Visibility guidelines

General information – Visibility guidelines

These Guidelines have been designed to ensure adequate branding and visibility of the activities undertaken through “Bosnia and
Herzegovina Resilience Initiative (BHRI)“ project, which is implemented by the International Organization for Migration (IOM), funded
by the Austrian Development Cooperation through Austrian Development Agency.
All shared information and communication activities are designed to raise the awareness of targeted or general audiences, and the
results and the impact of this support have the appropriate visibility.
It sets out requirements and guidelines for events and physical meetings, social media activities, publications, written materials, press
conferences, presentations, invitations, signs, and all other tools used to highlight the achievements of this programme.
When sharing content about key events and milestones of the project in the media and on social media, it is important to coordinate
a common communications approach between IOM BiH and your team. It is of particular importance to follow the guidelines outlined
in this document for media or social media content created within the project.
IOM BiH pays special focus on the quality of materials produced with the support of the organization. For the best quality of
materials implementing partners should contact IOM’s BHRI team for content, inputs on design, photo selection, layout, and
use of logos of donors and implementing partners. Draft materials should be sent by email for comments, inputs and approval
to the BHRI staff at least 5 days prior publishing. IOM BiH keeps the right to use all the materials created within a supported
program for promotion.

NB: All draft materials should be sent by email for comments, input and approval to the activity designated focal point
(Samir Purić: spuric@iom.int;
Danka Božić: dbozic@iom.int;
Hajrudin Solak: hsolak@iom.int;
Mario Mrkajić: mmrkajic@iom.int )
and in CC media specialist (Majda Balić: mbalic@iom.int).
Example
Example
Logos for download:

https://drive.google.com/drive/folders/1fZO5-H7IUTHTuEvlZS7TrsSQfJ72wLT2?usp=share_link
Usage of logos, examples (agenda, poster, press release):
How To Achieve Visibility Goals?

• Present BHRI, IOM and ADC to the participants of the supported activities
• Get in contact with BHRI team for inputs and comments
• When organizing a public event, use it as a powerful tool for visibility
• Use social media and always mention/tag donors in your posts
• Invite media to promote your activities
• Make high quality photo/video content that tell a story
Contribution language

Contribution language must be cited on all publications, press releases, brochures, written publications, magazines,
folders, reports, booklets, newsletters, social media posts, etc., if not agreed otherwise.

ENG: Bosnia and Herzegovina Resilience Initiative (BHRI) is project implemented by International Organization for
Migration (IOM), funded by the Austrian Development Cooperation.

BHS: Bosnia and Herzegovina Resilience Initative (BHRI) je projekat kojeg implementira Međunarodna
organizacija za migracije (IOM), a finansira Austrijska razvojna saradnja.
Examples of contribution
language usage:
Events and physical gatherings

Each bigger/ regional BHRI supported event, conference, seminar, exhibition,

workshop, public discussion, etc. must have visible roll-ups of IOM BIH and ADC,
both provided by BHRI. In addition, at the beginning and the end of each event and
physical gathering attribution language must be mentioned.

In publicity measures, reference must be made in invitations, agendas, posters,

and relevant communications to media by means of the logo of BHRI, IOM BIH and
ADC and using attribution language.

All documents, materials and presentations of the events must be provided with
the funding logo of BHRI, IOM BIH and ADC.
Social media

Social media posts and content created about the conducted activities on Facebook, Instagram and Twitter must contain all above
mentioned hashtags and tags of official profiles of IOM BIH and ADC & ADA.

IOM BiH social media profiles addresses:

Instagram: #iom #iombih #bhri @iombih #youthconnectedforchange
Facebook: #iom #iombih #bhri @IOM Bosnia and Herzegovina #youthconnectedforchange
Twitter: #iom #iombih #bhri @iombih #youthconnectedforchange

Austrian Development Agency & Austrian Development Cooperation social media profiles addresses:
Facebook: @austriandevelopmentagency
Instagram:#creatingperspectives #bettertogether #TeamADA #austriandevelopmentcooperation #austriandevelopmentagency #ADA
@AustrianDev
Twitter: #austriandevelopmentcooperation @AustrianDev

Hashtags: #creatingperspectives #strongertogether #leavenoonebehind #TeamADA

#austriandevelopmentcooperation #austriandevelopmentagency #ADA

Facebook & Twitter: 1-3 hashtagsper post, organically integrate them into the written text, if possible
Social media activities , examples:
Audio-video materials

In all audio, video, and podcast production on funded activities this

must be mentioned in the opening or closing remarks, with above
mentioned attribution language. In addition, opening and closing
credits must contain all three logos mentioned above, respectively.
Publications & examples

In all funded written publications, magazines, folders, reports, booklets,

newsletters, etc., the funding logo Austrian Development Cooperation
(ADC) must be positioned next to the logo of the implementing partner,
IOM BIH, and project, BHRI, respectively, and allotted equal space and/or in
an otherwise clearly visible position.

The position and size will generally depend on the form and context of the
publication (websites, booklets, folders, construction signs, etc.). Logo
positioning is mentioned above.
Labeling inventory

Logo stickers, containing logos of Austrian Development

Cooperation, International Organization for Migration BiH and BHRI
project, must be used for labelling all inventory provided within the
cooperation, such as PCs, laptops, podcast equipment, etc.
Labelling of the inventory with logo stickers and provision of the
stickers to be agreed with BHRI focal point prior donation.
Still not sure what to do?

Contact us.

Samir Purić: spuric@iom.int

Danka Božić: dbozic@iom.int
Hajrudin Solak: hsolak@iom.int
Mario Mrkajić: mmrkajic@iom.int
Majda Balić: mbalic@iom.int