Internship Report on

“INDIAN DESIGN EXPORTS PVT. LTD”

By
NAME: RITIKA CHAUHAN

USN: 1MV21BA076

Subject Code:20MBAIN307

Submitted to
VISVESVARAYA TECHNOLOGICAL UNIVERSITY, BELAGAVI
In the partial fulfilment of the requirement for the award of the degree of
MASTER OF BUSINESS ADMINISTRATION
Under the guidance of

INTERNAL GUIDE EXTERNAL GUIDE

Mrs. SRILAKSHMI. V Mrs. Preetha HR Manager
Assistant professor Indian Design exports pvt ltd

Department of MBA

SIR M VISVESVARAYA INSTITUTE OF TECHNOLOGY

HUNUSAMARNAHALLI, INTERNATIONAL
AIRPORT ROAD, YELAHANKA,
BANGALORE562157

2021-2023
 SIR M VISVESVARAYA INSTITUTE OF TECHNOLOGY
BANGALORE- 562157
DEPARTMENT OF MBA

CERTIFICATE

This is to certify that RITIKA CHAUHAN bearing USN 1MV21BA076, is a bonafide

student of Master of Business Administration course of SIR M. VISVESVARAYA
INSTITUTE OF TECHNOLOGY (2021-2023), affiliated to Visvesvaraya
Technological University, Belgaum. Internship report on “INDIAN DESIGN
EXPORTS PVT. LTD” is prepared by her in Offline under the guidance of Mrs.
SRILAKSHMI. V, in partial fulfillment of the requirements for the award of the
degree of Master of Business Administration of Visvesvaraya Technological
University, Belgaum Karnataka.

Signature of Internal Guide Signature of HOD

Signature of Principal

External Viva Voce Examination

Name of the Examiners Affiliation Signature of the Examiners

1.
2.
 DECLARATION

I, Ms. RITIKA CHAUHAN hereby declare that the internship report entitled on
“INDIAN DESIGN EXPORTS PVT. LTD” is prepared by me under the
guidance of Mrs. SRILAKSHMI. V, Assistant Professor, Department of MBA,
Sir M Visvesvaraya Institute of Technology, Bangalore.

I also declare that this internship work is towards the partial fulfilment of the
University regulation for the award of degree of Master of Business
Administration by Visvesvaraya Technological University, Belagavi.

I have undergone an internship for a period of four weeks. I further declare that
this project is based on the original study undertaken by me and has not been
submitted for the award of any degree/diploma from any other University/
Institution.

Place: BANGALORE Name: RITIKA CHAUHAN

Date: USN:1MV21BA076
 ACKNOWLEDGMENT

I wish to express my sincere gratitude to Prof. Rakesh S. G, Principal SIR

MVIT for permitting me to undertake the project work.

I would place on record my sincere gratitude to Dr. Priyanka Sharma,

Associate Professor and HOD, Department of MBA for her constant support and
invaluable guidance throughout the completion of the project.

I am extremely thankful to “Mrs. SRILAKSHMI. V”, Assistant Professor, SIR

M VISVESVARAYA INSTITUTE OF TECHNOLOGY, Bangalore, for
her technical expertise, advice and excellent guidance. The support given during
the project guidance was immense and helped me complete this Endeavour with
satisfaction.

I would like to thank “INDIAN DESIGN EXPORTS PVT. LTD “for giving
me the opportunity to associate with such an esteemed organization and gain
practical exposure.

I would also like to thank my External Guide, Mrs. Preetha for her constant
guidance and support, which helped me successfully complete the project
undertaken.

I would like to extend my thanks to my family and all my friends who helped
me in completing this project work successfully.

PLACE: BANGALORE Student Name: RITIKA CHAUHAN

 TABLE OF CONTENTS

PAGE
CHAPTERS CONTENTS
NO

Chapter 1 Introduction of industry profile 1-2

Organization profile
❖ Background
❖ Nature of business
❖ Vision and Mission statement 3-18
Chapter 2 ❖ Workforce Model
❖ Products and service profile
❖ Ownership Pattern
❖ Achievements/ Awards if any
❖ Future growth and prospects

Mckensy’s 7S framework and Porter's Five Force Model with

Chapter 3 19-26
special reference to Organization under study.

Chapter 4 SWOT Analysis 27-28

Chapter 5 Financial Statement 29-40

Chapter 6 Learning and Experience 41

Bibliography 42

Annexures 43-45