This document summarizes a meeting of the founders and staff of a new healthy food chain restaurant start-up. It identifies the co-founders and key staff members and their roles. It also lists the main problems the start-up faces as finding investors, developing a marketing plan, and securing a reliable food supply. Potential solutions proposed include obtaining a bank loan, running social media ads and promotions, partnering with food delivery apps, giving gifts to new customers, focusing on quality, and sourcing supplies from a wholesale market.
This document summarizes a meeting of the founders and staff of a new healthy food chain restaurant start-up. It identifies the co-founders and key staff members and their roles. It also lists the main problems the start-up faces as finding investors, developing a marketing plan, and securing a reliable food supply. Potential solutions proposed include obtaining a bank loan, running social media ads and promotions, partnering with food delivery apps, giving gifts to new customers, focusing on quality, and sourcing supplies from a wholesale market.
This document summarizes a meeting of the founders and staff of a new healthy food chain restaurant start-up. It identifies the co-founders and key staff members and their roles. It also lists the main problems the start-up faces as finding investors, developing a marketing plan, and securing a reliable food supply. Potential solutions proposed include obtaining a bank loan, running social media ads and promotions, partnering with food delivery apps, giving gifts to new customers, focusing on quality, and sourcing supplies from a wholesale market.
Settings: In a meeting room of a food company’s office
HR:
Nguyễn Hà Vy: Co – founder
Vũ Hoàng Việt: Co – founder
Nguyễn Thị Hồng Nhung: Social media marketing staff
Đỗ Thị Hương Lan: Supply specialist
Hoàng Thị Khánh Vân: Marketing branding
Problems:
- Find investors to raise capital for the start-up project.
- Deploy marketing plan to promote F&B brand. - Look for a reliable source of food supply.
Solution:
- Ask for a business loan from the bank.
- Run ads on social medias and hire food vlogger. KOLs to promote the brand. - Associate with food delivery apps by giving vouchers and discounts. - Produce small gifts and souvenirs for first time buy customers. - Focus on the quality of products to attract more customers. - Supplies from the Southside wholesale market for good quality and cheap price for business.