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  • Local SEO Unlocked Course Itinerary

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    erol esen
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    The document outlines a local SEO course consisting of 2 modules over 2 weeks. Module 1 focuses on getting started with local SEO, including evaluating local SEO signals and setting up business listings on maps. It also covers building landing pages and content. Module 2 builds on this by focusing on on-page and off-page optimization techniques like keywords, backlinks and citations to help content win on local search and improve a business's online reputation.

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    The document outlines a local SEO course consisting of 2 modules over 2 weeks. Module 1 focuses on getting started with local SEO, including evaluating local SEO signals and setting up business listings on maps. It also covers building landing pages and content. Module 2 builds on this by focusing on on-page and off-page optimization techniques like keywords, backlinks and citations to help content win on local search and improve a business's online reputation.

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    © All Rights Reserved
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    13 views1 page

    Local SEO Unlocked Course Itinerary

    Uploaded by

    erol esen
    The document outlines a local SEO course consisting of 2 modules over 2 weeks. Module 1 focuses on getting started with local SEO, including evaluating local SEO signals and setting up business listings on maps. It also covers building landing pages and content. Module 2 builds on this by focusing on on-page and off-page optimization techniques like keywords, backlinks and citations to help content win on local search and improve a business's online reputation.

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    of 1

    MODULE 1 (WEEK 1) MODULE 2 (WEEK 2)

    LESSON 1 - Getting Started LESSON 1 - Building Local Content

     What is local SEO  Identify your top keywords


     Local SEO basics  Creating amazing content
     Evaluate data  NAP and bus, description
     Anatomy of an optimized landing page  Beating your competition

    LESSON 2 - Local SEO Signals LESSON 2 - On + Off Page SEO

     Business Signals  What is on-page optimization


     Review Signals  Taxonomies, archives, permalinks, sitemaps,
     Social Signals and indexing
     Behavioral Signals  Off page, Backlinks & Citations
     Marketing your content

    LESSON 3 - Map Set Up LESSON 3 - Summary

     Google my business  How To Win On Local Search


     Bing Places  Local Tech Stack
     Facebook  Business Reputation
     Apple Maps  Online Branding
     How To Get the Most Out Of This Course

    (c) Local SEO Unlocked. All Rights Reserved. www.neilpatel.com

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