Arab Academy for Science & Technology & Maritime Transport

College of Management & Technology

Media Management Department

Final Assessment - (40 marks)

Course Title: Leadership Management Course Code:

Lecturer: Dr. Ayat Yehia Date:

This is the Outline for your Project evaluation

Phase One (30 marks)

• Choose a Public Figure from the Egyptian or the Arab Region, which you consider a
leader in any area (Politics and Governance- Business and Economy- Media and
Entertainment). ILOs: 1.3.

Conduct an analysis about his leadership in which you cover the following elements

1. Why you consider him/her a leader? ILO 2.4

2. leadership significant in this area of management ILO 1.1

3. Leadership Style ILO 1.4

4. Analysis of Leadership Effectiveness ILO 2.1

5. His/her type of power ILO 2.1

6. Leader-Follower Relationship ILO 1.6

7. Application on one relevant theory of the culture theories discussed in class. ILO 3.1

8. Culture differences ILO 2.1

9. Gender based (if applied) - ( Individual characteristics) ILO 2.1

Make sure you use academic style of writing, avoid plagiarism and intertwine the relevant
terms and definitions discussed in class in accordance to your analysis.
Phase Two:
Prepare yourself to present and to be discussed your submitted report. (10 marks)
(Presentation + Q&A) ILO 4.4

Good Luck