BASIC RESEARCH

VS. APPLIED
RESEARCH
What is • how processes or
concepts work
basic
research? • involve "how," "what"
and "why" questions to
explain occurrences
 •Understanding living systems
BENEFITS
and living processes
OF basic
research?
 •Helping to prepare for the
BENEFITS future by equipping society for
issues that may arise
OF basic
research?
 •Providing a foundation for
BENEFITS
applied research
OF basic
research?
BENEFITS •Leading to medical advances

OF basic
research?
What is
•To find practical solutions
APPLIED for existing problems
research? •applying natural sciences to
real life to improve the
human condition
BENEFITS •Saving businesses money by

of helping them make better

decisions
APPLIED
research?
BENEFITS •Creating new objectives
of
APPLIED
research?
 •Designing new products
BENEFITS
and services
of
APPLIED
research?
 •Providing unbiased data
BENEFITS
through testing empirical
of
evidence
APPLIED
research?
Basic According to purpose:
research
Curiosity-driven
vs. applied
research vs. solution-driven
Basic Expand existing
research knowledge

vs. applied vs.

research find new knowledge

Basic Theoretical
research vs.
vs. applied practical nature
research
Basic Informational
research
vs. applied vs. commercial gain
research
Basic
Universal scope vs.
research
specific scope
vs. applied
research
 •A study on how to improve
BASIC OR
illiteracy in teenagers
APPLIED?

•A PPLIE D
 •A study looking at how
BASIC OR alcohol consumption
APPLIED? impacts the brain

•B A SIC
 •A study looking at how
BASIC OR alcohol consumption
APPLIED? impacts the brain

•B A SIC
 •A study accessing whether
BASIC OR stress levels make people
APPLIED? more aggressive

•B A SIC
 •A study to find ways to
BASIC OR
make car tires last longer
APPLIED?

•A PPLIE D
 •A study looking to see if
BASIC OR gender stereotypes lead to
APPLIED? depression

•B A SIC
 •A study on the growth
BASIC OR
process of banana
APPLIED?

•B A SIC
 •A study on how to treat
BASIC OR
patients with insomnia
APPLIED?

•A PPLIE D
 •A study examining
whether a vegetarian diet
BASIC OR
is healthier than one with
APPLIED?
meat

•B A SIC
 •A study on the origination
BASIC OR
of cryptocurrency
APPLIED?

•B A SIC
 •A study on how to prevent
BASIC OR mosquito bites from
APPLIED? itching

•A PPLIE D
 •A study on the feeding
BASIC OR
process of tilapia
APPLIED?

•B A SIC
 •A study on the marketing
BASIC OR
management of Jollibee
APPLIED?

•B A SIC
 •A study on the marketing
BASIC OR
management of Jollibee
APPLIED?

•B A SIC
EXAMPLES •A study on how to improve

of illiteracy in teenagers

APPLIED •A study to find ways to make car

tires last longer
research?
•A study on how to treat patients
with insomnia
•A study on how to prevent
mosquito bites from itching
 •A study looking at how alcohol

EXAMPLES
consumption impacts the brain
•A study accessing whether stress levels
make people more aggressive
of basic •A study looking to see if gender stereotypes
lead to depression
research? •A study on the growth process of banana
•A study examining whether a vegetarian
diet is healthier than one with meat
•A study on the origination of
cryptocurrency