STRATEGIC ANALYSIS:
the process of evaluating an organization's internal and
external environment to understand its current position,
strengths, weaknesses, opportunities, and threats.
1. Establishing
2. Developing & Implementing
3. Examining
COMMON ANALYTICAL TOOLS
SWOT
- Strengths, Weaknesses, Opportunities, and
Threats.
PEST
- Political, Economic, Social, and Technological
factors.
VCA
- Value Chain Analysis
SPADE
- Start by Organizing, Plan/Purpose (objectives).
Decide (choose), Exercise/Evaluate
DEFINE:
1. GLOBALIZATION:
- Globalization refers to the process of increased
interconnectedness and interdependence of the
world's economies, cultures, and populations. It
involves the integration of economic, political,
cultural, and social systems across different
countries and regions.
- to move goods, services, and information across
borders. It has led to the growth of international
trade, investment, and migration, and has
created new opportunities for businesses to
expand their markets and reach new
customers.driven by advances in transportation,
communication, and technology, which have
made it easier and faster
-
2. CULTURAL GLOBALIZATION
- refers to the spread of cultural values, beliefs,
practices, and products across national boundaries.
It involves the diffusion of cultural elements such as
music, fashion, language, art, and entertainment,
among others.
3. ECONOMIC GLOBALIZATION
- refers to the increasing integration of economies
across the world, characterized by the growing
interdependence of countries in terms of trade,
investment, capital flows, and technology transfer.
4. POLITICAL GLOBALIZATION
- involves the growing influence of global actors on
national and international policies, facilitated by
global institutions and transnational political
movements. Its impact has been both positive and
negative, including greater cooperation and erosion
of national sovereignty.
5. FREE MARKET
- an economic system where prices are determined by
supply and demand, without government
regulations or price controls. Buyers and sellers are
free to exchange goods and services based on their
self-interest, with resources allocated based on
market signals. It is characterized by competition,
efficiency, and innovation.
6. GLOBAL NETWORKS
- refers to the interconnected system of
communication and transportation technologies that
link people, businesses, and governments around
the world. It allows for the exchange of information,
goods, and services across borders, and facilitates
global cooperation and interdependence
7. INTER-DEPENDENCE
- refers to the mutual reliance and
interconnectedness of individuals, organizations, and
countries, where their actions and decisions affect
each other
8. MIGRATION
- refers to the movement of people from one
place to another, typically involving a change in
their place of residence.
9. PULL FACTORS
- are the factors that attract people to move to a
particular place or country. They are the
positive aspects of the destination that make it
desirable for migrants to settle there. Some
common pull factors that may influence
migration.
: Economic opportunities
: Better education and healthcare facilities
: Political stability and security
10. PUSH FACTORS
- are the factors that force or drive people to
leave their homes and move to a different place
or country. They are the negative aspects of the
origin that make it difficult or undesirable for
people to stay there. Some common push
factors that may influence migration
: Economic hardship
: Political instability and conflict
: Environmental factors: natural disasters,
climate change