RECEIPT TEMPLATE
One-Time Donation
Receipt
Template
Dear [Donor Name],
You’re amazing! We just received your
[donation amount] gift, and we’re so thankful
for your generosity. Because of your support,
[insert an impact statement].
Over the next few weeks, we’ll send you an
update about what you helped achieve when
you gave today. In the meantime, please [insert
request for a favor].
The details of your donation are below. The
team at [organization name] is celebrating your
kindness today—thank you!
Example
Dear Katrina,
You’re amazing! We just received your $30
gift, and we’re so thankful for your generosity.
Because of your support, our conservation
team is one step closer to finishing the Green
River cleanup. Your gift will provide protective
gear and other supplies our volunteers depend
on during this project—we truly could not do
this without you.
Over the next few weeks, we’ll send you an
update about what you helped achieve when
you gave today. In the meantime, please do
us a favor and share a little about yourself!
This survey is an opportunity to share more
about who you are, why you’re interested in
conservation, and how you’d like to receive
information from us in the future.
The details of your donation are below. The
team at the Agloe Nature Center is celebrating
your kindness today—thank you!
NEONONE.COM
 FUNDRAISING TIP

Ask for a (Small) Favor

Have you ever heard of The Ben Franklin Effect? In simple terms,
it’s a psychological phenomenon where someone does a favor for
someone else, then thinks more fondly of the person they helped.
It’s an example of cognitive bias: Our brains tell us that we must
really like someone if we do a favor for them!

You can use the Ben Franklin Effect to your advantage by asking
a donor to do a favor for you in your donation receipt. The favor
should be small, non-financial, and easy to complete.

Try asking your donor to watch a video, follow you on social media,
or read a short article related to your mission. You might also want
to try asking donors to fill out a brief survey—it’s a great way to
collect more information about your donors.

NEONONE.COM