India's player analytics

platform

i-Play
Team Groot
Laksh Walia, Pooja Sharma
Brief Overview
1.41 billion Indian Population

35% urban Indian Population:

65% Rural

41% below 18
Youth Dominated,
Opportunities Scarce

30,000,000 Current Sportperson in India

1. Everyone's physical
attributes, while trainable,
are determined at birth.

2. performance metrics help talent

get noticed

3. Bridging this gap will support

athletes and improve the quality
of sports in India
 What is our product?

Agents

i-Play
players Clubs

We are a platform as well as a data analytics Academies

service which helps players, sports academies,
agents and professional clubs & teams to get
accurate data and analysis of the performances How does our product work?
of a sports player. It will help the teams to make
better informed decisions to get potential
players and help the sports person to get better
opportunities.

1 3
Players are equipped 2 The data gets saved,
Data can be used by
with a sensory device gets uploaded to the
trainers, clubs and
which collects all the server and the player
academies
real-time data profile is created
Lean Canvas Model
Ideal Player Journey

Phase - 1

A female football player in the

academy. He gets onboarded
on the YouthData platform.

Phase - 2

The player data is measured,

tracked and registered in pool.

Phase - 3 Phase - 4 (a) Phase - 4 (b)

The data further comes in the
access of team, scouts and
agents which can move into 2
paths.
An agent approaches the
player, gives her personal
attention, and takes over
corporate communication.
Gets him a club in Russia to
play for.
A team in the German League
likes player performance
metrics that match their needs
and team dynamics. They
approach the player through
us and sign the player.
Cost - Revenue Analysis
 FUNDING SPEND

Academy Outreach Miscallenous

14% 9%

Academy Outreach
26.9%

Data Tracking Device

Data Tracking Device 62.8%
80%

Return after Phase 1: ₹150,000 Return after Phase 2: ₹28,50,000

Phase - 1 increase in return y-o-y: 1800% Phase - 2

Cost - Revenue Analysis Phase 1

Cost - Revenue Analysis Phase 2

 until Phase - 2
Agents/Clubs Academies Players

TAM(How big is the 1000 3000 600 Million

market): (varies sport to sports) (varies sport to sports) (Indian)

SAM(How many can I

100 700 1 Million
reach with my sales (varies sport to sports) (varies sport to sports) (Indian)
channel):

SOM(Who will be the 50 200 4900

most likely buyers): (varies sport to sports) (varies sport to sports) (Indian)
 FIN
Laksh Walia
Pooja Sharma