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ARTHUR STEPANIUK

HEAD OF SEO | SENIOR SEO MANAGER

P R O FILE C A R EER SUMMA R Y

Hello, my name is Arthur and I am an Founder & Consultant


SEO and inbound marketing expert, Ranking Hunt - Inbound Marketing Consulting (Remote)| September 2021 to
consultant, a digital nomad, and a Present
visual artist. Executed a series of consulting and mentorship training for SaaS, and
B2B.
My main career achievements: Helped to 3x the number of signups from organic traffic for upselling
Built and managed an SaaS.
international team of 40+ SEO Built an inbound marketing funnel for a B2B Outsourcing company that
and Marketing specialists generated 8K of monthly organic clicks from highly-transactional
(including 5 managers with their keywords in less than 9 months from scratch.
own teams). Built an inbound marketing funnel for a dating website with 200+ monthly
Launched Ranking Hunt to consult signups.
B2B and SaaS Businesses. Helped to adjust SEO strategy after Google penalty and returned 100% of
the traffic back in 2 months.

Head of SEO (Delivery)


H O W TO REACH M E Skale - SaaS SEO Agency (Remote)| January 2022 to September 2022
Built and lead an international team of 40+ SEO/Link
Cell: +81 80 3690 0944 Building/Marketing/Content Specialists including 6 managers with their
Email: arthur.adwardser@gmail.com own teams. Expanded the team from 19 to 40+ people.
Linkedin: @arthur.stepaniuk Got 7k of organic monthly clicks from scratch for crypto SaaS from highly
Skype: live:arthur.adwardser transactional keywords where we managed to outrank such industry
Telegram: justep_arthur giants as Binance and Coinbase.
Facebook: @arthur.stepaniuk Scaled the number of monthly organic signups by more than 283% in
under 6 months for the UX SaaS.
L A N GUAGES 8,5X’d organic product signups year-on-year for consumer research SaaS
Scaled the capacity of the SEO and content departments by 3x and set
new quality standards.
English (Fluent)
Created a career path and onboarding for each role in the team that
Ukrainian (Native)
decreased employee churn by 34% in 6 months.
Russian (Native)
Implemented team restructure and the SEO experiment cycle inside the
Japanese (Beginner)
department that allowed the agency to provide services for more clients
with the same number of people in the team.
S K I L LS Designed the custom outreach campaigns, and trained the team to launch
the new SEO processes that generated 23% of income more for the
Business Strategy, Planning and agency as an upsell from Link Building service.
Budgeting

Competitive Analysis & Keyword


Research
Ahrefs | SEMrush | MOZ | Alexa |
SimilarWeb | SpyFu | Majestic Seo |
Keyword Planner | Owler
S K I L LS C A R EER SUMMA R Y

Head of SEO
Team Management Bookimed - Medical Tourism Platform (Remote)| October 2020 to
Motivation | Coaching | Inspiration | December 2021
Career Path | Evaluation | Setting the Tech SEO - found and implemented the technical solutions with a team
KPI | Measuring the performance | of developers that increased the average position of strategically
Evaluation important keywords from 3.7 to 2.5 and got a 32% increase in overall
organic traffic within a month.
On-Page Optimization On-page SEO - optimized the commercial pages for Google Featured
Search Intent Correction | Reatured Snipped and got a 22% growth of organic traffic.
Snippet Optimization | Focus Content Marketing - came up with the idea of medical content hubs,
Keywords | LSI Keywords | implemented it with a team as a separate WP website, successfully
Readability Optimization |Tone of tested it in terms of SEO and traffic growth, and then started scaling
Voice with new content.
Content Marketing - updated the old blog articles and wrote the new
Link Building ones with a team that allowed us to get more than 7000 new
Ahrefs | SEMRush | BuzzStream | keywords ranked and generate almost 50K additional clicks monthly.
MajesticSEO| Lemlist | Hunter.io | SE Link Building - built the process of getting high-quality SEO backlinks
Ranking | Snow.io and formed a team around it that acquire almost 50 links monthly.
Link Building / Analytics - created the algorithm for detecting the
Content Strategy pages with the highest business value and highest organic growth
Content Planning | Content Funnels | potential that allowed us to get the top 10 positions for target
Historical Optimization | Keyword keywords 1,8 times faster with link-building activities.
Research Business development - automated the outreach process for the
business development team, taught them how to use it, and improved
Product Management thus the overall efficiency of the team in terms of acquiring new
Customer Journey | Retention | Key partners.
Metric Optimization | Customer
Development
SEO Manager
Conversion Rate Optimization IGMS - Vacation Rental Platform B2B SaaS (Remote) | September 2019 to
Hotjar | FullStory | Google Optimize | December 2020
| GTM | Adobe XD Keyword Research and Content Marketing - Got more than 1000 new
keywords in the Top 3 positions, which generated 70k clicks monthly.
Pay Per Click Link Building - Built with a team of more than 500 backlinks from
Google Ads | Facebook Ads unique domains (guest and paid posts, big media, and link insertion
campaigns).
Programming On-Page SEO - Historically optimized about 50 articles with a team,
R | SQL and BigQuery | HTML | CSS | and gained 300% organic traffic growth on average for each updated
JavaScript | Python article.
Conversion Rate Optimization - Learned how to launch the A/B tests
Analytics and Risk Management that increased the CR from 30% to 200% on the focused pages.
Tableau | Data Studio | Google Tech SEO - Optimized the mobile and desktop page speed, fixed the
Analytics | Google Search Console | crawl errors, and prepared the interlinking strategy
Amplitude | SpreadSheets | Logz.io |
Reports | Data analysis SEO & Growth Marketing Specialist
Uvocorp - Essay Writing Service (Kyiv) | July 2017 to August 2019
E D U CATION Keyword Research & Content - Created almost 80 landing pages that
generated almost 50k organic clicks monthly from scratch.
Kyiv National Economic University SEO and CTR Experiments - Set up a bunch of experiments to approve
2013 to 2017 or disapprove some SEO tactics, and optimized the CTR on money
Bachelor of Marketing pages.
Product Management - Created the UVP concept of the new
Product Marketing. Pro in Projector educational service. Tested, and launched it to the US market.
January 2018 to March 2018 Link Building - Built with a team of over 400 backlinks from unique
Won the grant from Projector on domains, launched over 20 PBNs, and got sustainable sales from
the Product Marketing Pro course. them.
Lead Generation and Budgeting: Optimized CR, LTV, and CAC for
Data Science for SEO in Projector promoted services.
January 2020 Launched 16 affiliate review sites as a part of the strategy.
Tech SEO - Optimized the structure of the website (over 1 million
Facebook Ads Course "without Water" pages in index), and formed over 5000 new subcategories.
May 2020 to June 2020 PPC - Launched the Google Ads Search campaigns and got the initial
traction, analyzed the data.
O T H ER COURSE S C A R EER SUMMA R Y

EAZLE SEO / PPC Specialist


Growth Hacking with Digital Marketing Lizard Soft - SaaS B2B Intranet Solution for Enterprise (Remote), B2B
product | June 2015 to April 2017
UDEMY Content Marketing - Published over 60 blog articles and landing
Product Management: Vision, pages, that generated over 15k organic clicks for 2 sites monthly.
Strategy & Metrics On-page and Tech SEO - Implemented website localization for 7
languages, and fixed main tech SEO issues.
CODE ACADEMY PPC - Launched numerous Google Ads Search and Banner campaigns
Learn R, Learn Python, Learn SQL that boosted sales more than 2 times.

SEO MID
SEO expert

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