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• A dividend is:
• A distribution of profits to the holders of equity investments in proportion to their
holdings of a particular class of capital.
• The clientele effect is the principle that not all investors are the same. Some
may prefer a high dividend payout, whereas others expect the company to
reinvest the funds for growth.
• When a dividend is declared, a signal is sent to the market about the
company. The market can regard the signal as either positive or negative. The
signal that a dividend declaration sends to the market is referred to as
information content.
Factors affecting dividend policy
• Question 3.2
• Question 3.3
• Revision Questions 3