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DOLBY ATMOS AND JULIUS MARTINEZ

MEDIATION PLAN

FIRST YEAR INTRA- UNIVERSITY ALTERNATIVE DISPUTE RESOLUTION COMPETITION, 202

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STRATEGIC STRONG POINTS
Dolby Atmos

 Great legacy : Dolby Atmos has great legacy in the sport of F2 and long standing
reputation since 1999 and high winning prediction at the eve of 2023 F2 season.
 Modernised resources and tools : Dolby Atmos has a competitive car and power unit
for the torque-hybrid era of the sports and it also stands fourth in the constructor`s
championship.
 Loyal fanbase : Dolby is famous for its driver friendly culture and has garnered a
loyal fan base over the years which helps a driver as well as
 Renowned position: Dolby Atmos as a Tier-2 racing car team having a competitive
car and a star driving team it has fair chances for making it to Speed cup.

Julius Martinez

 Owner of three renowned championship title: Julius has three championship title
under his belt as NIA formula 3 champion, the NIA formula 4 champion.
 Member of most renowned academies: Julius has been a member of one of the most
renowned driver’s academy, The Maruti driving school.
 Offered by Tier 1 teams: Martinez was approached by team Rocket which has slot for
opening driver in their team.

STRATEGIC WEAK POINTS

Dolby Atmos

 Requirement of star driver: The star driver of the team Safeda moved to another team
has left Dolby in an inconsistent situation.
 Monetary loss: The loss of star player Safeda has costed Dolby Atmos heavily as the
team tactics for the 2023 season centred mostly around Safeda’s driving style. Also
Dolby Atmos has already invested $2.5 Mn in Julius training.
 Good will at stake: As Dolby’s longstanding reputation was due to its strong
relationship with its drivers, Safeda’s move has affected its position too.
 Weak contractual obligation with Julius Martinez: Julius Martinez is not bound to
accept the promotion offered by Dolby Atmos.

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Julius Martinez

 Heavy monetary compensation in contract: Julius is contractually oblige to pay $3.5

Mn if he terminates the contract unilaterally.

Goals & Objectives

Dolby Atmos

 To establish Dolby Atmos as a well known , recognizable Team in sports community.

 To establish Dolby Atmos as successful F1 Team .

Julius Martinez

 To become a celebrated driver in the circle of F2 race.

 Looking forward to make a move for a permanent seat as an F2 driver for one of the
top teams.

Needs & interests

Dolby Atmos

 To retain Julius Martinez in their team and promote him as a racing driver in 2023 F2
season.
 To revive its reputation back in sports community with respect to its friendly
relationship with its drivers .

Julius Martinez

 To showcase his abilities to the world through performing as a principal player in

mega 2023 F2 season.
 To find a seat with one of the few top teams.

BEST ALTERNATIVE TO NEGOTIATE AGREEMENT (BATNA)

Dolby Atmos

Should mediation fail, Dolby Atmos can agree to give Julius

Julius Martinez

Should mediation fail, Julius Martinez can retain the position of F2 driver and cancels his
negotiation with Team rocket.

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WORST ALTERNATIVE TO NEGOTIATE AGREEMENT ( WATNA)

Dolby Atmos

Should mediation fail, Dolby Atmos can let Julius Martinez go and search for some other
driver for F2 2023.

Julius Martinez

Julius will have to pay compensation of $3.5 Mn to Dolby Atmos for unilaterally terminating
their contract.

MEDIATION STRATEGY

Dolby Atmos

Dolby Atmos will start by proposing its appreciation for Julius Martinez’s achievements and
congratulating them for the three consecutive championship tittles. Dolby Atmos will also
explain how their cooperation of past few years resulted into their big fan base and public
liking towards their team. Firstly, Dolby Atmos shall emphasize of their great position in F2
since 1999 and further it will tell about its highly competitive car and its winning prediction
in mega 2023 F2 season. Secondly, Dolby Atmos will pitch its intention to promote Julius to
the position of their next F2 driver and its significant plan to improve the training and team
practice. Dolby will also explain how eagerly they want to make it to speed cup in the
upcoming F2 and how Julius will be benefitted by its new position of principal driver in one
of the most loving team of racing community. Lastly, it will tell how much they have
already invested in training and nurturing of Martinez and according to the contractual
obligation if Martinez leaves their team he will have to pay compensation of $3.5 Mn to
Dolby Atmos. Dolby Atmos will finally tell the prediction of racing analysts that with a
competitive car and Martinez they have good chance at the Need for speed cup.

Julius Martinez

Julius Martinez will start by stating that on the request of Dolby Atmos he has come to this
mediation to clear his stance. Firstly, they will state his objective of breaking into F2 circles
as a celebrated driver which is highly probable with team Rocket, Tier-1 F2 racing team ,
which has a slot for a driver in their team. As a Tier 1 team, they have the most advance car
technologies and have a great track record in the past Need speed cup which Dolby doesn’t
have. Secondly, he shall state if he remains in Dolby Atmos then it will upgrade to best car

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technologies to ensure his success at F2 championship. Lastly, Dolby atmos shall guarantee
Martinez’s ambition to become celebrated driver in F2.

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