Timeline (Action Programs):

An action plan is a document that outlines the measures that must be performed to attain a given
goal. An action plan's objective is to specify what resources are needed to achieve the goal,
provide a schedule for when certain activities must be done, and establish what resources are
needed. When compared to existing market options, Mediplus has significant product
advantages. A large amount of money will be spent on advertising to highlight the distinctive
features and packaging. This, along with television advertising, will be scheduled for two-thirds
of the campaign's first six months. To acquire consumer recognition in the first year, they will
need to have a greater advertising voice share than the market leaders.

Positioning Statement:

A positioning statement is an important part of our ACI pink salt product and primary audience,
as well as an explanation of how it meets a market demand. This statement is used by marketing
and sales teams to steer their messaging and ensure that all communication is consistent.

ACI Pink salt provides a wide range of delectable alternatives for those looking for something
different. Their primary goal is to attract clients from the middle to upper classes before they
purchase the goods. Pink Salt is the logo they're employing. Furthermore, the pink hue and
variation Salt each offer a distinctive experience to clients. ACI Pink Salt and non-alcoholic sign
are also required. We sometimes give unit pricing, open dating, halal labeling, and other
services. Unlike other beverages, ACI Pink Salt products produce happiness and favorably affect
consumer value, and the brand places a strong emphasis on the interests of its customers.
Conclusion:

Looking at the whole strategy, one thing is clear: no matter what it takes, the audience must be
targeted extremely carefully and in a way that makes them believe that the product has
something that others do not. This provides the firm with a competitive advantage. Capturing the
greatest possible market share leads to an increasing number of chances being identified, and
these profitable prospects must finally be taken at all levels of competition. The company may
have an annual advertising strategy, and the campaign must be so powerful that it conveys the
message directly and hits the audience at the appropriate time with maximum media share. As a
result, the product will deliver on its promise due to its excellent quality, scent, flavor, and color.
As a result, we can predict that ACI pink salt will be the most popular salt in Bangladesh.