This document provides a framework for planning a marketing campaign, identifying key areas such as the target audience, channels to promote the product or service, branding elements, and metrics to measure success. It outlines brainstorming the ideal customer demographic, channels for promotion, product features, and promotional tactics, as well as discussing branding and identifying key performance indicators.
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This document provides a framework for planning a marketing campaign, identifying key areas such as the target audience, channels to promote the product or service, branding elements, and metrics to measure success. It outlines brainstorming the ideal customer demographic, channels for promotion, product features, and promotional tactics, as well as discussing branding and identifying key performance indicators.
This document provides a framework for planning a marketing campaign, identifying key areas such as the target audience, channels to promote the product or service, branding elements, and metrics to measure success. It outlines brainstorming the ideal customer demographic, channels for promotion, product features, and promotional tactics, as well as discussing branding and identifying key performance indicators.
AUDIENCE Brainstorm various channels to promote the product/service
Identify the ideal customer (e.g. social media, email marketing, paid advertising) demographic for the product/service BRANDING METRICS Identify the key BRAINSTORM Discuss the branding elements such as logos, performance indicators colors, and tone of voice (KPIs) to measure the for the product/service success of the marketing PRODUCT/ campaign (e.g. website SERVICE traffic, conversions, FEATURES PROMOTION sales revenue) List out the unique Brainstorm promotional tactics such as selling points and features discounts, giveaways, and contests to attract customers