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BUSINESS STATISTICS

COURSE OUTLINE
1) Collection and presentation of data
 Data and Information
 Types of data
 Quantitative data: discrete and continuous
 Qualitative: nominal, ordinal
 Time series data, cross sectional data, longitudinal data
 Sources of statistical data: primary and secondary
 Data collection methods
 Interview (face to face and telephone)
 Questionnaires
 Focus group discussions
 Observation
2) Sampling procedures
 Population and sample
 Meaning of sampling
 Reasons for sampling
 Sampling methods
 Probability sampling
 Non-probability sampling
3) Data presentations
 Frequency distributions
 Pictograms
 Bar graphs: simple, component, multiple, percentage bar graphs
 Piecharts
 Histograms
 Cumulative frequency curves and polygons
4) Measure of tendency
 Mean
 Mode
 median

5) Measure of spread
 Range
 Mean deviation
 Quartiles
 Standard deviation
 Coefficient of variation
 Skewness
6) Correlation and regression
 Scatter diagrams
 Types of correlation
 Pearson’s and Spearman’s rank correlation coefficients
 Coefficient of determination
 Line of linear regression
7) Hypothesis testing
8) Index number theory
 Definitions of operational terms
 Weighted and un weighted indices
9) Probability theory

10) Probability Distributions (discrete and continuous)

 Binomial

 Poisson

 Normal

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