HINDUSTHAN COLLEGE OF ARTS & SCIENCE, COIMBATORE - 641028

COURSE PLAN
DEPARTMENT OF DEPARTMENT OF COMMERCE WITH COMPUTER APPLICATION

Subject Code 21CCU24 Total no. of hours given in syllabus

Subject Name 21CCU24-BUSINESS RESEARCH Tutorials 0
METHODS
Course B.COM CA Practical 0
Year/Sem III/V Lecture 70
Academic Year 2023 Total 70
Faculty Name NITHYA DEVI P

Objectives
To learn about approaches of research, research process and a suitable identify research problem for the
study.
To understand sampling techniques of research design.
To impart knowledge for enabling students to develop data analytics.
To make the learners to understand and analyze the data using various tools.
To acquire knowledge in writing interpretation and report.

Outcomes
Remember and understand the research importance and its process.
Observe different sampling procedures adopted for research.
Analyze statistical tools used to retrieve the results.
Illustrate statistical tools used tor retrieve the results.
Summarize key issues of Interpretation and research report.

Unit TopicName Teaching Text/Ref ContentBeyond Date Hours

Aid Books Syllabus
Unit-I Syllabus Given T1 19-06-2023 1
Introduction to Research T1 20-06-2023 1
Research Meaning, Definition T2 21-06-2023 1
Objectives of Research T1 22-06-2023 1
Types of Research R2 23-06-2023 1
Types of Research R2 24-06-2023 1
Approaches of Research T1 26-06-2023 1
Significance, Methods of Rersearch T1 27-06-2023 1
Research Process T1 28-06-2023 1
Criteria for good research T1 03-07-2023 2
techniques in research problem R1 04-07-2023 1
techniques in research problem T1 05-07-2023 1
Unit Total 13
Unit-II Research Design T1 06-07-2023 1
Meaning, Definition of Research T1 07-07-2023 1
Importance Research Design ,Concept T1 10-07-2023 2
Sample design T1 11-07-2023 1
Census T1 12-07-2023 1
Implications of Sample design R1 13-07-2023 1
steps in Sample design T1 14-07-2023 1
criteria in Sample design T1 18-07-2023 2
types in Sample design T1 19-07-2023 1
types in Sample design T1 20-07-2023 1
Characteristics of Good sample design. T1 21-07-2023 1
Characteristics of Good sample design. T1 22-07-2023 1

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 Unit Total 14
Unit-III Primary and Secondary Data T1 25-07-2023 2
Methods of data collection T1 26-07-2023 1
Sources of data collection R1 27-07-2023 1
Observation of data collection T1 28-07-2023 1
Structured Questionnaire R1 31-07-2023 1
Unstructured Questionnaire T1 02-08-2023 2
Interview, Survey method T1 04-08-2023 1
Survey Instrument T1 14-08-2023 1
Questionnaire Designing T1 16-08-2023 1
Types of Questions R1 17-08-2023 1
Types of Questions R1 21-08-2023 2
Scaling Techniques T1 22-08-2023 1
Unit Total 15
Unit-IV Processing Operations T1 23-08-2023 1
Elements Processing Operations T1 24-08-2023 1
Statistics in research T1 25-08-2023 1
simple regression analysis R2 28-08-2023 2
simple regression analysis R2 30-08-2023 1
multiple regression analysis T1 31-08-2023 1
multiple regression analysis T1 01-09-2023 1
multiple regression analysis T1 04-09-2023 1
Hypothesis R1 07-09-2023 2
Chi-square T1 08-09-2023 1
Chi-square T1 19-09-2023 1
ANOVA T1 20-09-2023 1
ANOVA T1 21-09-2023 1
Testing of Multivariate analysis R1 23-09-2023 2
Testing of Multivariate analysis R1 25-09-2023 1
Unit Total 18
Unit-V Interpretations R2 27-09-2023 1
Techniques of Report writing T1 29-09-2023 1
Report writing: Meaning, Definitions T1 29-09-2023 1
Significance of Report writing T1 04-10-2023 2
steps in writing report T1 05-10-2023 1
Mechanics for writing research report T1 06-10-2023 1
Mechanics for writing research report R1 09-10-2023 1
Precautions for writing research report R1 10-10-2023 1
Precautions for writing research report T1 11-10-2023 1
Unit Total 10
Total Hours 70

Text Books(T)

Kothari.C.R,“ResearchMethodology”,SecondRevisedEdition,NewAgeInternationalPublishers,New Delhi,2004.

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 References(R)
Murry.R.,Spiegel, Larry,J.andStephens, “TheoryandProblemsofStatistics”,Third Edition,
TataMcGraw–HillPublishingCo.Ltd.,NewDelhi.

Panneerselvam,R.,“ResearchMethodology”,EleventhEdition,PHILearningPvt.Ltd.,NewDelhi.Pillai,

R.S.N.andBhagavathi,“Statistics-TheoryandPractice”, NinthEdition,. Chand&Co. Ltd.,New Delhi.

Teaching Aids(TA)
Lecturing,Power Point Projection through LCD, Assignment, Discussion and Activity

SUBJECT IN CHARGE HOD

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