GLOSARY
I think that the most difficult thing for
a company is to manage the capital
because there are several aspects
to see. There is an area of ​general
costs, machinery, labor, raw material
and more.
This also helps us to see the profit or
loss of the company.
COMPANY: industry dedicated to the TRANSVERSAL
PROJECT
satisfaction of people.
ADMINISTRATION: have
management of the company.
MARKET: the brand is positioned.
COMPETENCE: another company in
the same area.
FINANCIAL: ability to be profitable.
CAPITAL: monetary amount for the
company.
FODA: internal and external diagnosis
of the company.
LEVERAGE: resort to debt to invest.
VISION:How does the company see
itself in the future.
MISION: company goal.
PROJECT: idea with sets for a
purpose. STUDENT: Daniela Carolina
PLANNING: have an idea and plan it.
EXECUTION: carry out the planned
Herrera Galindo.
idea. SUBJECT: English
INDUSTRIAL: transform raw materials.
INVESTMENT: saving for future DATE: 5/05/2023
earnings,

 WHAT DOES IT
CONSIST OF?
We meet in teams to work on creating
a company from scratch.
My team and I set out to create a
company dedicated to perfumes in
collaboration with rock bands
WHAT IS THE NAME?
The name that we assigned to our
company is Mantra and we decided
that it would be international working
on request.
We learned how the company's
capital is managed, not only to create
it, but also to maintain and innovate it
Like any company that has its
competition in the same area, we set
ourselves the task of finding out what
our competition would be.
We also conducted surveys to find out
what kind of scent people prefer, how
often they wear fragrances, and more.
We know that for a company the
opinion of the consumer is essential
to improve or innovate.
We learned what a balance point is, a
demand and supply. this is the basis
for product sales.
More than just creating the product, it
is also managing numbers, how much
is sold, which is not sold, among
others.
.What is a commercial strategy is
essential in a venture, ours, as
already mentioned, was to consider
collaborating with rock bands to
attract this specific audience.