UNIT 02

INFOSYS ENTREPRENEURSHIP

INTRODUCTION

Established in 1981, Infosys is a NYSE listed global consulting and IT services company
with more than 346k employees. From a capital of US$250, we have grown to become a US$
17.94 billion (LTM FY23 revenues) company with a market capitalization of approximately
US$ 75.39 billion. In our journey of over 40 years, we have catalysed some of the major
changes that have led to India's emergence as the global destination for software services
talent. We pioneered the Global Delivery Model and became the first IT Company from India
to be listed on NASDAQ. Our employee stock options program created some of India's first
salaried millionaires.

OUTLINE OF THE CASE STUDY

Infosys Limited is an Indian multinational information technology company that provides

business consulting, information technology and outsourcing services. The company was
founded in Pune and is headquartered in Bangalore. Infosys is the second-largest Indian IT
company, after Tata Consultancy Services, by 2020 revenue figures, and the 602nd largest
public company in the world, according to the Forbes Global 2000 ranking. On 24 August
2021, Infosys became the fourth Indian company to reach $100 billion in market
capitalization.
In this case study analysis about the entrepreneurship and achievements of Infosys.
ANALYSIS OF THE CASE STUDY
Beginning of Infosys
 Infosys Founder Narayana Murthy did not grow up with the most favourable
circumstances. The first focus for Murthy was education. He received his master's
degree from IIT, Kanpur and post that he started working at IIM, Ahmedabad.
However, soon after, Murthy decided to quit his 9-to5 job and embark on his
entrepreneurial journey in the IT sector. It was a brave choice for him at the time but
it worked out wonderfully well.
 The key role Narayana Murthy's wife, Sudha Murthy played in kickstarting InfosysIn
1981, after quitting his job and borrowing Rs 10,000 from his wife, Murthy started
Infosys. In a span of only four years, the company grew into a tech giant and
employed over 2 lakh people, while also making Bangalore the IT hub of India. Not
only did Murthy taste sweet success with Infosys, he also created an array of jobs for
IT graduates.
 Narayana Murthy's return to Infosys In 2011, Narayana Murthy gave up his position
of the chairman at Infosys after serving for 30 years. However, he returned after two
years, in 2013 as the executive chairman and handed over management to Dr. Vishal
Sikka. In 2014, Murthy retired from his role of executive chairman and now acts as
the chairman emeritus.

Products and services of Infosys

NIA – Next Generation Integrated AI Platform
Infosys Consulting – a global management consulting service
Cloud-based enterprise transformation services
Infosys Information Platform (IIP) – Analytics platform
Edge Verve Systems which include Finacle, a global banking platform
Panaya Cloud Suite
Engineering Services
Digital Marketing
Skava – now rebranded as Infosys Equinox
Achievements of Infosys
 Crossed a milestone of Rs. 100000 crores in revenue in FY21.
 Infosys announces Canadian expansion to Calgary, doubling Canadian workforce to
4000 by 2023.
 Infosys recognized as one of World's Most Ethical Companies by Ethisphere Institute.
 Infosys recognized as a Global Top Employer 2021 by the Top Employer Institute.
 Infosys recognized as the Fastest Growing Top 10 IT Services Brand by Brand
Finance.
 Infosys launched Infosys Cortex, its AI-first, Cloud-first customer engagement
platform.

Developments of Infosys
 Infosys has eleven development centres located across the country - Bangalore,
Bhubaneswar, Chennai, Mangalore, and Pune.
 Well known for HR practices. Infosys are envisioned by its founders and the culture
that has been predominant over the year.
 Though Infosys grew to cross to touch $100 billion m-cap, still retained the same
culture and high values.
 Infosys Rated Amongst World's Best in Employee Training and Development.
 Infosys announced the launch of the Milken Institute and Infosys report ‘Future of
Work: Insights for 2021 and Beyond’.

Approach to tackle the challenges

Relevance to clients
Anticipating client’s needs in advance.
Delivering superior value
 Adding new clients, and developing more projects for existing ones.
 Moving from mere project development to design work.
 Addressing the needs of the client’s business unit and not just its IT department.
 Building relationships on the client side with important stakeholders through
increased domain knowledge.
Talent Enhancement
 Integration of IT capabilities with strategic expertise, and business management.
 The Global Education Centre in Mysore dedicatedly equipped and trained 4,500
employees at a time.
 Bifurcation into vertical business units (who handled specific regions and industries)
and enterprise capability units (which handled specific processes) resulted in greater
specialisation.
Client Intimacy
 50 Global Development Centres in 9 countries. (25 Proximity DCs and 25 Offshore
DCs).
 Onsite teams captured customer’s business problem, and directed the offshore teams
for targeted business solution development.
 Brought about reduction in delivery time, and maximised support availability round
the clock. Reduction of delivery cycle time by 50%.
 Early defect detection, and consequential reduction in cost.
Relationship Enhancement
 Hunters (Sales Personnel) brought in new clients.
 Gatherers (Engagement Managers) widened project scope.
 Account Managers developed solutions.
 Delivery Manager coordinated the execution.
Trust based partnership
 The ITRAC (Infosys as a Trusted Advisor to Clients) program managed key accounts
to transformational partnerships.
 Through its 3 stages of
Providing cost reduced IT services
Delivering technology-driven solutions for specific processes
Transforming client organisation
 Leveraged the GDM and Consulting wing, to help increase client revenues/enhance
profitability.
SWOT Analysis of Infosys
Strengths
Infosys’ fundamental strengths are its 119 development centers which can be placed in India,
in which enthusiastic and skillful technical experts are hired at a low fee as exertion value is
decreasing in India as compared to different developed international locations. Infosys gives
a diffusion of stop to quit enabled software program development and consultancy services to
organizations which allows them to attract companies of different sectors. Strategic
collaborations with HP, IBM, Microsoft, and Amazon permits Infosys to offer progressive
and collaborative solutions
Weaknesses
Most of the personnel of Infosys go away to the organization for better possibilities and better
training which affects their picture. Many of the operations of the business enterprise are
carried out in like Europe which creates instability and vulnerability in their domestic India.
Opportunities
The want for cloud-based answers is increasing globally, Infosys can tap this market to their
advantage. Worldwide spending on virtual transformational technologies is predicted to
develop. So, there are chances for Infosys to regain its strength in the IT market.
Threats
Infosys is dealing with extreme opposition with rival consultancy organizations like
Accenture, Oracle, Capgemini, and TCS. This leads to pricing strain with a purpose to
advantage a competitive advantage.

CONCLUSION
Infosys specializes in innovative digital strategies to make precise choices to enhance its
performance with the intention to obtain its dreams. The company additionally intends to
increase its group of workers. Digital exertions control, technique re-engineering, skills, and
cost chain sharing innovation–those are destiny outsourcing opportunities. This case study
makes us to understand about the Infosys developments, Achievements, SWOT Analysis.
This analysis helps to know about the brief detail about the Infosys.