WRITING 1

Read the following job advertisement on www.glassdoor.com and the

candidate’s profile.

Sales and Marketing Manager

Cathay Pacific - HCMC
Key Responsibilities
+ Develop strategic plans and direction of the team
+ Identify brand building opportunities through the sponsorship of events and
organizations
+ Evaluate and develop sales and tactical promotions
Requirements
 Bachelor’s degree in Marketing, Business, or equivalent major
 At least 5 years of experience in Sales and Marketing (with 3 years in a
managerial position)

Candidate’s profile
+ Khang Tran, 28-years-old
+ Bachelor’s degree in Marketing, University of Finance and Marketing
+ Marketing Intern (02 years) and Marketing Manager for StudyLink (04 years)

Write an email of job application for the position advertised. Make up

information where necessary.

Subject: Sales and Marketing Manager, Khang Tran

Dear Mr. Bach Nguyen,

I am …………………………………………………………………………………………
As you can see …………………………………………………………………………….
With a B.A degree …………………………………………………………………………
Thank you ……………………………………………………………………………… .

Yours ……………… ,

Khang Tran

SUGGESTED ANSWERS
Subject: Sales and Marketing Manager, Khang Tran
Dear Mr. Bach Nguyen,

(Introduction: 5 marks)
I am responding with enthusiasm to your job posting on www.glassdoor.com for the
position of Sales and Marketing Manager. I believe my extensive experience and skills in
this field are an excellent match for the job.

(Body: 10 marks)
As you can see in my CV, I worked as Sales and Marketing Manager for StudyLink for 4
years. During that time, I developed strategic plans and my team successfully achieved the
goals set up. We built and raised brand awareness by being the main sponsor for
competitions held at universities.

With a B.A. degree in Marketing and the experience accumulated while working as a
Marketing Intern for StudyLink, I have a full understanding of the importance of sales and
tactical promotions.

(Closing: 5 marks)
Thank you for your time and consideration. I can be reached anytime via this email
address or my cell phone (0164 …….. )

Yours sincerely,

Khang Tran

USEFUL LANGUAGE
Opening:
 I am writing to apply for the Programmer position advertised in the
Times union.
 I would like to apply for the post/ position of … which you advertised in
… on …
 I believe that my strong technical experience and education will make
me a very competitive candidate for this position.
Closing:
 If you need further information, please let me know.
 I look forward to speaking with you about this employment opportunity.
 I would welcome the opportunity to discuss further details of the
position with you personally.

WRITING 2
From the following notes, write an email accepting a job offer.
o position: Marketing Director, ABC company
o annual salary: $65,000, not including health insurance & three weeks
of paid time off
o start date: May 10, 20XX
o mobile phone: 555-555-5555

Subject: Jason Burnett - Job Offer Acceptance

Dear Mr. Smith,
I am writing to confirm .......................................................................................
............................................................................................................................
As we
discussed, ..........................................................................................................
............................................................................................................................
I am looking forward to .....................................................................................
............................................................................................................................
I am always available on email, but feel free …................................................ .
Again, .................................................................................................................
................... .
Yours sincerely,
Jason Burnett

SUGGESTED ANSWER

Subject: Jason Burnett - Job Offer Acceptance

Dear Mr. Smith,

(5 marks)
I am writing to confirm my acceptance of your offer of the Marketing
Director’s position at ABC Company. I am looking forward to working with
you, and the rest of the senior management team at ABC, on charting a new
direction for marketing strategy.

(10 marks)
As we discussed, my start date will be May 10, 20XX, with an annual salary
of $65,000, and three weeks of paid time off. This salary does not include
health insurance, effective on my start date.

I am looking forward to seeing you next Monday. Please let me know if there
is any paperwork or additional information you need from me beforehand, or
if there is any documentation I should bring along on my first day.

(5 marks)
I am always available on email, but feel free to call if that's more convenient
(555-555-5555).

Again, thank you so much for this opportunity.

Yours sincerely,

Jason Burnett

USEFUL LANGUAGE
 I am very pleased to accept the position of … with ….
 Thank you for offering me the … position in your company.
 Thank you for your letter of 23 December 2019 offering me the post of …. I
am delighted to accept.
 I am very proud and grateful to you for trusting me with this important
position and for giving me the opportunity to prove myself.
 I am eager to make a positive contribution to the company and to work with
everyone on the … team.
 As we discussed, my starting salary will be …. and health and life
insurance benefits will be provided after 30 days of employment.
 I look forward to starting employment on July 1.
 If there is any additional information or paperwork you need prior to then,
please let me know.