Pay attention to the signal word 

but, which tells the reader that an opposite thought

or concept is occurring.

Key Takeaways
 Informal language is not appropriate in formal writing or speaking contexts.
 Slang and idioms might not make logical sense to nonnative speakers of English.
 It is good to be aware of slang and idioms so they do not appear in your formal
writing.
 Using slang here could cause the reader to not take your business seriously and could possibly have
disastrous results. Think of presenting a business plan that is riddled with slang terms to an investor or bank
officer. How would you view your business if you were they? You’ve not only reduced your chances of
funding but you’ve probably damaged your reputation as well.
 You also have to consider that more modern slang terms may be misinterpreted or misunderstood by the
reader. This could be due to age or someone who uses English as a second language. Avoid any
embarrassing situations by leaving slang completely out of your written documents and communications.