MIKKA KAMILLE A.

LEMENTE BSM 3- C

1.)

 Self-motivated: Being self-motivated will help us to be inspired in our everyday work. Putting
passion in everything we do because it would keep us going.
 Creative: Creativeness is an essential characteristic of an entrepreneur because it allows us to be
innovative as we make our own name in the industry. Creativity opens the mind as it broadens
our perspective into something new.
 Intuitive: Being an entrepreneur with initiative would makes you unique from anyone else.
Flexibility. Being open to new ideas. With this, we can make your own identity and this will be
your strength to become a successful in business.
 Authoritative: Leadership is a must. We must establish rules and policy for us to be efficient and
evaluate our people’s performance, save time and money and create a safer work environment.
 Strong-willed: As they say “If you have the guts to be yourself, other people will pay your price”.
No one became successful by giving up easily. We should be determined for it would be our
strength in achieving our goal.

2.)

In Midwifery practice, Birthing Home is a great business opportunity and I would rather have it as sole
proprietorship. I want my business to be totally controlled by myself to avoid conflict. I want to be the
boss of my own. I manage it with my own. It may be a low start business but little by little as I apply the 5
characteristics of an entrepreneur; surely it will be a big help for a successful business. Sourcing out and
having linkages through different agencies and programs on Maternal Health may help to support the
stability of it.

3.)

Make sure that each of your marketing objectives meet the SMART criteria:

Specific—state clearly what you want to achieve.

Measurable—you must be able to measure and monitor your results and progress.

Achievable—take your skills and resources into account.

Relevant—focus on areas that will improve your business.

Marketing strategies would be the following

 Content - Content marketing seeks to create and share online material, such as blogs, social
media posts or videos. Its strategy is to stimulate interest in specific products or brands without
directly promoting any brand. It also increases brand awareness and provides valuable
information to customers.
 Direct - Direct marketing is performed by communicating with customers through mail, flyers,
emails and other promotional materials without the use of a third party. Companies focus on
having a call to action and personalizing messages for consumers.
  Diversity - Diversity marketing acknowledges differences in cultures and subgroups, such as age
or gender. It motivates companies to create an inclusive story that features the experiences of
minority groups and attracts them to their product.

 Email - Email marketing sends a commercial message to a large group through email. Using an
email list of targeted customers, companies distribute advertisements and company updates.
Email lists grow by enticing consumers to sign up in exchange for rewards such as an e-book or
free trial.

 Freebie - Freebie marketing promotes free giveaways or the selling of products at a low cost to
encourage the sale of a higher value product. Freebie marketing increases brand visibility and
allows customers to try new products or services before committing.

 Mass - Mass marketing aims for global sales by creating messages that are relevant to a wide
audience. To reach the most people, companies use mass media to spread their message.

 Niche - Niche marketing involves advertising to the needs of a specific group. By segmenting
from a larger market, businesses can take a more unique approach to advertising and
differentiate from other brands.

 Online - Online marketing includes digital ads, email blasts, social media posts, website videos
and blog posts. Companies use search engine optimization techniques to ensure their content
ranks well with search engines.

 Relationship - Relationship marketing focuses on strengthening relationships with existing

consumers to build brand loyalty and long-term commitment. Companies use technology to
store data about customers in order to provide more personalized advertisements and offer
special deals.

 Word-of-mouth - Word-of-mouth marketing is the sharing of information verbally from person to

person. Satisfied customers recommend products and services directly to others who are looking
for similar things.

4.)
IMPORTANCE
Monitoring is an essential component of how a company can perform its daily activities
effectively. It's also common for business stakeholders to require updates on a company's performance
and progress, and business monitoring techniques can help professionals provide accurate information.
Understanding the importance of business monitoring allows you to better use the techniques to your
advantage in the workplace.
TYPES
 Input Monitoring - it determines whether resources are being mobilized as planned for example
funds. Impact Monitoring - explores what is working well or not in a nursing enterprise.
 Activity Monitoring - are being carried out as planned.
 Output Monitoring- Whether services are

5.)

Emotional intelligence the ability to understand and manage emotions in yourself and others — has
gained wide acceptance among scientists as an important skill for successfully running a business. EQ, as
it’s sometimes called, is more important even than IQ

Emotional intelligence is commonly described by psychologists as the ability to notice feelings and
emotions in oneself and in others, and to use that information to guide thinking and actions. A high EQ,
the idea goes, can serve as a rudder for problem-solving and decision-making.

Low-EQ people typically fail to listen well to the concerns of others and struggle to see things from other
perspectives. High-EQ people are better at developing social networks and fostering constructive and
harmonious relationships.

6.) RURAL HEALTH UNIT

STRENGTH

 People centered
 Service Oriented
 Collaborative
 Various Services catered
 Doctors
 Clinical Expertise
 Cure rate increased
 Health care delivery system (referral)
 Mobile health services
 Accessible

WEAKNESSES

 Spending too much on paperwork

 Lack of resources
 Lack of manpower
 Lack of innovation
 Traditional Health workers
 Lack of health machineries
 Sometimes poor in planning an activity and programs
 Inefficient health budget/fund
 Seminars and training for HCW is lacking
7.)

Why have a target market? For your business to thrive you need to know who your customer is. Knowing
your customers will help you to target customers who are willing to pay for your product or service. This
is a much more effective and affordable way to reach your customers and generate business

8.)

 Midwifery Clinical Instructor

 Birthing Home Owner
 Midwife in the Community
 Midwife in the Hospital
 Head of Midwifery Program in School
 Member of Board of Midwifery
 Midwifery Review Center for MLE
 Midwifery Practice Book Author
 Private Duty Midwife
 Midwifery School
 Family Planning and Teen Center

9.)
Kaizen is an approach to creating continuous improvement based on the idea that small, ongoing
positive changes can reap significant improvements. Typically, it is based on cooperation and
commitment and stands in contrast to approaches that use radical or top-down changes to achieve
transformation.

10.)

 Valid DOH License to Operate (LTO)

 No record of fraudulent and unethical practices
 All health care professionals should be Philhealth accredited following standards of qualifications
 Valid LTO from the DOH
 Signed performance Commitment (Annex A, PHIC Circular 2015- 037)
 Provider data record (PDR)
 Accreditation fee of Php. 1, 500.00
 Certificate as newborn Screening Facility
 Certificate as Newborn Hearing Screening Facility or MOA with
 certified facility
 Electronic copies of recent photos of facility (detailed interior, exterior, floor plan)
 Location map
 Statement of intent
 Human Resource. All staff should be PHIC accredited
 Quality Assurance Program. MVPGO, Manual of operating procedures, Patient Satisfaction
Survey Form)
 Record Management. Logbook (case no., admission, name, birthday, address, PHIC status, TOD,
Outcome, Discharge)
 Admission logbook with monthly summary – signed
 Those with Family Planning – use FP Form 1 and monthly
 report Form M1