University of Technology, Jamaica

School of Humanities and Social Sciences

The Language, Technology and Research Centre
Academic Writing II, Semester 1, 2018 -2019

The Case Study Test, 1C – Answer Key

SECTION A - 22 MARKS
1. In ONE clear statement identify the main issue under discussion in the passage [1 Mark]

Whether or not Michael was justified in killing his girlfriend/whether or not Michael was
in his right mind when he killed his girlfriend.

2. Which character, in your opinion, BEST displays features of a critical thinker? Support your
answer by making reference to TWO characteristics of a critical thinker. [2 Marks]
Desmond:
He appears fair/unbiased, recognizing that both Michael’s and Candy’s families lost
somebody;
He did not jump to conclusions and pass judgement on any of the parties involved in the
incident.

Award:

 Full marks if the student identifies Desmond as the one who BEST displays
critical thinking skills and justifies that position by referring to TWO
characteristics of the critical thinker displayed by him in the passage.

 1.5 marks for identifying Desmond and 1 characteristic displayed in the

passage.

 0.5 marks for only identifying the speaker.

3. Identify and construct the argument that is used by Mark in section 4 of the passage. [3 Marks]

Argument: Deductive
Major premise: All women are like Delilah, lacking loyalty.
Minor Premise: Candy is a woman.
Conclusion: Candy is like Delilah, lacking loyalty.

Award:
3 marks for constructing a complete deductive argument in which all statements are
logically linked. There can be no part mark for this question.

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4. Identify ONE clear assumption that may be inferred about Marcia from Mark’s statement
towards the end of section 2 of the passage (“More like she put Michael in the hospital...worse
if she thump him with one of them hands”). [2 Marks]
Marcia is aggressive OR Marcia is big-bodied OR Marcia has been involved in
altercations before.
Award 2 marks for correctly stating any of the assumptions above.
5. By citing TWO pieces of evidence from the passage, identify a speaker who uses pathos appeal.
[2 Marks]
Peaches – use of emotive words, for example, “Jesus Christ! What a wikid man”, “...why
you taking up for that nasty man?”
Blacka – use of emotive words, for example, “mi poor friend”, “...taking him for a fool”,
“wikid girl”
Desmond – use of emotive words, for example, “the man’s wife lose a husband and their
children lose a good father”; “can’t imagine how her parents must feel”; “nobody deserve
to go through this”
6. Construct an inductive argument from Peaches’ perspective to prove that Michael was not
justified in killing Candy.
Premise: Michael had his wife and had no business dating a young girl.
Premise: Michael was a big man who knew right from wrong.
Premise: He was warned numerous times about his jealous and possessive nature.
Premise: Candy did not belong to him.
Conclusion: Michael is not justified in killing Candy/Michael should not have killed
Candy.

Award:
 1 mark each for TWO correct premises

 1 mark for correctly stating the conclusion

7. List TWO facts which are stated by any of the speakers in the passage. [1 Mark]
8.
Any of the characters can be given here with appropriate statements of facts identified;
for example:
Desmond:
Michael and are dead/Michael killed Candy and himself.
Marcia lost her husband/the kids lost a father.
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 Mark: Blacka is dating a married woman.
Blacka: Michael bought Candy a car.

Award 0.5 mark each for any two statements of fact uttered by any speaker. Both
statements do not have to be taken from the same speaker. Award the marks even if
the student does not name the speaker as long as the statements are facts given by
speakers. DO NOT award the mark for statements not uttered by speakers.

9. Identify a speaker who uses logos appeal in the passage and provide TWO pieces of evidence in
support of your response. [2 Marks]

Peaches: she uses logical inductive argumentation/presents facts in support of her position
(See Ques. 6)
Blacka: He puts forward reasons to suggest he’s not surprised that Michael killed Candy –
“Is months now him having problems with her because she taking his money and spending
it on that young boy”; “Michael bought her that nice car and Pauline tell me she didn’t
even hide when she was carrying the boy in there.”

Mark: He uses logical reasoning in the presentation of his deductive argument (Women
are Delilah) and argument by analogy (Blacka will likely meet the same end as Candy as
he’s in a similar situation).

Award:

• 0.5 mark if student correctly identifies a speaker who uses logos

• 0.5 mark if student explains the use of logos; for example that the speaker makes use of
facts/examples etc.

• 0.5 mark each for two pieces of evidence from the passage

• ‘0’ should be awarded if a student gives information from the passage without linking
evidence to a speaker from the passage.

10. Construct the argument by analogy that Mark used in section 4 of the passage to suggest that
Blacka should end his relationship with the married lady he is currently dating. [3 Marks]

Candy was in a relationship with Michael who was jealous and possessive.
Blacka is in a relationship with a married lady who is jealous and possessive.
Candy was killed by Michael (when she started entertaining someone else).
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 Conclusion: If Blacka doesn’t end the relationship with the married woman, she will likely
kill him.
Award:
 1 mark for correctly stating the conclusion
 2 marks for constructing at least two premises which clearly convey a
comparison between Blacka’s situation and that of Candy, that would lead to
the conclusion that the outcome of the past situation is assumed to be similar to
the outcome of the present situation.
 Part marks may be awarded for an incomplete argument.

11. Which of the speakers, in your opinion, has some amount of ethos appeal? Using information
from the passage, give TWO reasons in support of your response. [3 Marks]

Desmond:
He comes across as being unbiased, especially towards the end of the scenario. He
suggests that he is fair in his statement (“I am not trying to overlook what Michael did
Peaches and I’m definitely not taking sides”, and it is also shown when he suggested that
Peaches should be fair, “But you have to be fair”.

He also comes across as being considerate, evident in words used by him such as “I can’t
believe you all trivializing this thing so. Two people are dead! The man wife lose her
husband and their children lose a good father!” and “Nobody deserve to go through this”.

NB. Please award the marks if a student selects Princess as a speaker and justifies it by
suggesting:

a. She appears to be arguing for moral/ethical principles, for example, when she states
‘How could he kill the girl when him have him wife”; “Michael was a big man who
know right from wrong;

b. She acknowledges Desmond’s position on the issue in her statement “I understand that
you feel for your friend and his family...”

Award:

• 1 mark if student identifies Desmond or Princess as exhibiting some amount of

ethos appeal.

• 1 mark for each justification for the position taken.

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 SECTION B – 8 marks
Examine the image below and answer the following questions:
(a) Clearly state the claim being presented in the image. [2 Marks]
(b) Comment on the effectiveness of the image in supporting the claim you identified in (a). [2 Marks]
(c) Identify the target audience. [1 Mark]
(d) State TWO (2) assumptions that the creator of the image makes about the target audience? [3 Marks]

Any statement that captures the following idea is acceptable:

a. The use of fake drugs/medication is dangerous/harmful as these drugs are deadly.

b. The image is effective in making the claim through use of the following objects

(Students MUST state whether or not the image is effective):

- The creator presents a number of small round objects that look like pills,

representing medication/drugs.

- All of the pills are blue, except for one which is red and has a skull and cross bones

on it, representing death and suggesting the use of these drugs is deadly
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 - The skull and cross bones are a universal symbol of danger and death, which is a

powerful warning of the dangers of using fake drugs.

- The colour red is also associated with danger.

- The caption on the image ‘Fake drugs’, also in red, make it clear that the pills have

not been obtained from a licensed pharmacist for example and reinforces the

danger in using these drugs;

Award:

 Full marks if the student clearly states whether the image is or is not effective

supported by 2 pieces of evidence.

 1.5 marks if the student discusses how two elements of the pciture adds to the

effectiveness, without clearly stating if the image is effective.

c. The general public, specifically those who take medication

d. Possible assumptions:

- that the audience is likely to purchase and use drugs

- that the audience is likely to be victims of fake drugs

- that the audience will recognize the little objects as pills and hence comprehend the

message

- that the audience will associate: the skull and cross bones on the red pill with

death/danger; the colour red with danger and be warned

Award 1.5 marks for each correctly stated assumption.

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