The document contains 20 true/false questions related to various topics in tourism such as trends in Asian tourism, the roles of different players in the tourism industry, hotel operations and management, sustainability, and attractions. The questions test knowledge on concepts like vertical vs horizontal integration, the benefits of hotel chains vs independent hotels, approaches to customer service, and definitions of terms like co-creation, franchising, and different types of tourism like ecotourism.
The document contains 20 true/false questions related to various topics in tourism such as trends in Asian tourism, the roles of different players in the tourism industry, hotel operations and management, sustainability, and attractions. The questions test knowledge on concepts like vertical vs horizontal integration, the benefits of hotel chains vs independent hotels, approaches to customer service, and definitions of terms like co-creation, franchising, and different types of tourism like ecotourism.
The document contains 20 true/false questions related to various topics in tourism such as trends in Asian tourism, the roles of different players in the tourism industry, hotel operations and management, sustainability, and attractions. The questions test knowledge on concepts like vertical vs horizontal integration, the benefits of hotel chains vs independent hotels, approaches to customer service, and definitions of terms like co-creation, franchising, and different types of tourism like ecotourism.
1. Tourism in Asia both as a destination & a generator of tourists is growing
dramatically. T 2. Nowadays, the role of retail agent is increasing. F (decreasing) 3. When talking about National Brand Image, “DEPTH” is associated with a country’s history, stories, traditions & customs. T 4. The merger of a tour operator and a travel agent is called horizontal integration. F (vertical) 5. 40 - 50% of a tour’s brochure price is taken up by hotel prices. T 6. Co-creation means the government and tour operators work together to create packages. F (customers/tourists) 7. That one hotel group allows another company to use its name in return for an agreed payment is called franchising. T 8. Independent hotels can enjoy the benefit of bulk purchasing. F (Chain) 9. Accommodation is at the heart of tourism. T 10. Staff turnover in independent hotels is higher than in chain hotels. F (lower) 11. Hotel reputation is built on quality and customer satisfaction. T 12. Proactive thinking means waiting for problems, dealing with them and forgetting them. F 13. The problem of data aggregators is that customers have to go to another website to make purchases. T 14. Hotel staff should ask customers questions that require just a yes or a no such as “Is everything to your liking sir?”. F (should avoid) 15. It is easier to check details in a spoken complaint. F 16. Ecotourism ensures sustainability development. F 17. Global warming has given rise to a new niche in the booming ecotourism business which is called climate tourism. T 18. Ecotourism and Green tourism are the same as sustainable tourism. F 19. Roller-coasters are a must-have part of theme parks. F 20. World Heritage Sites are built attractions. F