MEDINA FOUNDATION COLLEGE OF SAPANG DALAGA, INC.

Former: Medina Foundation College

Purok Jasmine, Poblacion, Sapang Dalaga, Misamis Occidental, 7212
Tel No.: (065) 908-2380 | | Email Address: mfc_1984@yahoo.com
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COURSE SYLLABUS
An educational community of men and women dedicated to the formation of the whole person with professional competence and
Vision
commitment to promote local, regional, national and global development
As an institution of higher learning, the College commits itself to offer well-rounded program of liberal education and to provide varied
opportunities for students to grow professionally, spiritually, socially and culturally. In the pursuit of this mission, Medina Foundation
College of Sapang Dalaga, Inc. is guided by the following commitments:
 As a Christian community, it welcomes faculty, staff and students with other religious beliefs and respects the religious
Mission freedom of every member while providing opportunities for them to grow in their faith-life.
 As an Academic community, it strives to offer quality and responsive education to prepare its graduates for national and
global competitiveness.
 As a Filipino community, it promotes the formation of the students’ awareness of their civic and social responsibilities and
development of the students’ pride for nation’s rich cultural heritage.
Course PC
Description PURPOSIVE COMMUNICATION
Credit Units 3
Contact Hours/week 3
Pre-requisite
This course introduces students through communicative competence and enhances their cultural awareness through multimodal tasks
that provide them opportunities for communicating effectively and appropriately to a multicultural audience in a local or global context.
Rationale
Communication serves five major purposes: to inform, to express feelings, to imagine, to influence, and to meet social expectations.
Each of these purposes is reflected in a form of communication. Moreover, it equips students with tools for critical evaluation of a
variety and focuses of the power of language and the impact of images to emphasize the importance of conveying messages
responsibly. Also, this would help the students in their future career to develop their oral, written, writing, and speaking skills in all
endeavours.

Course Description Purposive Communication generally aims to develop your fundamental skills of communication such as listening, speaking, reading,
writing, viewing and representing studied and simulated in advanced academic and other multicultural settings. Purposive
 PC (PURPOSIVE COMMUNICATION) | Course Syllabus
Communication in the 21st Century offers an array of activities that will help you achieve this goal.

 The activities include listening, comprehending, critiquing, and responding to live or recorded discussions, speaking publicity with
confidence, explaining authentic passages or text in your own words aided by illustrations in various forms, writing technical reports
and academic papers, and preparing a presentation using PowerPoint or any web-based platforms. This textbook also uses different
instructional approaches and strategies based on the principles of differentiation, spiral progression, process orientation, information,
communication and technology integration, collaboration, contextualization, reflective learning, and visual enhancement. All of these
are essential as you adapt to the demands expected from a 21st century learner (like you) who is described as multi-skilled in different
ways of learning; self-directed, that is, demonstrating leadership skills; a lifelong learner himself/herself; flexible or adaptable to
different circumstances including learning styles and needs; creative in problem-solving; critical in thinking, passionate; and possessive
of a high emotional quotient. Finally, Purposive Communication in the 21st Century incorporates socio cognitive transformative model
in English as second language pedagogy to ensure that 21st century multi literate lifelong learning goal is achieved.
Course Objectives At the end of this course, the students will be able to:

a. Employ competence and enhances their cultural awareness through multimodal tasks that provide them opportunities for
communicating effectively and appropriately to a multicultural audience in a local or global context;
b. Construct their own ideas; and
c. Apply their own understanding and principles in every aspect of their lives.
COURSE OUTLINE AND TIMEFRAME

Week 1-18 Course Content/Subject Matter

Week 1-2: Introduction to Purposive Communication

 Communication, Importance and Process

 Review on the basic Principles of Communication
 Ethics in Communication
 Globalization, Cultures and Communication
 Globalization and its effect on communication
 Local and Global Communication in a Multicultural Setting
 Sub-Cultures and Communication
PREPARED BY: ALJUN C. EBANAY, MEE, LPT
Instructor/Director of Student Affairs & Services
 PC (PURPOSIVE COMMUNICATION) | Course Syllabus
Week 3-4:
Evaluating Messages

 A picture Paints and Thousand Words

 The Power of Nonverbal Cues
 Peeking through Promotion
 Registers
 Dimensions of Registers
 Tenor
 The Corporate World

Week 5-6: Use of Technology: The e-Paradigm

 Multimodal Engagement
 Communication for Various Purposes
 Communication Fundamentals
 Purposes of Communication
 Rhetorical Situation

Week 7-8: Communication for Work Purposes

 Communication in the Workplace

 Barriers to Communication in the Workplace
 Flow of Intra-organizational communication in the workplace
 A communication tool in the workplace
 Written communication materials for the workplace
 Communication for Various Purposes
 The Explanation Essay
PREPARED BY: ALJUN C. EBANAY, MEE, LPT
Instructor/Director of Student Affairs & Services
 PC (PURPOSIVE COMMUNICATION) | Course Syllabus
 Writing an Explanation Essay
 Understanding the Essay

Week 9-10: The Blog and the Research-based Argumentative Essay

 The Annotated Research Biography

 Research Notes
 Thesis Statement and Outline
 Research-based argumentative essay

Week 11-12: The Oral Presentation AND DEBATE

 Preparing a Speech or Oral Report

 Delivering the Report/Speech Talk
 Presenting in Groups
 Knowledge about the Audience
 The Oral Presentation
 Dealing with Presentation Mishaps
 Types of Debate
 Skills Needed in Debate
 Ethical Considerations
 Dress and Appearance
 Reaction/Response to a Letter to the Editor
 Review of Argumentations
 Formal Debate

Week 13-14: Literature as Communication and Communication Across Professions

 Understanding Literature
PREPARED BY: ALJUN C. EBANAY, MEE, LPT
Instructor/Director of Student Affairs & Services
 PC (PURPOSIVE COMMUNICATION) | Course Syllabus
 Short Story Analysis
 Character Development and Symbol
 Literature and History
 Written Modes of Professional Communication
 Genres Across Professions
 Business Letters, Memoranda, Minutes of the Meetings
 Business Proposal
 Social Media Channels
 Business Proposal Critique
Week 15-16: Varieties and Registers of Spoken and Written Language/Exploring Texts Reflecting Different Cultures

 Varieties of English
 Language Registers/Registers of English
 British English vs. American English
 My Cultural Experience
 Language Registers
 What do you Mean?
 Cultural Texts
 Formal and Informal Language
 Varieties of English: Pronunciation
 Varieties of English: Idioms

Week 17-18: Coping with the Challenges on Intercultural Communication/ The Job Interview

 Challenges of Intercultural Communication

 Sources of Misunderstanding

PREPARED BY: ALJUN C. EBANAY, MEE, LPT

Instructor/Director of Student Affairs & Services
 PC (PURPOSIVE COMMUNICATION) | Course Syllabus
 Approaches to Studying Intercultural Communication
 Communication Breakdown
 Non-verbal Code Differences
 Blending with Foreigners
 Applying for a Job
 Preparing for a Job Interview
 What to do and what not to do during the job interviews
 Rubric for a job interview
 Mock Interview

PC (PURPOSIVE COMMUNICATION)
COURSE OUTLINE

Vision and Learning Content Time Methodology Assessment Reference/s:

Mission Outcomes Allotment

VISION a. demonstrate INTRODUCTION TO PURPOSIVE

knowledge about the COMMUNICATION Week 1 Face-to-Face Activity, Formative Modern
An educational role of language in Interaction/Classes Assessment and Literary
human 3 hours Reflection Criticism and
community of communication; Theory
men and women  Communication, Importance & (A History)
dedicated to the b. identify the types
and Process
formation of the of communication in Week 2 By: M.A.R.
PREPARED BY: ALJUN C. EBANAY, MEE, LPT
Instructor/Director of Student Affairs & Services
 PC (PURPOSIVE COMMUNICATION) | Course Syllabus
whole person relation to  Review on the basic Principles 3 hours HABIB
with professional communication
of Communication
competence and mode, context,
commitment to purpose and style;  Ethics in Communication
promote local, c. differentiate  Globalization, Cultures, and
regional, verbal, nonverbal, Communication
national, and and visual
global communication and  Globalization and its effect on
development. their sub-forms in communication
relation to
MISSION communication  Local and Global
modes. Communication in a
As an institution
of higher Multicultural Setting
learning, the  Sub-cultures and
college commits Communication
itself to offer
well-rounded
program of
liberal education
and to provide
varied Evaluating Messages
opportunities for Week 3 Face-to-Face Activity, Formative
 A picture paints a Thousand Interaction/Classes Assessment and
students to grow
3 hours Reflection
professionally, Words
spiritually, &
 The Power of Nonverbal Cues
socially, and
 Peeking through Promotion Week 4
culturally. In the
pursuit of this  Registers 3 hours
mission, Medina
 Dimensions of Registers
Foundation
College is guided  Tenor
by the following  The Corporate World
commitments:
Preliminary Examinations

PREPARED BY: ALJUN C. EBANAY, MEE, LPT

Instructor/Director of Student Affairs & Services
 PC (PURPOSIVE COMMUNICATION) | Course Syllabus
✓ As a Christian Use of Technology: The e-paradigm Week 5 Face-to-Face Activity, Formative
community, it Interaction/Classes Assessment and
3 hours
welcomes  Multimodal engagement Reflection
&
faculty, staff and  Communication for Various Week 6
students with
purposes 3 hours
other religious
beliefs and  Communication Fundamentals
respects the  Purposes of Communication
religious freedom
of every member  Rhetorical Situation
while providing
opportunities for Communication for Work
them to grow in Purposes Week 7 Face-to-Face Activity, Formative
their faith life. Interaction/Classes Assessment and
 Communication in the 3 hours Reflection
✓ As an
academic Workplace &
community, it  Barriers to Communication in Week 8
strives to offer the Workplace
quality and 3 hours
responsive  Flow of Intra organizational
education to Communication in the
prepare its workplace
graduate for
national and  A communication Tool in the
global workplace
competitiveness.  Written communication
✓ As a Filipino materials for the workplace
community, it  Communication for various
promotes the
purposes
formation of the
students’  The Explanation essay
awareness of  Writing an explanation essay

PREPARED BY: ALJUN C. EBANAY, MEE, LPT

Instructor/Director of Student Affairs & Services
 PC (PURPOSIVE COMMUNICATION) | Course Syllabus
their civic and  Understanding the essay
social
a. differentiate The Blog
responsibilities between the Week 9 Face-to-Face Activity, Formative
and development journal or diary Interaction/Classes Assessment and
 Features of a Blog
of the students’ entry and the blog 3 hours Reflection
and research-based  Writing a Blog
pride for nation’s
argumentative  Research-based argumentative &
rich cultural
essay; essay
heritage. Week 10
 The Annotated Research
b. appreciate the Biography 3 hours
benefits and
 Research Notes
challenges of
writing a blog  Thesis statement
 Research-based argumentative
essay

Midterm Examinations
a. Learn how to
critique oral The Oral Presentation Face-to-Face Activity, Formative
Week 11 Interaction/Classes Assessment and
presentation
3 hours Reflection
b. deliver  Preparing a speech or Oral
effectively the report &
introduction and
 Delivering the Report/Speech Week 12
conclusion of your
oral presentation Talk
3 hours
to create lasting  Presenting in Groups
impressions;
 Research-based argumentative
c. discuss the essay
importance of
 Knowledge about the audience
debate in everyday
life  The oral presentation

d. identify and  Dealing with presentation

exhibit the mishaps

PREPARED BY: ALJUN C. EBANAY, MEE, LPT

Instructor/Director of Student Affairs & Services
 PC (PURPOSIVE COMMUNICATION) | Course Syllabus
different skills  The debate
involved in being a
 Types of debate
good debater.
 Skills needed in debate Activity, Formative
Face-to-Face Assessment and
 Ethical considerations Interaction/Classes Reflection
 Dress and appearance
 Reaction/response to a letter to
the editor
 Review of argumentations
 Formal debate
a. demonstrate an
understanding of Literature as Communication
literature as a
vehicle for  Understanding Literature
communicating Week 13
ideas about human  Short Story analysis
experiences;  Character development and 3 hours
symbol &
b. recognize the
invaluable place of  Literature history
Week 14
literature in history  Communication across
and culture 3 hours
professions
c. identify the  Written modes of professional
various genres
communication
used across
professions  Genres across professions
 Business letters, memoranda,
d. evaluate
critically a minutes of the meetings
business proposal,  Business proposals
a genre used
 Social media channels
across professions
PREPARED BY: ALJUN C. EBANAY, MEE, LPT
Instructor/Director of Student Affairs & Services
 PC (PURPOSIVE COMMUNICATION) | Course Syllabus
e. show  Business proposal critique
understanding and
deeper
appreciation of the
structure of
various genres
used.

a. demonstrate
knowledge about
the concept of
registers of
English in spoken
and written Varieties and registers of spoken and
language; written language
b. demonstrate
understanding of  Varieties of English
Activity, Formative
the importance of Assessment and
 Language registers. Registers
cultural contexts in Reflection
the communication Face-to-Face
of English Interaction/Classes
process;
Week 15
 British English vs. American
c. analyze texts
3 hours
that reflect varied English
cultures and &
practices  My cultural experience
Week 16
 What do you mean?
3 hours
 Exploring texts reflecting

different cultures

PREPARED BY: ALJUN C. EBANAY, MEE, LPT

Instructor/Director of Student Affairs & Services
 PC (PURPOSIVE COMMUNICATION) | Course Syllabus
 Cultural texts

 Formal and informal language

 Varieties of English:

pronunciation

 Varieties of English: idioms

Pre-Final Examinations
a. recognize the Coping with the Challenges of Activity, Formative
challenges of Intercultural communication Week 17 Face-to-Face Assessment and
intercultural Interaction/Classes Reflection
communication;  Challenges of intercultural 3 hours
communication
b. identify the &
 Sources of misunderstanding
approaches to
 Approaches to studying Week 18
studying
intercultural intercultural communication
3 hours
communication  Communication breakdown
 Non-verbal code differences
 Blending with foreigners
c. identify the
steps involved in  The Job Interview
the job application  Applying for a job
process;  Preparing for a job interview
 What to do and what not to do
d. demonstrate
during job interviews
communication
skills in a mock  Rubric for a job interview
interview  Mock job interview
Final Examinations

GRADING SYSTEM

PREPARED BY: ALJUN C. EBANAY, MEE, LPT

Instructor/Director of Student Affairs & Services
 PC (PURPOSIVE COMMUNICATION) | Course Syllabus
Major Examination --------------------------------------------------------------------------------------30 %
Daily, Weekly, Unit Test --------------------------------------------------------------------------------30 %
Class Participation, Reporting, Performance (Project/Assignment) ------------------30 %
Attendance, Conduct and Behavior in Class and in School----------------------------10 %
100 %

Prepared by:

ALJUN C. EBANAY, MEE, LPT

Instructor/Director of Student Affairs & Services

Noted by: Checked:

ELENRY L. DUHAYLUNGSOD, Ed. D. LYDIA Y. SUMILE, Ed. D. EDUARDO P. DELOS SANTOS, MBA, MAEED
Dean of Colleges VP for Academic Affairs VP for Administration

INFORMAL ESSAY RUBRIC

Features Expert (20 pts) Accomplished (15 pts) Capable Beginner (5 pts) Score
(10 pts)
Quality of writing Piece was written in an Piece was written in an Piece had little style or Piece had no style or
PREPARED BY: ALJUN C. EBANAY, MEE, LPT
Instructor/Director of Student Affairs & Services
 PC (PURPOSIVE COMMUNICATION) | Course Syllabus
extraordinary style and interesting style and voice. Gives some new voice. Gives no new
voice. Very informative voice. Somewhat information but poorly information and very
and well organized. informative and organized. poorly organized.
organized.
Grammar usage & Virtually no spelling, Few spelling and A number of spelling, So many spelling,
mechanics punctuation or punctuations errors, punctuation or punctuation and
grammatical errors. minor grammatical errors. grammatical errors. grammatical errors that it
interferes with the
meaning.

PREPARED BY: ALJUN C. EBANAY, MEE, LPT

Instructor/Director of Student Affairs & Services