CB:

1) p. 104 Ex. A-D

2) p. 105 Ex. A-D
3) pp. 106 -107 Reading + Ex. A-F

A: think of a crisis you have experienced. Say what happened and how it was
handled.
I once fell and my bike got stuck in the train rails. The crisis was that at the point
of me crossing the train track the bell had already rung. The only thing I could
think of is that my leaving my bike on the track would cause great problems so I
stayed calm and eventually managed to get the bike out of the train tracks the
second the train was coming out of the turn.

B: crisis-management experts have identified 10 key steps for companies in a

crisis. Complete 5-10 below using the verbs in the box

Analyse, disclose, inform, practise, predict, set up

Predict
Set up
Inform
Analyse
Disclose
practise

C: complete this table with the steps in exercise B.

· Try to predict what crises could occur

· Inform the directors

· Practise making decisions under stress

· Analyse as much information as you can

· Set up a crisis management team

· Disclose the actions you took to deal with the situation

D: answer these questions.

What sort of crises do business managers have to face?

Problems with employees that are ill. Deadlines that need that are inclosing with
risk of not managing it in time.
How is a business crisis different from a business problem?
A problem is something you can try to figure out but if it doesn’t work the
outcome is not that bad, a business crisis however is much more sever. The crisis is
endangering everything and needs to be solved immediately.

Can you think of any examples of recent business crises? Which do you think have
been the worst in recent years?The fipronil problem in the farming sector. Farmers
used product that endanger the health of the people who eat them. Both the people
and farmers got a lot of problems because of this business crisis.

A: match words from box a with words from box b to make word partnerships,
adding ‘of’ if necessary.
Action, admission, contingency, damage, flow, legal, speed, loss, press, press
Action, conference confidence information liability limitation plan release
response

Action plan
Admission of liability
Damage limitation
Contingency plan
Press release
Press conference
Speed response
Legal action
Loss of confidence
Flow of information

B: complete these sentences with word partnerships from exercise A

Speed response
Press conference
Press release
Flow of information
Action plan
Contingency plan
Legal action
Admission of liability
Loss of confidence
Damage limitation

C: match an expression from exercise a and b with each of these verbs.

Implement an action plan
Issue a legal action
Take legal action
Hold a press conference
Suffer loss of confidence
Prepare a contingency plan
Control flow of information

D: answer this question, then discuss your ideas.

Which of the word partnerships in exercise C do you think are:
Essential in a crisis?
Speed response
Implement an action plan
Important to avoid?
Suffer loss of confidence
Take legal action
Useful but not essential?
Control flow of information
Prepare a contingency plan

Reading: dealing with crises

B read your article and choose the best headline on the left:
Expect the unexpected

C: read your articles again and take notes on these questions.

What crises happened?

There was a problem with the pushchairs: in a few cases fingertips were chopped
off in the pushchair hinges.

How did the companies mentioned deal with their crises?

It was issuing repair kits.

What lessons can be learned.

That they have to be ready, that they have to empathise. To be polite and don’t
discriminate.

E: in pairs make as many word partnerships as you can.

Deal with a crisis
Cope with an issue
reassure an investigation
Face problem
Issue a recall
Handle
Announce a warning