🔎 SEO Checkpoint How to

⚙️ General SEO
0 Set up Google Tag Manager on your website How to
0 Set up Google Analytics with Google Tag Manager How to
0 Set up Google Search Console How to
0 Set up Bing Webmaster Tools How to
0 Connect Google Search Console data with Google Analytics How to
0 Set up uptime monitoring to minimize downtime How to
0 Add 'trust' pages to improve Google TrustRank (About us, Contact, Privacy P How to
0 Set up HTTPS and get a free SSL with CloudFlare (for Amazon Web Services) How to
0 Set up HTTPS and get a free SSL with CloudFlare (for Google Cloud Platform) How to
0 Set up a tool for keyword rank tracking How to
0 Set up a tool for backlinks status monitoring How to
😁 Website UX
0 Set up a SEO friendly URL structure How to
0 Test if your website is mobile friendly and fix the issues How to
0 Check and fix your website loading time How to
0 Keep your URLs short How to
0 Check and optimize your 404 error page How to
0 Make your content easy to share How to
0 Claim your brand on all major social networks How to
0 Record user sessions/heatmaps to see how users use your website and fix bo How to
⏱ Website performance
0 Use a top-performing web hosting How to
0 Check if the server is located close to your service area How to
0 Use a content delivery network (CDN) How to
0 Enable GZIP compression How to
0 Check if your website is served over HTTP/2 How to
0 Use caching How to
0 Minify your JS/CSS files How to
0 Resize large images before uploading How to
0 Compress and optimize your images How to
0 Lazy load images & iframes (embed Youtube videos, etc) How to
0 Always use up-to.date technology (CMS/Theme/Software) How to
0 Optimize your database How to
🛠 Technical aspects of SEO
0 Check if your website uses HTTPS How to
0 Create WWW redirect How to
0 Check and fix mixed content errors How to
0 Create an XML sitemap and add it to the Google Search Console (GSC) How to
 0 Create and submit robots.txt file How to
0 Consolidate duplicate URLs with canonical tag How to
0 Check and fix broken links on your website How to
0 Check and fix redirect chains and loops on your website How to
0 Fix missing and duplicate meta titles & descriptions How to
0 Use redirects properly How to
0 Find and Fix Index Coverage Errors in Google Search Console How to
0 Check for manual penalties in Google Search Console How to
0 Use "noindex" and "nofollow" tags properly How to
Deindex irrelevant pages from being indexed by search engines ("noindex") How to
0
to prevent index bloat
✍️ SEO content
0 Set up a SEO content strategy How to
0 Conduct a keyword research How to
0 Create long-form content to get better rankings How to
0 Create "10x content" How to
0 Identify & eliminate content cannibalization How to
0 Identify & eliminate duplicate content How to
0 Create content hubs & fill them with supporting content How to
0 Update your content regulary How to
0 Build up E-A-T (Expertise, Authoritativeness,Trustworthiness) How to
👇 On-page SEO
0 Write for the user & not for search engines How to
0 Check if the target keyword matches user intent How to
0 Have the main keyword in URL, title and heading How to
0 Use focus keyword in 1st paragraph of your content How to
0 Use one single H1 on each page How to
0 Create an appealing & SEO-oriented meta title How to
0 Create a compelling meta description How to
0 Use subheadings (H2-H6) for content hierarchy How to
0 Format and style your website content properly How to
0 Link to relevant inner pages How to
0 Link out to relevant & authoritative websites How to
0 Never link to a page/website with the same anchor the current page is targetin How to
0 Name your images properly How to
0 Set alt text for all images How to
0 Set up a proper social markup How to
0 Check Dwell time and optimize it How to
0 Fin d and capture featured snippets How to
👆 Off-page SEO
0 Set up a proper link building strategy How to
0 Use the "Competitive Analysis" framework to find SEO opportunities How to
 0 Build foundation links How to
0 Interlink with social networks How to
0 Find relevant blogs for guest blogging How to
0 Ask your current and fromer partners for a link (exchange) How to
0 Turn your brand mentions into links How to
0 Use Social Signals to boost your website rankings How to
0 Schedule social posting How to
0 Build links by commenting on relevant blogs How to
📍 Local SEO
0 Claim your Google My Business listing How to
0 Claim your Yelp listing How to
0 Claim your Bing Places for business listing How to
0 Optimize listings How to
0 Submit your website on general relevant directories How to
0 Submit your website niche-specific directories How to
0 Reach out for reviews How to
0 Reply to all reviews How to
0 Publish Google Posts (Google My Business) How to
0 Check for site-wide NAP (Name, Address, Phone number) details How to
0 Have consistent NAP details across the whole website How to
0 Have consistent NAP details on listings & social networks How to
0 Have a content strategy targeting local topics How to
0 Claim brand mentions from local sites How to
0 Add local business markup to your homepage How to
0 Geotag your photos How to

Ready to stop Googling 'how to SEO' and actually get some work done?
Let's team up and make your website a Google superstar.
👉👉 🔗 Contact today and let's get your SEO game on point.
Don't worry, I promise to use my powers for good, not evil. 😉
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ork done?
Tools Priority

Google Tag Manager

Google Analytics, Google Tag Manager
Google Search Console (GSC)
Bing Webmaster Tools
Google Analytics, Google Search Console
UptimeRobot
Manual
Cloudflare, AWS
Cloudflare, GCP
SERP Robot, SEO Buddy, Google Search Console
Ahrefs, MonitorBacklinks, Google Search Console

Manual
Google Mobile Friendly Test
GTMetrix, Google PageSpeed Insights, Chrome, P
Manual
Manual
Manual
Manual
Hotjar, Plerdy, CrazyEgg

Cloudways, Siteground, Kinsta

Check Host
BunnyCDN, Cloudflare, KeyCDN
Varvy, GiftofSpeed
HTTP2 Pro, KeyCDN
WP Rocket, Swift Performance, W3 Total Cache
WP Rocket, Autoptimize, W3 Totale Cache
Shortpixel, Imagify
Shortpixel, Imagify
WP Rocket, Shortpixel AI
ManageWp (for WordPress)
WP Rocket (for WordPress)

HttpStatus
HttpStatus
JitBit SSL Check
Google Search Console, xml-sitemaps.com
Yoast SEO, Wordpress, Google Search Console
Sitebulb, Screaming Frog
Sitebulb, Screaming Frog
Sitebulb, Screaming Frog
Sitebulb, Screaming Frog
Redirection, RankMath
Google Search Console
Google Search Console
Seositecheckup.com
RankMath

Ahrefs
Ahrefs, SemRush, SurferSEO, KwFinder
SurferSEO, Clearscope, RankScience
SurferSEO, Clearscope, RankScience
Sitebulb, Screaming Frog, Ahrefs
Siteliner
SurferSEO, Clearscope, RankScience
SurferSEO, Clearscope, RankScience
Manual

SurferSEO, Clearscope, RankScience

Manual
Manual
Manual
Manual
Manual
Manual
Manual, headingsMap Chrome extension
SurferSEO
Manual
Manual
Manual
Manual
Manual
Manual
Manual
Manual

Ahrefs, SemRush, SurferSEO

SEO Buddy
Ahrefs, BrightLocal, WhiteSpark
Manual
Ahrefs, SemRush, Mailshake
Manual
Ahrefs, Brand24, BrandMentions
Advertising, Adobe Express
CoSchedule, Nelio Content, OneUp
Manual

Google My Business
Yelp
Bing Places
Utkarsh Sharma Consulting
Ahrefs, BrightLocal, WhiteSpark
Ahrefs, BrightLocal, WhiteSpark
Manual
WhiteSpark
Utkarsh Sharma Consulting
Manual
Manual
BrightLocal Citation Tracker
Ahrefs, SemRush, GSC
Ahrefs, Brand24, BrandMentions
Manual
tool.geoimgr.com