Exporting the “flessenlikker” to Sweden

Norah Fartsi (22076670)

ES4 1B – Ms. Brygiert-Faure
March 31, 2023

I think introducing the flessenlikker in Sweden will be a success.

- First of all, this product is a sustainable product as it can reduce food waste by
allowing users to easily scrape out the last bit of food from bottles and jars. This
aligns with Sweden’s focus on sustainability (Sweden Sverige, 2022) and could be a
selling point for the product. The flessenlikker is made from strong materials and is
built to last. This makes it a good value for the people in Sweden because it reduces
the need for replacement products.
- Secondly, the flessenlikker has a practical use in the kitchen. Swedes are known to be
productive (Crouch, 2015); they work hard and efficient. The flessenlikker is a simple
and easy to use product and does not take up much space in the kitchen. This makes
it a convenient addition to any kitchen in Sweden. The flessenlikker is also easy to
clean; it can be washed in the dishwasher or by hand.
- Moreover, Swedish people use a lot of sauce in their dishes (The Local SE, 2013).
Nearly every main course in Sweden includes a sauce, as do many deserts. In Swedish
supermarkets you will find a lot of different premade sauces. This is why the
flessenlikker could be very useful for the people in Sweden because it ensures that
they can easily get everything out of the sauce bottles.
Bibliography
Crouch, D. (2015, September 17). Efficiency up, turnover down: Sweden experiments with six-
hour working day. Retrieved from The Guardian:
https://www.theguardian.com/world/2015/sep/17/efficiency-up-turnover-down-
sweden-experiments-with-six-hour-working-day
Neuliep, J. W. (2020). Intercultural Communication - International Student Edition: A
Contextual Approach.
Sweden Sverige. (2022, July 19). Swedish recycling and beyond. Retrieved from Sweden
Sverige: https://sweden.se/climate/sustainability/swedish-recycling-and-beyond
The Local SE. (2013, October 30). Seven succulent sauces for Swedish meal time. Retrieved
from The Local: https://www.thelocal.se/20131030/51078/
Wikipedia. (2022, March 18). Bottle scraper. Retrieved from Wikipedia:
https://en.wikipedia.org/wiki/Bottle_scraper