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Procedia - Social and Behavioral Sciences 76 (2013) 421 – 425

5th International Conference EDU-WORLD 2012 - Education Facing Contemporary World


Issues

Organizational culture in contemporary university


Maria Liana Lacatus*
Bucharest University of Economic Studies, 6 Romana Square, Bucharest, 010371, Romania

Abstract

The organizational culture concept help understanding and analyzing the triggers that make an educational organization
such a university to get structured, develop, and perform. The analysis on organizational culture results into various models
that may be identified. A series of studies have built upon that and contributed to the development of a matrix of
organizational cultures, more and more detailed and sophisticated, acknowledged under the name of Competing Values
Framework. The Competing Values Framework (CVF) is a matrix of four quadrants resulting from crossing the essential
dimensions that any organization may display. The horizontal dimension goes from cultures with internal emphasis, short-
term orientation, and smoothing activities to cultures with an emphasis on external positioning, long-term orientation, and
achievement-oriented activities; while the vertical dimension refers to cultures characterized by flexibility, individuality, and
spontaneity at one end and cultures characterized by stability, control, and predictability at the other end (Beytekin, 2010).
Ian McNay (1995) developed a model meant to describe organizational culture of higher education institutions on two
particular dimensions: the form and intensity of control and the focus on policy and strategy. McNay’s model displays four
quadrants corresponding to as many types of university organizational culture: enterprise, consisting of firm policy and loose
operational control, focus on market, external opportunities, and relationships with stakeholders; corporate, consisting of tight
policy and operational control, dominance of senior management, executive authority; collegiate, consisting of loose policy
and loose operational control, decentralization, focus on individual freedom; bureaucratic, consisting of loose policy and tight
operational control, focus on rules, regulations, and precedents. The report of Le Feuvre and Metso (2005) identifies three
traditional „ideal-type” academic models of teaching and research related to national culture and the government policy on
education: the Humboldtian, the Napoleonic, and the Anglo-American model. Contemporary universities face a new mode of
knowledge production associated with the post-industrial knowledge economy, which would imply a marketisation of higher
education and research in the global economy.

© 2013 TheThe
© 2012 Authors. Published
Authors. by by
Published Elsevier Open access under CC BY-NC-ND license.
Ltd.Ltd.
Elsevier
Selection and/or peer-review under responsibility of the
Selection and/or peer-review under responsibility University
of the of Pitesti,
University Romania
of Pitesti,Romania

* Corresponding author. Tel.: +4-07-223-5322; fax: +4-021-311-7559


E-mail address: mariana.lacatus@dppd.ase.ro

1877-0428 © 2013 The Authors. Published by Elsevier Ltd. Open access under CC BY-NC-ND license.
Selection and/or peer-review under responsibility of the University of Pitesti, Romania
doi:10.1016/j.sbspro.2013.04.139
422 Maria Liana Lacatus / Procedia - Social and Behavioral Sciences 76 (2013) 421 – 425

Keywords: Organizational culture; organizational matrix; competing values framework; univiersity models.

1. Organizational culture theory. Relevant aspects for the case of universities

The organizational culture concept help understanding and analyzing the triggers that make an educational
organization such a university or a school to get structured, develop, and perform. It also allows identify possible
ways for universities and schools to improve management, build enhancement and reform strategies.
The first who gave a sociological and anthropological interpretation to the concept of culture was Edward
Tylor. He defined culture as „a complex whole which includes knowledge, belief, art, law, morals, custom, and
any other capabilities and habits acquired by man as a member of society” [1]. After the World War II,
anthropologists made from the concept of culture an effective instrument to describe and explain non-Western
small societies, focusing study on „dress, language, habits, customs, rituals, norms of behaviour, value and belief
systems as well as other aspects” [2]. Starting with the 1950’s, organizations have been considered such small
societies and their culture has become a study subject as well, which eventually emerged into a discipline in the
1970’s and 1980’s, when in the U.S.A. occurred a high interest for understanding the cultural patterns that were
supposed to explain the success of the Japanese corporates at that time.
The most popular and quoted definition of culture in our days belongs to Edgar H. Schein, who has given to
the concept a specific meaning for organizations: „a pattern of shared basic assumptions that the group learned as
it solved its problems of external adaptation and internal integration, that had worked well enough to be
considered valid, and therefore, to be taught to new members as the correct way to perceive, think and feel in
relation to those problems”[3]. The concept of assumption played a key-role in the early stages of the
organizational culture theory, since it was initially developed on psychological basis. That is why Schein (1992)
defined organizational culture rather as „a set of basic tacit assumptions about how the world is and ought to be
that a group of people share and that determines their perceptions, thoughts, feelings and, to some degree, their
overt behaviour”. Schein emphasized that leaders have a critical role in giving shape and reinforcing the culture
of their organizations. Edgar H. Schein and mostly everyone afterward underlined that the values, beliefs,
convictions and assumptions either invented, discovered, or developed, usually shared and accepted and
necessarily respected by the members of a particular organization should be interpreted as rules and norms that
explain why and how that organization get formed and structured, function and last [4].
Geert Hofstede stated that culture is essentially about how people are expected to behave, draws the lines
within which certain personalities would drive people, and reveals itself through practices such as: rituals
(collective activities that may be technically unnecessary – ceremonies, for example), heroes (people who possess
characteristics that are highly valued), and symbols (words, gestures, pictures and meaningful objects to those
who share the culture) [5]. The organization culture is communicated, taught and transferred to members; helps
organization to adapt to environmental circumstances and integrate internally; works like a solving problem
framework or guide, and even as a tool meant to enhance the functioning of the organization as well as its
decision making process, performance, effectiveness and competitive position.

2. The Competing Values Framework

This kind of approach has allowed the analysis on organizational culture to result into various models that may
be identified. A series of studies (notably [6]; [7]; [8]) have built upon that and contributed to the development of
a matrix of organizational cultures, more and more detailed and sophisticated, acknowledged under the name of
Competing Values Framework.
The Competing Values Framework (CVF) is a matrix of four quadrants resulting from crossing the essential
dimensions that any organization may display. The horizontal dimension goes from cultures with internal
emphasis, short-term orientation, and smoothing activities to cultures with an emphasis on external positioning,
Maria Liana Lacatus / Procedia - Social and Behavioral Sciences 76 (2013) 421 – 425 423

long-term orientation, and achievement-oriented activities; while the vertical dimension refers to cultures
characterized by flexibility, individuality, and spontaneity at one end and cultures characterized by stability,
control, and predictability at the other end [7].
Each quadrant resulted from crossing the two basic dimensions represents a particular model of organizational
culture. Any organization may get accommodated into one of the quadrants, and ultimately related to a certain
organizational culture model. The quadrants of the CVF refer to hierarchy, market, clan, and adhocracy cultures
respectively.
• The model of the hierarchy organizational culture refers to a strongly structured and formalized
organization, with precise and reinforced procedures, rules, policies. The strategy meant to secure
organization efficiency relies on maintaining the stability and smooth running.
• The model of the market organizational culture refers to a market-like organization, which is focused on its
environment and sets transactions that provide competitive advantage and market leadership. The governing
rules are the market rules, while the main values are competitiveness and productivity.
• The model of the clan organizational culture refers to a large family-like organization based on the mutual
support of its tightly connected members, who work like a team. The main assets of such an organization
are commitment built through mentorship and consequently personal growth and friendly workplace.
• The model of the adhocracy organizational culture refers to a rather dynamic and creative group of people,
who count mostly on flexible norms, promote growth and innovation, in order to multiply the organization
resources.
Organic Processes

Clan culture Adhocracy culture

DOMINANT ATTRIBUTES: Cohesiveness, DOMINANT ATTRIBUTES: Creativity,


Participation, Teamwork, Sense of Family Entrepreneurship, Adaptability, Dynamism
LEADER STYLE: Mentor, Facilitator, Parent-figure LEADER STYLE: Entrepreneur, Innovator, Risk
BONDING: Loyalty, Tradition, Interpersonal Taker
Cohesion BONDING: Entrepreneurship, Flexibility, Risk
Internal Maintenance

STRATEGIC EMPHASES: Toward Developing STRATEGIC EMPHASES: Toward Innovation,

External Positioning
Human Resources Growth, New Resources

Hierarchy culture Market culture

DOMINANT ATTRIBUTES: Order, Rules and DOMINANT ATTRIBUTES: Competitiveness, Goal


Regulations, Uniformity, Efficiency Achievement, Environment Exchange
LEADER STYLE: Coordinator, Organizer, LEADER STYLE: Decisive, Production- and
Administrator Achievement-oriented
BONDING: Rules, Policies and Procedures, Clear BONDING: Goal Orientation, Production,
Expectations Competition
STRATEGIC EMPHASES: Toward Stability, STRATEGIC EMPHASES: Toward Competitive
Predictability, Smooth Operations Advantage and Market Superiority

Mechanistic Processes

Figure 1: Organizational culture types


424 Maria Liana Lacatus / Procedia - Social and Behavioral Sciences 76 (2013) 421 – 425

Cameron and Freeman [6] described the basic attributes of the organizational culture types identified on the
Cameron’s matrix basis (Figure 1). They also revealed that the type of culture - clan, adhocracy, hierarchy, or
market, is to a larger extended decisive as the organizational effectiveness is concerned than any of the other two
factors, congruence and strength.
Ian McNay (1995) [8] developed a model meant to describe organizational culture of higher education
institutions the on two particular dimensions: the form and intensity of control and the focus on policy and
strategy. McNay’s model displays four quadrants corresponding to as many types of university organizational
culture: (1) Enterprise, consisting of firm policy and loose operational control, focus on market, external
opportunities, and relationships with stakeholders; (2) Corporate, consisting of tight policy and operational
control, dominance of senior management, executive authority; (3) Collegiate, consisting of loose policy and
loose operational control, decentralization, focus on individual freedom; (4) Bureaucratic, consisting of loose
policy and tight operational control, focus on rules, regulations, and precedents.
A detailed map of the characteristics of the university cultural models identified on the McNay’s matrix basis
developed Jill Jameson (2011) [9]:

Table 1: University cultural model (McNay; Jameson)

Model Collegial Corporate Enterprise


Bureaucratic culture
Factor culture culture culture

Dominant value Freedom Equity Loyalty Competence


Rol of central
Permissive Regulatory Directive Supportive
authorities
Department Faculty Institution Sub-unit
Dominant unit
/Individual /Committees /Senior M’gement Team /Project teams
Committees and Working parties and
Decision areas Informal groups network Project teams
administrative briefings Senior M’gement Team
Formal Political
Management style Consensual Devolved leadership
/”Rational” /Tactical
Short
Timeframe Long Cyclic Instant
/Mid-term
Environmental fit Evolution Stability Crisis Turbulence
Nature of change Organic innovation Reactive adaptation Proactive transformation Tactical flexibility
Policymakers as opinion
External referents Invisible college Regulatory bodies Clients /Sponsors
leaders
Market strength
Internal reference Discipline Rules Plans
/Students

Basis for evaluation Peer assessment Audit of procedures Performance indicators Repeat business
Student status Apprentice academic Statistic Unit of resource Customer

Administrator role – ... the Client (internal and


... the Community ... the Committee ... the Chief Executive
servant of... external)

1.2. Models, patterns and features of the university


Maria Liana Lacatus / Procedia - Social and Behavioral Sciences 76 (2013) 421 – 425 425

The cultural approach and the behaviour of the higher education institutions are influenced, among other
factors, by the national culture and the government policy on education.
The report of Le Feuvre and Metso (2005) [10] identifies three traditional „ideal-type” academic models of
teaching and research related to national culture and the government policy on education:
• The Humboldtian model, based on academic freedom and the “pure knowledge” production, in universities
that integrate teaching and research. The state imposes just the basic rules. This model has roots in the
Enlightenment ideology of education, emphasizing the neo-humanistic ideal of “disinterested” learning and
academic enquiry.
• The Napoleonic model based on the partial separation of teaching and research, with mono-disciplinary
university courses and plural-disciplinary vocational training in the Grandes Écoles, where the national
elites get trained. The state currently supervises the management of the higher education institutions, and
keeps under control every part of the system, from curriculum to finance.
• The Anglo-American model, based on integrated, largely autonomous teaching and research institutions,
which provide a wide range of activities and expertise on a quite open market. This model is based on a
pragmatic approach and a problem-solving logic that stimulates interdisciplinary initiatives for to meet
social needs or market niches. In the United States, universities are perceived especially as the elite
institutions for training and generators expertise for public and private decision-making parties.
The report underlines some weaknesses of the three „ideal-type” academic models, which may prevent to a
certain extent higher education institutions from meeting the requirements of the knowledge economy. So, the
universities that belong to the Humboldtian model, though rely on academic freedom and institutional autonomy,
might not be receptive enough to the needs and stakeholders’ interests; the universities belonging to the
Napoleonic model are highly dependent on state control; while the universities belonging to the Anglo-American
model, although benefit from a large autonomy, are too dependent on their stakeholders.

References

[1] Tylor, Edward B., 1871, Primitive Culture, Researches into the Development of Mythology, Philosophy,
Religion, Art, and Custom, John Murray, London
[2] Jary, David, Jary, Julia, 1991, Collins Dictionary of Sociology, Harper Collins, Glasgow
[3] Schein, Edgar H., 1992, 2004, Organizational Culture and Leadership, Jossey-Bass, San Francisco
[4] Schein, Edgar H., 1994, Innovative Cultures and Organizations, in: Allen, T. J. (Ed.), Morton, Scott,
Information Technology and the Corporation of the 1990’s: Research Studies, 125-146, Oxford University Press
[5] Hofstede, Geert, 2001, Cultures Consequences: Comparing Values, Behaviours, Institutions and
Organizations Across Nations, Thousand Oaks, Sage, California
[6] Cameron, Kim S., Freeman, Sarah J., 1991, Cultural Congruence, Strength and Type: Relationships to
Effectiveness, in: Research in Organizational Change and Development, 5, 23-58, JAI Press, Greenwich,
[7] Beytekin, Osman Ferda et Al., 2010, The Organizational Culture At The University, in: International Journal
of Educational Researchers, 2(1), 1-13, Educational Research Association
[8] McNay, Ian, 1995, Universities going international: choices, cautions and conditions, in P. Blok (ed.),
Policy and Policy Implementation in Internationalisation of Higher Education, Amsterdam: EAIE
[9] Jameson, Jill, 2011, Changing Leadership Identities: the Role of Trust and Organisational Cultures in a
Recessionary UK Higher Education Policy Context, SRHE Higher Educational Policy Network,
[10] Le Feuvre, Nicky, Metso, Milka, 2005, Disciplinary Barriers between the Social Sciences and Humanities.
Comparative Report: The Impact of the Relationship between the State and the Higher Education and Research
Sectors on Interdisciplinarity in Eight European Countries, European Commission and University of Hull,
Sagesse, Toulouse

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