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Career Objective
A result-driven Digital Marketing Specialist with over 5 years of experience. Proven expertise in
developing innovative strategies that increase brand awareness, drive customer growth, and ultimately
boost revenue. Eager to bring strong supervisory and organizational skills to a growth-oriented company.
Work Experience
Senior Digital Marketing Specialist | GomaaLifeCoaching LLC, Tampa, Fl | June 2021 – July 2023
Developed and executed successful SEO and SEM strategies, improving website visibility by 60% and
resulting in a 45% increase in organic traffic.
Implemented effective social media marketing campaigns across various platforms (Facebook, Twitter,
Instagram), which boosted brand engagement by 35%.
Collaborated with cross-functional teams to optimize user experience, leading to a 15% increase in website
conversion rates.
Digital Marketing Associate | Lenovo, Virtual | May 2018 – May 2021
Developed engaging content for company blogs, newsletters, and social media channels, resulting in an
increase in user engagement by 20%.
Coordinated with the sales team to design and execute email marketing campaigns, increasing lead
generation by 30%.
Managed the company's online reputation, addressing customer inquiries and reviews across multiple
platforms.
Assisted in the creation and optimization of landing pages for digital advertising campaigns.
Education
Bachelor of Science in Marketing | University of South Florida, Tampa FL | Graduating in 2023
Concentration in Digital Marketing
Member of the American Marketing Association
Skills
Digital Marketing Strategy
SEO & SEM
PPC Advertising
Social Media Management
Google Analytics
Email Marketing
Content Creation & Curation
A/B Testing
Adobe Creative Suite
Customer Relationship Management (CRM) tools
Certifications
Google Analytics Individual Qualification
Google Ads Certified
HubSpot Inbound Marketing Certification