Smart Transport Technology Service PLC.

Launching and Road shows event action plan

Tas Time Core Tasks Activities 1 Activities 2 Activities 3 Activities 4 Re

k Frame
No
1 Nehase Legality -Trade mark Agreement Government offices Sponsorships -Fe
03-10 registration approvals acceptance letters forms &
for event activities agreements
2 Nehase Software -Dispatcher & -workflow test -call center test -overall -Ha
03-13 Testing Android app testing -offline dispatcher operation
test performance
test.
3 Nehase Marketing -Yearly marketing Event marketing -Speech script & -Assign sales -Ar
03-10 Activities plan proposal recording for road reps with roles -Um
-Develop event -mission & objectives shows. -Event Metrics
master plan. -Selection of -Speech scripts for
-Finance & budget sponsorships & speakers.
for the event & partnership deals
launching
4 Nehase Advert & Advert plan for Printing promotion Broadcast & media Digital advert -Fa
03-10 Promotion launching plan plan plan -Be
5 Nehase HRM & admin Recurrent of staffs Training of staffs Sales rep. hiring & Staffs branding -Um
03-14 training -Sa

6 Nehase Regi. & Company’s forms & On-site registration -partnerships -multimedia -Fe
03-13 Documentation agreements forms & agreements & documentation -Sa
contractual forms.
7 Nehase Official Press conference. -launching event Inviting gusts. -media -Fe
03-10 launching Location, date timetable coverage -Se
-
Announcemen
t start date.
8 Nehase Event -Create & launch -Approval of selected -Items must -Be
08-14 organizing publicity plan & places & utility purchase & rental of
brand our event agreements. necessary
-Selection of places equipment’s.
for road shows

Task No 1 Legality core activities Sub-activities Schedule Responsible person

1.1 -Trade mark registration Nehase 03-10 Ferid & Semir
1.2 -Agreement approvals -Driver partner -Nehase 04-06 Felmeta
agreement
 Smart Transport Technology Service PLC.
Launching and Road shows event action plan

-Vehicle owner
agreement
-Contractual
agreements
1.3 Government offices -Culture & tourism -Nehase 04-07 Felmeta
acceptance letters for -Transport officials
event activities -Security office
-City’s municipality

1.4 Sponsorships forms & -Sponsorships Nehase 04-8 Felmeta

partnerships agreement -Partnerships
Pre-Promotion (2-4 weeks)

Create a media blast! Let everyone know you are going to launch! A great way to build hype is hosting a
pre-launch private event. For example, Restore Cryotherapy Salt Lake City did an exclusive one-day
event where you could try their cryotherapy service for FREE!

Post your launch date across all your personal social media accounts like Facebook, Twitter, LinkedIn
and Instagram! Word of mouth matters because people need to know when and where they can access
your business/product!

Setup Facebook Ads for Email Signups! Facebook is one of the best marketing platforms you can use
before you launch your campaign. Target your ads based on your audience and try to get a good amount
of email sign-ups. This will be helpful with sharing content later!

Send out media releases to local media resources! This will help you spread the good news! Restore
Cryotherapy did a GREAT job at this!

Display promotions that will help drive initial sales! Again, Restore Cryotherapy upon opening had “50%
off #ivdriptherapy 20% off memberships.”

Launch Week

Send the message out. Let everyone know you have launched!

Post your launch across all your personal social media accounts like Facebook, Twitter, LinkedIn and
Instagram. Make sure you share videos, live streaming, and photos to get the hype up.

Create great customer service. You want people who are interacting to have a great experience, which
will then push them to share your product and services.

Display short-term promotions that will help drive initial sales.

Plan giveaways and involve other like-minded companies to donate gift cards and other products to
sweeten the deal.

Follow Up & Running Weeks

 Smart Transport Technology Service PLC.
Launching and Road shows event action plan

Send weekly updates that include campaigns progress, special announcements, new rewards you have
added or when a large donation has been made! It is also important to post a weekly update as
supporters get concerned if they don’t receive an update on a campaign they have donated to.

Create updated content! This could include an update on how your campaign is performing, any new
developments or achievements you have experienced or a simple thank you to those who have already
donated. Be human and connect with your supporters.

Add limited time only rewards to attract new supporters or get old loyal supporters to donate again. Use
“FOMO” words such as “limited time only”, “special rewards” and “special edition”.

Connect and get featured on local and online media platforms.

Project Closing

Countdown the last week till your campaign finishes on all of your social media accounts. Post
something every day this week! Use phrases that create a sense of “FOMO” like, “only three days to go”,
“only $200 off my goal!”

On top of a thoughtful timeline, think about how you can creatively launch your business or product
during a time of the year that makes sense!

If you are launching an outdoor product to help someone camp, it doesn’t make sense to launch it in
January when no one is typically camping. Think about how you can use holidays, months and seasons
to promote your products and servi

Here’s to an Epic Business Launch

So there you have it, by considering the above checklist items, you can ensure having a pretty dang
successful business launch that will greatly benefit your business.

I hope this inspires you to put the effort and energy into the launch process and I promise when you do,
you will see a difference in the bottom line. When you put good stuff out, you receive it right on back.
Hard work pays off if you do it well!