DATA ANALISIS REPORT(By Amit tiwari

Sms Varanasi)
Topic: - Customer Satisfaction regarding different Newspaper within Thekma Block in Azamgarh city.
I, Amit tiwari a student of BBA 4th semester of School of Management Sciences Varanasi, am conducting a field survey on Customer Satisfaction regarding different Newspaper within Thekma Block in Azamgarh city.

Objective:1.

2. 3. 4.

To find out customer satisfaction regarding different newspaper. To identify the factors that customers consider while choosing a newspaper. To make a comparison between different newspapers. To know the most prefer newspaper in Thekma Block of Azamgarh city.

Name:- Age:-. Gender: - Male ( ) Female ( ) Occupation/Profession:-. Place:-. Marital status:-

Equel Survey= 50 Total Amar Ujala Survey= 17 Total Dainik Jagran Survey= 17 Total Hindustan Survey= 16
1. Do you read newspaper A) Yes ( ) b) No ( ) .

Analsis report A)= 5

2. How many Newspapers do you read daily?
3. A) One ( ) b) Two ( ) c) More than two Analsis report A) =50. How many hours do you read Newspapers? A) Less then 1hr. ( ) b) 1-2 hr. ( ) c) 2-3hr. ( ) d) More than 3hr. ( )

Analsis report A) =50.

4. Which newspaper do you read?
A) Dainik Jagran. ( ) b) Hindustan ( ) c) Times of India d) Amar Ujala ( ) e) Aaj ( ) If any other specify ..

Analsis report A) =16 b) =17 d) =17

5.

Which kind of news do you prefer to read (1-most preferred and 6- least preferred) Type of news Ranks 1:- National news ( ) 2:- International news ( ) 3:- Sports news ( ) 4:- Entertainment news ( ) 5:- Business news ( ) 6:- Political news ( )

Analsis report =23 =21 =22 =19 =22 =26

6. Show your preference regarding different news papers on the basis of criteria given below (1 most
preferred 4 least preferred) Matter Dainik Jagran Economical Analsis report =6 Quality of news Analsis report =7 Latest news Analsis report =8 Paper quality Analsis report =8 Lay out and format Analsis report =8 Hindustan Analsis report =9 Analsis report =10 Analsis report =9 Analsis report =14 Analsis report =15 Amar Ujala Analsis report =10 Analsis report =10 Analsis report =15 Analsis report =9 Analsis report =9

7. Show your extent of agreement with the following statement Statement Strongly agree Some what Neither agree agree nor disagree I prefer to Analsis report read the news =50 paper which the give latest news updated I preferred to Analsis report Analsis report read =43 =7 backdate news paper I do not Analsis report Analsis report prefer to =8 =3 change my News paper frequently I prefer to Analsis report take news =50 paper in which more vacancy and published

Some what disagree

Strongly disagree

Analsis report =39

8. Rank the fallowing criteria (1-most preferred 8-least preferred) while choosing a particular News
paper. Criteria Rank A) Price ( ) b) Content/ Matter Covered ( ) c) Offer ( ) d) Language ( ) e) Availability ( ) f) Supplement ( ) g) Paper quality ( ) h) Lay out and format

Analsis report = A)25 B)4 C)2 D)2 E)2 F)8 G)8 H) 40

9. Rank the following newspaper according to your preference
News Papers Rank A) Hindustan ( ) b) Dainik Jagran ( ) c) Amar Ujala ( ) d) Ajj ( ) e) Times of India ( )

Analisis Report Analisis Report Analisis Report Analisis Report Analisis Report Analisis Report

Hindustan 1 7 4 2

Dainik Jagran 1 8 2 3 4

Amar Ujala 1 2 11 2 2

10. How much are you satisfied with your News paper?
A) Highly satisfied ( ) c) Some what dissatisfied ( ) b) Neither satisfied ( ) d) Highly dissatisfied ( )

Analisis Report= A) 50
11. Which page do you mostly read?
A) 1st page ( ) b) 2nd page ( ) c) medial page ( ) If other please specify .. d) Last page ( )

Analisis Report= A) 46 D) 4
12. In your opinion which Newspapers is helpful in making carrier of student.
A) Dainik Jagran ( ) b) Hindustan If other please specify. ( ) c) Amar Ujala ( )

Analisis Report= A) 32 B) 01 C) 17

Thank You