THE BASICS: Fill in any fields that are yellow and green.

Do not touch grey boxes.

Follow BOLD instructions at top of each box (some work differently than others).
Do this as a team.
Be HONEST with each other, and be OPEN to new knowledge.
This is a guideline. Not a definitive answer. Only you, as a team, can become comfortable
Recommended that each founder fills this out INDEPENDENTLY of everyone else. Then, y
This will not be an easy task. But you will learn a lot about each other during this process
Want more context? Read this post:
http://al.bsharah.com/co-founders-its-time-to-split-that-equity/

Fill in all colored fields with a scale of 0-10 (10 being highest)
(based on Frank Demmler's sample template)
http://www.andrew.cmu.edu/user/fd0n/24%20Founders'%20Pie.htm

Weight Founder 1 Founder 2 Founder 3 Founder 4

Idea
Bus. Plan
Expertise
Commitment
Responsibilities
Risk
CEO

#DIV/0! #DIV/0! #DIV/0! #DIV/0!

Fill in all colored fields with a scale of 0-10 (10 being highest)
(based on Embarke's 20-things required in our first 3 months)

Weight Founder 1 Founder 2 Founder 3 Founder 4

Technical
UI/UX
Market Segment
Product Development
Marketing
Sales
Advisors
Financial
Legal

#DIV/0! #DIV/0! #DIV/0! #DIV/0!

Fill in yellow fields within the scale noted in grey

(based on Dan Shapiro's Blog Post)
http://www.danshapiro.com/blog/2011/04/startup-cofounder-equity-split/

Weight Founder 1 Founder 2 Founder 3 Founder 4

Start 100 100 100 100 100
Get things Started 5%
Ideas are Precious 5%
First 5%-25%
CEO 5%
Full-Time 200%
Reputation 50%-500%
Investment (value)

25% 25% 25% 25%

rently than others).

am, can become comfortable with your decisions.

Y of everyone else. Then, you discuss why for each.
ch other during this process if you do it right.

plit-that-equity/

Fill in all yellow fields within the scale noted in grey

(based on Tyson McDowell's presentation - he stated it's missing stuff)

Scale Founder 1 Founder 2 Founder 3 Founder 4

Source of Main Idea? 0-15
Business Guy? 0-5
Brings Access to Market? 0-10
Brings Access to Capital? 0-10
Content Guy? 0-5

#DIV/0! #DIV/0! #DIV/0! #DIV/0!

Fill in all colored fields with a scale of 0-10 (10 being highest)
(based on Stephen Mead's pyramid of required resources)

Weight Founder 1 Founder 2 Founder 3 Founder 4

Vision / Direction Create finished product in m
Technology Builders, programmers, infr
Business Development Finding new customers, bu
Marketing Define message, consistenc
Team Recruiting Know strengths, weaknesse
Sales A closer, shoots at elephan
Operations Gears of the company, coo
Finance If you are weak in the numb
Strategy / Execution Who are you? Build blue-p

#DIV/0! #DIV/0! #DIV/0! #DIV/0!

Average of all Percentages

Founder 1 Founder 2 Founder 3 Founder 4

#DIV/0! #DIV/0! #DIV/0! #DIV/0!
Create finished product in mind, have a clear goal of end product.
Builders, programmers, infrastructure
Finding new customers, building relationships, competition. Not always closer, but opens doors.
Define message, consistency, think what's in it for customer?
Know strengths, weaknesses, realize important areas of company, build diverse advisory board strong in lacking areas, sell big vision for o
A closer, shoots at elephant until it's yours!
Gears of the company, coordination, direction of projects.
If you are weak in the numbers, be strong in the books.
Who are you? Build blue-print to get from vision to product. Define goals/strategies. Devil's advocate.
ng areas, sell big vision for others to be part of.