How To Analyze Your Search Term Advertising Reports

www.getwsodo.com
www.getwsodo.com
Lecture: Advertising Reports - Download & Organization

➢ You need a WORKING excel software program. There’s absolutely no way you can optimize campaigns without excel.
➢ To make your life easier, just download ‘Search Term’ reports.

➢ Download your keyword data every 24 hours. Be consistent. Always use “Yesterday” for your report period.

➢ In order to see CLICKS add up, you must DATE BACK to the furthest day (60 days max) on a weekly basis. I like
doing this once per week.

➢ Stay up on top of organizing your keyword data by using colors to save your keywords on advertising reports.
Remember to SAVE your reports.

OFFICIAL TAMARA TEE ONLINE INC.