to identify likely customers for a product or service and then develop a pricing
strategy that will induce them to purchase the product or service
 Market research, pricing, product marketing, marketing communications, advertising and public
relations
 Develop a feasible marketing plan for the department and oversee its day-to-day implementation
 Plan and organize marketing functions and operations (product development, branding,
communications etc.), and ensure they project the company’s unique “voice”
 Design and coordinate promotional campaigns, PR and other marketing efforts across channels
(digital, press etc.)
 Build a highly efficient team of marketing professionals
 Create a solid network of strategic partnerships
Chief Financial Officer (CFO)
 Plan, organize, direct, control and evaluate the operation of financial and accounting departments
 Develop and implement the financial policies, systems and procedures of an establishment
 Prepare or co-ordinate the preparation of financial statements, summaries, and other cost-benefit
analyses and financial management reports
 Co-ordinate the financial planning and budget process, and analyze and correct estimates
 Supervise the development and implementation of financial simulation models
 Evaluate financial reporting systems, accounting procedures and investment activities and make
recommendations for changes to procedures, operating systems, budgets and other financial
control functions to senior managers and other department or regional managers
 Recruit, organize, train and manage staff
 Act as liaison between the organization and its shareholders, the investing public and external
financial analysts
 Establish profitability standards for investment activities and handle mergers and/or acquisitions
 Notify and report to senior management concerning any trends that are critical to the
organization's financial performance
 Providing strategic management of the accounting and finance functions
 Directing accounting policies, procedures and internal controls
 Recommending improvements to ensure the integrity of a company’s financial information
 Managing or overseeing the relationship with independent auditors
 Collaborating with chief information officers on technology decisions
 Overseeing financial systems implementations and upgrades
 Managing relationships with investors and investment institutions
 Identifying and managing business risks and insurance requirements
 Hiring, training and retaining skilled accounting and finance staff
 Compares sales and profit projections to actual figures and budgeted expenses to actual expenses;
makes or oversees any necessary adjustments to future projections and budgets.
 Reviews planning process and suggests improvements to current methods.
 Analyzes operations to identify areas in need of reorganization, downsizing, or elimination.
 Works with the President and other executives to coordinate planning and establish priorities for
the planning process.
 Studies long-range economic trends and projects their impact on future growth in sales and
market share.
 Identifies opportunities for expansion into new product areas.
 Oversees investment of funds and works with investment bankers to raise additional capital
required for expansion.
R & D Manager
 Design, plan, research, evaluate and test electrical and electronic equipment and systems
 Conduct research into the feasibility, design, operation and performance of electrical generation
and distribution networks, electrical machinery and components and electronic communications,
instrumentation and control systems, equipment, and components
 Prepare material cost and timing estimates, reports and design specifications for electrical and
electronic systems and equipment
 Design electrical and electronic circuits, components, systems and equipment
 Conduct micro or nanodevices simulations, characterization, process modeling and integration in
the development of new electronic devices and products
 Supervise and inspect the installation, modification, testing and operation of electrical and
electronic systems and equipment
 Develop maintenance and operating standards for electrical and electronic systems and equipment
 Investigate electrical or electronic failures
 Prepare contract documents and evaluate tenders for construction or maintenance
 Supervise technicians, technologists, programmers, analysts and other engineers

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