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TOP 7 Books that EVERY MBA should read

Here are the top five books that every MBA student should consider reading:

1. "The Lean Startup" by Eric Ries - This book is a must-read for anyone interested in
entrepreneurship and startup management. It offers practical insights into lean manufacturing
principles and how they can be applied to the startup world.

https://archive.org/download/TheLeanStartupErickRies/The%20Lean%20Startup%20-%20Erick
%20Ries.pdf

2. "Marketing Warfare" by Al Ries and Jack Trout is a classic marketing book that argues that
successful marketing strategies must be based on a deep understanding of the competitive
landscape and the unique strengths of one's own brand and offers a framework for companies
to identify and exploit their competitive advantages in order to gain market share.

https://www.pdfdrive.com/marketing-warfare-e186481730.html

3. "The Innovator's Dilemma" by Clayton Christensen - This book offers a unique perspective on
innovation and disruption in business. It provides insights into why some companies fail to
innovate and how to avoid the pitfalls of complacency.

http://lib.ysu.am/open_books/413214.pdf

4. "Atomic Habits" by James Clear is a practical guide to building good habits and breaking bad
ones, based on the idea that small, incremental changes can have a big impact over time. Clear
presents a four-step framework for habit formation, emphasizing the importance of clarity,
tracking, and social support in achieving lasting change.

https://download.booksdrive.org/download/28770/?tmstv=1683003391&dlm-dp-dl-
force=1&dlm-dp-dl-nonce=f377fe9ded

5. "The Art of War" by Sun Tzu - This book is a classic on military strategy, but its principles can
also be applied to business strategy. It provides valuable insights into leadership, strategy, and
the art of negotiation.

https://ia800502.us.archive.org/12/items/TheArtOfWarBySunTzu/ArtOfWar.pdf

6. "Leaders Eat Last" by Simon Sinek - This book provides insights into what makes great leaders
and how to create a culture of trust and cooperation in organizations. It provides valuable
lessons on leadership, culture, and human behavior.

https://icrrd.com/media/16-05-2021-042803Leaders-Eat-Last-Simon-Sinek.pdf

7. "Never Split the Difference" is a bestselling book by former FBI hostage negotiator Chris Voss,
which offers effective negotiation strategies based on empathy and active listening. The book
emphasizes the importance of understanding the other party's perspective, building rapport,
and using tactical empathy to achieve successful outcomes in negotiations.

http://livre2.com/LIVREE/E1/E001005.pdf
TOP 7 Free Certifications that are worth pursuing

Here are the top 7 free certifications that every MBA should consider pursuing:

1 Microsoft Excel Virtual Internship from JP Morgan - The JPMorgan Chase & Co. Excel Skills program is
an opportunity for you to develop your skills in Microsoft Excel. In this program, you will be tasked with
challenges that simulate the ones of employees at JPMorgan Chase & Co. Through each task, you will
learn and develop valuable Excel skills.

https://www.theforage.com/virtual-internships/prototype/XiuvjcwqWRqH9oy38/Excel%20Skills?
forceFastTrackV2=true

2 Analyzing and Visualizing Data in Looker (Formerly Google Data Studio) - In this course, you learn
how to do the kind of data exploration and analysis in Looker that would formerly be done primarily by
SQL developers or analysts.

https://www.cloudskillsboost.google/course_templates/323

3 HubSpot Inbound Marketing Certification - This certification provides valuable insights into inbound
marketing, including content marketing, social media marketing, email marketing, and lead generation.
It is highly relevant in today's digital age and can help MBA graduates develop skills that are in high
demand in the job market.

https://academy.hubspot.com/courses/inbound-marketing

4. Python for Data Science - This introduction to Python will kickstart your learning of Python for data
science and general programming. This is a beginner-friendly Python course from CognitiveClass.AI

https://cognitiveclass.ai/courses/python-for-data-science

5. Machine Learning with Python – Continuation of Course 4. This course will provide comprehensive
introduction to ML

https://cognitiveclass.ai/courses/machine-learning-with-python#about-course

6. Project Management Fundamentals using JIRA – Complete foundation on Project Management using
Jira tool interlaced in Agile Philosophy

https://university.atlassian.com/student/path/815443-jira-fundamentals?sid=b4e09505-4e76-439a-
9be8-7e81e0d81056&sid_i=5

7. Basics of Finance - This Basics of Finance for beginners course teaches small business holders, new
financial enthusiasts, and any layman, about the basic financial concepts used in their financial reports,
and stocks pages.

https://www.simplilearn.com/basics-finance-foundation-course-skillup

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