The Process Of Product Design in Coca Cola

Value is created by product, as when they have been developed and when they are marketed, they
add to sales revenue and profit margin. The process of product design frequently contains guessing
out what is essential, thinking imaginable concepts, making artificial models, and then producing the
product. However, the effectiveness of the product design process is identified through the marketing.
The process of product design usually consists of three key features that call analysis, concept and
synthesis. Under the analyze stage all the companies start from the research. Based on the analysis
they gather usual and specific information of the product and it design. Accordingly, those information
is used to build a concept by addressing the issues and it became as factors in the interior which the
novel design should be built. Finally, designers build a design to address all the problems and it will
introduce to the market.

With reference to the coca cola product design process, it mostly uses the customer response to
analyze the information. Costumers always give indications to produce a novel product or product
design. Accordingly, consumer originates that most of the holiday seasons they want to purchase bulk
quantity to satisfy their consumption or used by their workshops. As a result, the coca cola has
designed a product which is lighter and easy to take away. The new product design has been
introduced as POPCOKE and formed of massive bottle or can into the capsule method. The coca cola
discriminates the coca cola form by using not the same shape as shown as below. In this case, when
the “POPCOKE” come across water, it will straight soften in the water. The coca cola just giving the
customer extra collections to select and meet the customer request.

Additionally, the coca has targeted the customer based on the age. Accordingly, it has implemented
the design the product which has dissimilar sketch such as usual pill form, stars and ball in order to
entice the youths. That is the object it designs its product with the different shape based on studying of
the characteristic of the new generation. It also suitable use in a party of any self- service restaurant
which can reduce their cost and also environmental friendly.

Additionally, the coca cola always tries to introduce red color products as the end consumers are more
interesting for it.

For an operative supply chain, the place decisions for a capability may be the utmost important and
most challenging decisions. Modification in customer demands, transport fee or element values will
subject to change based on the location of a facility. In the case of coca cola, most of the plants are
located water-rich areas. Therefore it is help to produce the soft drink in easily without any difficulties.
The water is one of main component for the production of coca cola, and the location in water rich
areas always give advantage to the business
Layout design is a vital method that a business cannot lose it. Layout designing is the preparation and
prearrangement of all procedures about the machineries, utensils, workplaces, purchaser facility, and
inventory storing areas, passageways, offices and PC rooms inside a capacity. This let a company to
perform it operations efficiently and it helps to improve the quality of the goods as well. Coca Cola is
fallowing the uniform procedure for manufacture which produces a big quantity of variance types of
liquid refreshment. Accordingly, the coca cola layout design can be shown as bellow; Component
Transfer, Wash and Cleaning, Fraternization and Mixing, Filling, Capping, Tagging, Coding,
Examination, Packing, storing and distribution.

First it requires making all the materials and ingredients in component department. When all the
materials are making totally, transfer it to the washing and cleaning department to wash and cleaning
the element by hydro wash to confirm all the element are clean and fresh. Then next step is the
fraternization and mixing department, blending and mixing all the materials such as sugar, CO2 and
include other secret formula. And next, it transfer to tableting section to heating pad all the answer into
capsule method. Then is the cylinder type bottle manufacture, primary capping the flask and then
tagging the coca cola trademark and it sent to the examination to check the quality of the product.
After checking it is ready for delivery to the customer and it is kept in a warehouse until the demand is
received.