Persuasive text can be in the form of an argument, discussion, exposition, review

or even an advertisement.
In developing your own persuasive text, a writer must first state the issue. This will
serve as a background information about the topic. Then, it should be followed by a
clear, strong and specific argument.
An argument is one’s claim or position that can either support or reject the issue
previously stated. Arguments shall be supported with a well-researched evidences,
which will give details on how and why it supports the argument. Evidences can be
factual, logical, statistical or anecdotal in nature. It can also explain counter
arguments not because the writer wants to prove which claims are wrong or right
but to enlighten the readers about other positions.
Lastly, a conclusion restating the main argument of the text will be the end of the
text. This will be your final statement to persuade your readers.

Some guide questions in constructing a persuasive text include:

 What is the issue?
 What is your position or opinion?
 What is the opposing position/opinion?
 What are some reasons for your position/opinion?
 What are some cases or examples that support this?

ORGANIZATION
A well-organized piece of writing is not only clear but also logical and aesthetic.
Existence of organizational markers and coherent flow of ideas are typically the focus
in evaluation of writing (Dayagbil 2016, 63-64).
In writing a story or an essay, it is necessary for students like you to identify the
sequence of events from the beginning to the end because a strong organization
comprises proper paragraphing and logical order of presentation of ideas.
You are introduced to this lesson by sequencing events to help you understand how
to organize your understanding of the text or story, then later, to apply it in your own
composition.
Coherence and Cohesion
One of the most important elements in writing is the form or structure. Without a
solid structure in place, the content you have gathered would fall apart. After
sequencing the events in your paragraph – a group of related sentences that leads to
a single topic or idea, it is time to get on to unifying your writing.
In this lesson, we will focus on structuring an effective paragraph through coherence
and cohesion. Thus, you are later expected to organize ideas using proper
transitional devices and eventually construct a coherent and cohesive paragraph.
In arranging the sentences in the first activity, we consider coherence or the
connection of the succeeding sentences to the topic sentence. Meanwhile, in the
second activity, we make use of cohesive or transitional devices to link the first
sentence to the second.
Coherence and cohesion are two basic features that facilitate textual continuity.
Basically, coherence refers to the rhetorical aspects of your writing, which include
developing and supporting your argument (e.g. thesis statement development),
synthesizing and integrating readings, organizing and clarifying ideas.
Retirement should be the reward for a lifetime of work.
Instead, it is widely viewed as a sort of punishment for
growing old.

Coherence means the connection and organization of ideas in a text to create unity.
To achieve coherence, every good paragraph must have UNITY or oneness of idea.
Sentences in a paragraph are unified and directed by a topic sentence.
On the other hand, cohesion in writing means unifying ideas by binding words,
phrases, sentences and paragraphs, thus, show relationships and smooth “text flow”.
To achieve good cohesion, you need to know how to use cohesive devices, certain
words or phrases that serve the purpose of connecting two statements, usually by
referring back to what you have previously written or said
Reference Certain items of language in English have the property of reference. That is, they do not have
meaning themselves, but they refer to something else for their meaning.

2. In this country, unemployment benefit is provided through the state. In Sweden and a number of other
European countries it's provided either by the state in conjunction with the Trade Unions, or through the
Trade Unions, elsewhere employers' associations play a different role.

Substitution and ellipsis Substitution is the replacement of one item by another and ellipsis is
the omission of the item. If speakers wish to avoid repeating a word, they can use substitution or
ellipsis.

5. But essentially in a digital computer, we do things serially, one operation at a time. And the
original reason for that was very much a reliability-based one.

Conjunction Conjunction shows meaningful relationships between clauses. It shows how what
follows is connected to what has gone before.

And in 1929, the American physiologist Cannon coined the term, 'homeostasis'. 'Stasis', as in
static, 'homeo', the same, and therefore it really means 'remaining the same'. Homeostasis.
Now what Cannon actually wrote was this. Erm, 'The constant conditions', 'The constant
conditions which are maintained in the body might be termed 'equilibria'.' So, in other words,
this constancy you could call 'equilibria'.' 'That word, however, has come to have fairly exact
meaning as applied to relatively simple physico-chemical states. In closed systems, where no
forces are balanced.' So in other words, he's saying that you could use the term equilibrium,
but really equilibrium tends to be concerned with such things as chemical equations, chemical
reactions, and he wants to use another term which perhaps has less overtones to it.

The words "therefore" and "so" are used to show that the lecturer is giving reasons. The word "however"
shows that this statement is opposite to the ideas that have come before. Other words used are "for
example", "as a consequence of this", "firstly", " furthermore", "in spite of this", etc.

Lexical cohesion This is a way of achieving a cohesive effect by the use of particular vocabulary
items. You can refer to the same idea by using the same or different words.

10. The laws he formulated are now known as Newton's Laws of Motion. There are three laws.
The first is that every body - a body is a material object of any sort in this term - every body
continues in a state of rest, or of uniform motion in a straight line, unless it is acted upon by a
force. That's Law One. That, left to its own devices, a body continues in a state of rest or of
uniform motion in a straight line, assuming there are no external forces such as the force of
gravitation acting on it. Law Two: when a force acts on a body, the rate of change of
momentum - the rate of change of momentum - is proportional to the magnitude of the force,
and takes place in the direction in which the force acts. Then we have the third law, which you
will remember is normally simply stated as 'action and reaction are equal and opposite'.