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Analyzing Different Techniques used by Communication Students in Creating

Advertisements using 4P’s of Marketing

Statement of the Problem

This research seeks to analyze the different techniques that are used by communication

students in creating their advertisements by utilizing the 4P’s of Marketing. The research

sought to answer the following critical questions in order to collect the relevant data, and

information:

1. What is the profile of the respondents in terms of;

1.1 Name?

1.2 Course and Section?

2. What are the different techniques used by the respondents in creating their advertisements?

3. What are the impact of this techniques in creating advertisements using 4P’s of Marketing?

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