Exploring the Motivation of Student to Study Abroad: A Case of

International Students Studying in Taiwanese Higher Education Institutions

Qwanafia Michael Bilau1, Unknown2

1
Department of International and Comparative Education,
2
National Chi Nan University, Puli, Nan-Tou County, Taiwan 545301
Email: s111402@mail1.ncnu.edu.tw

Abstract

Globalization has had a significant impact on the higher education market's increased
competitiveness, and the growing popularity of studying abroad is a unique opportunity that can be
"life-changing" in a variety of ways. Studying abroad is a huge decision that can be challenging.
However, little is known about the reasons why students make it. Research is needed to examine
the connection between motivation and outcomes. This study aims to explore the motivations of
international students studying in Taiwanese higher education institutions, such as academic
success, intercultural competency, and professional advancement. The objectives are (i) to find out
what drives international students to attend Taiwanese universities, (ii) to ascertain the connection
between international students' academic success and their desire to study abroad, and (iii) to
provide recommendations for universities in Taiwan to enhance their attractiveness to international
students. It proposes a non-probability snowball sampling strategy to establish a connection with a
small group of individuals and identify other people relevant to the research. The questionnaires
will be designed and distributed over 8 weeks, estimating up to 500 responses. Data will be analyzed
using NVivo 12, ANOVA, T-tests, and regression. The results of this study will help shape future
policies and initiatives to attract and assist foreign students.

Keywords: International students, significant impact, higher education, unique opportunities,

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