You are on page 1of 7

REFERENCES

1. Bhalerao, A., Rajesh, K., Pandey, & Bhalerao, M. (2017). 095 Consumer Behaviour: A

Literature Review. http://www.ijetsr.com/images/short_pdf/1503858014_1095-1103-

mccia968_ijetsr.pdf?

fbclid=IwAR0PFdzfKT1fs5hOm99YDst9olqsj6JJqNkJKQhzuUNCqourO4YoUbnCxH0

2. Ebrahimi, P., Salamzadeh, A., Soleimani, M., Khansari, S. M., Zarea, H., & Fekete-

Farkas, M. (2022). Startups and Consumer Purchase Behavior: Application of Support

Vector Machine Algorithm. Big Data and Cognitive Computing, 6(2), 34.

https://doi.org/10.3390/bdcc6020034

3. Hart, S. (2017). Today’s Learners and Educators: Bridging the Generational

Gaps. Teaching and Learning in Nursing, 12(4), 253–257.

https://doi.org/10.1016/j.teln.2017.05.003

4. Hassan, H., Hsbollah, H. M., & Mohamad, R. (2022). Examining the interlink of social

media use, purchase behavior, and mental health. Procedia Computer Science, 196, 85–

92. https://doi.org/10.1016/j.procs.2021.11.076

5. Howe, N., & Strauss, W. (n.d.).

https://yacrisishotline.tripod.com/sitebuildercontent/sitebuilderfiles/

thenewgenerationgap.pdf
6. How Generational Differences Affect Purchase Behavior. (2017, July 13). The Bottom

Line by Square.

https://squareup.com/us/en/the-bottom-line/reaching-customers/generational-influences-

in-buying

7. Husnain, M., Rehman, B., Syed, F., & Akhtar, M. W. (2018). Personal and In-store

Factors Influencing Impulse Buying Behavior among Generation Y Consumers of Small

Cities. Business Perspectives and Research, 7(1), 92–107.

https://doi.org/10.1177/2278533718800625

8. | International Journal of Innovative Science and Research Technology. (n.d.).

Www.ijisrt.com. http://www.ijisrt.com

9. Iskiev, M. (2022, July 22). How Each Generation Shops in 2022 [New Data from Our

State of Consumer Trends Report]. Blog.hubspot.com.

https://blog.hubspot.com/marketing/how-each-generation-shops-differently

10. Kindi, A., Frinz, A., Dulay, Liban, R., James, Rustia, R., Mae, M., Tayag, R., & Castaño,

M. (n.d.). Journal of Business and Management Studies Generation Y and Z Filipino

Consumers’ Purchasing Behavior on Electronic Products in Shopee and Lazada.

https://al-kindipublisher.com/index.php/jbms/article/download/3081/2695/7569
11. Khan, M., Tanveer, A., & Zubair, D. S. S. (2019, June 30). Impact of Sales Promotion on

Consumer Buying Behavior: A Case of Modern Trade, Pakistan. Papers.ssrn.com.

https://papers.ssrn.com/sol3/papers.cfm?abstract_id=3441058

12. Laato, S., Islam, A. K. M. N., Farooq, A., & Dhir, A. (2020). Unusual purchasing

behavior during the early stages of the COVID-19 pandemic: The stimulus-organism-

response approach. Journal of Retailing and Consumer Services, 57(102224), 102224.

https://doi.org/10.1016/j.jretconser.2020.102224

13. Making generational differences work: What empirical research reveals. (n.d.). IMD

Business School. https://www.imd.org/research-knowledge/articles/making-generational-

differences-work-what-empirical-research-reveals-about-leading-millennials/

14. Mangold, F., Stier, S., Breuer, J., & Scharkow, M. (2021). The overstated generational

gap in online news use? A consolidated infrastructural perspective. New Media &

Society, 146144482198997. https://doi.org/10.1177/1461444821989972

15. (PDF) 973 Generation Gap: An Emerging Issue of Society. (n.d.). ResearchGate.

https://www.researchgate.net/publication/320183778_973_Generation_Gap_An_Emergin

g_Issue_of_Society

16. (PDF) Generational Differences in Personality and Motivation: Do They Exist and What

Are the Implications for the Workplace? (n.d.). ResearchGate.

https://www.researchgate.net/publication/235251893_Generational_Differences_in_Pers
onality_and_Motivation_Do_They_Exist_and_What_Are_the_Implications_for_the_Wor

kplace

17. Puiu, S. (2016). Generation Z – A New Type of Consumers. Revista Tinerilor

Economişti, 27, 67–78. https://www.ceeol.com/search/article-detail?id=541897

18. Sheth, J. (2020). Impact of Covid-19 on Consumer Behavior: Will the Old Habits Return

or Die? Journal of Business Research, 117, 280–283.

https://www.sciencedirect.com/science/article/pii/S0148296320303647

19. Wahyuningsih, Nasution, H., Yeni, Y. H., & Roostika, R. (2022). A comparative study of

generations X, Y, Z in food purchasing behavior: the relationships among customer

value, satisfaction, and Ewom. Cogent Business & Management, 9(1).

https://doi.org/10.1080/23311975.2022.2105585
20.

21. Svajdova, L. (2021). Consumer Behaviour during Pandemic of COVID-19. Journal of

International Business Research and Marketing, 6(3), 34–37.

https://doi.org/10.18775/jibrm.1849-8558.2015.63.3005

22. Wahyuningsih, W. (2013). Customer Value, Satisfaction and Behavioral Intentions: the

Effects of Consumer Search Behavior. ASEAN Marketing Journal, 3(1).

https://doi.org/10.21002/amj.v3i1.2011

23.

24.‌
25.

26.
27.‌
28.
29.‌
30.

31.
32.‌
33.
34.‌
35.

36.
37.‌
38.
39.‌
40.
41.‌
42.
43.‌
44.

45.

46.

47.
48.‌
49.
50.‌
51.
52.‌
53.
54.‌
55.
56.‌
57.
58.‌
59.
60.‌
61.
62.
63.
64.

You might also like