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    Apple- Bullseye      
Customer Customer
    Calculative Risk Takers    
Target Insite
Innovation/ 24-Hours
     
Service Service
People
  who want     Technology  
Environment Reliable
  to be upto Quality   Value   cannot be  
Easy to Sustainability Technology
  date on   for   reliable  
technology use
Think money
    Different    
Premium
    Experience,    
they deliver longevity
Need must Linked
    and    
be easy to Devices Unique Android
  Organized   Reliable   Minimalistic  
use and Design devices
  setup      
Industrial 5 years of
     
Leaders update
Customer
Customer
    Logo   Product-  
Need
Set
    Apple gives me better user experience and    
Customer Takeaway
    Reliable device    
                     

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