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  • Step Change Model of 8 Step Kotter-Page-1

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    Gonçalo Santos
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    John Kotter's 8-step model of change involves creating a sense of urgency, building a guiding coalition, developing a vision and strategy, communicating the change vision, empowering broad-based action, generating short-term wins, consolidating gains and producing more change, and anchoring new approaches in the culture.

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    Step Change Model Of 8 Step Kotter-Page-1

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    John Kotter's 8-step model of change involves creating a sense of urgency, building a guiding coalition, developing a vision and strategy, communicating the change vision, empowering broad-based action, generating short-term wins, consolidating gains and producing more change, and anchoring new approaches in the culture.

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    © All Rights Reserved
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    2 views1 page

    Step Change Model of 8 Step Kotter-Page-1

    Uploaded by

    Gonçalo Santos
    John Kotter's 8-step model of change involves creating a sense of urgency, building a guiding coalition, developing a vision and strategy, communicating the change vision, empowering broad-based action, generating short-term wins, consolidating gains and producing more change, and anchoring new approaches in the culture.

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    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
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    of 1

    John Kotter Model of Change

    Phase Model According to John Kotter

    Build Enlist Generate Institute


    Now, people must Setting and generating short- Incorporating new and better
    The second step is to
    communicate or present a term goals and achieving them is changes in the workplace
    develop a guiding coalition.
    vision or strategy for change. the next step. culture is the final step.

    1 2 3 4 5 6 7 8

    Create Form Enable Sustain


    The first step is to create a The next step in change is to Employees must now be Capitalizing wins or gains to
    sense of urgency or haste for develop a strategy to effect empowered to take action produce greater results is the
    change. the change. This requires a and incorporate change. seventh step.
    plan and a vision.

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