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cultivated that allow them to consistently achieve, earn, and enjoy more.
Most business owners allow their time to be "sliced" to death. They have
5 minutes to focus on a project before an email interrupts them. Then they
move to a meeting, only to have 15 minutes to prep for the next meeting
that starts soon after the first. Then they get hit with 2 staff requests as
they leave that meeting on their way back to their office. And so goes their
day. Know this, it is extraordinarily hard to create your best value in small
slivers of time. We need blocks of 30 minutes to 2 hours of uninterrupted
time in which to think, to plan, to create, to execute on key items. One way
to create regular blocks of time is something I call "Focus Days", a concept
of carving out 2-4 hours one day a week in which to dedicate your time to
your highest value activities.
2. Reserve the first hour of the day for your highest value activities, not email.
Time isn't the scarcest resource--attention is. Your best attention, the time
when you are at your sharpest and most productive, is the scarcest
resource in your arsenal. Most business owners squander their best
attention on low value email, staff interruptions that actually weaken the
business because their staff could have handled the situation on their
own, and on other "urgent" but low value tasks. Instead I'm pushing you
to take your best and most productive time (Is it in the morning? Or later
in the day?) And block it off to focus on the highest value items you and
only you can do for your company. Even if you only do this for one to two
hours a day the results you'll enjoy will be extraordinary.
4. Do fewer things, but make sure they are the things that really matter.
Once upon a time, when you first started your company, you did
everything. Later as the company grew you controlled everything. But to
make the shift to sustainably scale your company to all you want it to be
you've got to make one more key shift to give control back to your
business (to the systems, team, internal controls, and culture you've
created) and instead narrow your focus down to the few things that you
do that create the very most value.
In our working life we have those things that we "say" are more important,
and then we have those things that we actually invest our limited time and
attention on doing. The more congruent our behaviors are with our stated
goals and values in the workplace, as evidenced by what we invest our
time and attention working on, the more successfully we'll personally be,
and that our company will be. Then use your Stop Doing list to concretely
identify--in writing--those tasks, functions, or responsibilities that you will
no longer give your personal time and attention to. Then pick which of the
four "D's" you'll apply to get the item off your to do list, and what your next
step in making this transition happen for this item. The four D's include:
Delete (some tasks don't deserve to be done at all); Delegate (some tasks
need to get done, but someone else can do it not you); Defer (some things
need to get done and by you, just not this month or this quarter); Design
them out (refine your systems to keep the task from coming up in the first
place.)
6. Put a hard stop at the close of your business day.
So there you have the seven most important productivity habits for you to
develop as a business owner. If you want to learn more about mastering
your use of time, I'm about to teach a new webinar that will focus in large
part how you can create much more value in less time.