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SELLING MORE

YEARBOOKS
BY - Kanwar
MONTH - APRIL
April is a good time to promote the yearbooks because it
is a time of celebration and reflection as the school year
draws to a close. Many students are taking time to
reminisce and reflect on the school year, making them
more likely to purchase a yearbook as a keepsake. April is
a great time to offer discounts or other incentives to
encourage more people to purchase yearbooks.
LOCATION - THE CAFETERIA

The cafeteria is a great place to merchandise yearbooks


because it is the most accessible and visible area within the
school. It is a natural gathering place for students, faculty,
and staff. Placing the yearbooks in the cafeteria will draw
attention to them and make them easily accessible to
everyone who passes through. This can also help create a sense
of urgency and excitement around yearbook sales.
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DISPLAY
SPECIAL ADDITIONS AND OFFERS

BREAK AN EGG! - STUDENTS CAN TEST THEIR LUCK BY


BREAKING AN EASTER EGG. ONE OF THE EGGS WILL INCLUDE A
SPECIAL EDITION YEARBOOK WHICH THE WINNER WILL TAKE FOR
FREE!

SOME OTHER LUCKY WINNERS WILL GET SOME DISCOUNTS AND


COUPONS.
WHY WILL THIS THEME WORK?
Easter is a great theme to use to sell yearbooks because it is a time
of celebration and renewal. The symbolism of Easter can be used to
draw attention to the importance and value of the yearbook as a
keepsake that captures memories from the school year. This
Easter-themed promotion will include discounts and special offers to
make the yearbook more accessible and attractive to potential
buyers. This Easter theme can also be used to create colorful and
attractive displays in the school cafeteria, library, or other visible
areas to draw attention to the yearbook.

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