DB ae aIL SOFTWARE TECHNOLOGY (DST) 0 © 58 re ®Trainings WHERE SUCCESS BEGINS rainings.com www.pnyt!Introduction: The world is becoming a global village and information technology is growing every day. Software application is now everywhere health, food, education, transportation, fashion, real estate, and all other fields. Hence a person who knows Information Technology can develop websites, software, applications, and other products of information technology. Keeping in the view of the global scenario PNY is offering the First time in Pakistan 1-year Diploma in software engineering, to enable our youth to stand with the growing world of Information and Technology. Why this Course? A student is required to get 12 years of education FSC or A levels to get admission in the 4-year software engineering program and after spending 2-3 million on education and several years, a student still searches for jobs and internships and failed to get one. After all this, the candidates get an unpaid internship somehow through their family or friend's links. Then that person improve his/her skills and starts their journey towards an education-oriented career. For those students, who couldn't get admission to universities due to high merits and huge expenses PNY Trainings offers them a Diploma in Software Technology - DST which is designed to deliver fast track content of Software Engineering of 4 years just in 1 year.Objective: To develop and produce skilled youth which will lead the future of Pakistan To increase the software export of Pakistan To train youth in a time-effective way for in-demand skills of market To build confidence in youth Benefits: At the end of this Diploma, you will be able to: Build an Android application Start earning online via Affiliate Marketing Become a freelancer and be your own boss Get expert skill in Microsoft office Create a complete website that will be SEO optimized. Understand the user interface and experience Understand the program techniques Manage social media marketing and branding To design a logo, standees, poster and all other types of designs. Understand future technologies (artificial intelligence, machine learning, computer vision robotics, ethical hacking) Who may join? > Anyone, but preferably: Matric & FSC students Eligibility Criteria: Candidate having basic computer knowledge must clear an entry test to get enroll in DSTDuration: Diploma in Software Technology (DST) is 1 year, long followed by 12 Projects and 4 Exams. Salient Features: PNY certification Jobs and internships Placement assistance and career counselling Practical projects and assignments Online earning training and guidance eg oIntroduction to computing (¥) Fundamental of Programing (v) Object oriented Programing (v) C . Data Structures (v) /OUYrSES: Microsoft office (v) A Communication skills (v) Graphic designing (v) Website designing (v) Web Development (v) Database Management System (¥) Data transmission (v) Software Requirement Engineering (v) Android Application Development (v) SEO SEM (v) Social Media Marketing (v) Freelancing (v)Programing Modules DEVE Baad) Object oriented Programming Data structuresDesigning Modules Microsoft Office Communication Skills Graphic DesigninDesigning Modules Database Management Data Transmission System —— Software Requirements Android Application Engineering DevelopmentDigitalModules ofa >: 76 ‘a8 oe SEO SEM Social Media Marketin Freelancing1st Semester Projects: . Presentation on power point covering a topic given by trainer/student . CV writing and mock interview + Flowchart . Shapes in C++ Introduction to computing (2 weeks): Introduction and Evolution of Computing Computer Systems and its Components Computer Hardware and Software Internet and WWW Binary Numbers and Logic Operations Introduction to Operating Systems Introduction to Algorithms Introduction to Software Development Methodologies Introduction to Computer Networks Social Implications of Computing The Future of Computing Human Computer Interaction Introduction to Programing (4 weeks): . Introduction to Software Categories History of C/ IDE & Starting to 'C’ Expressions and Operators Decisions, Repetition Structures, Loops and Operators Switch Statement , Functions, Arrays, Pointers & Strings String Manipulation Functions File Handling & Structures Memory Allocation Introduction to computing, Fundamental of Programing, Microsoft office, Communication skills (12 weeks)1st Semester Microsoft office (3 week) Explore Word: Working in the user interface Creating, editing text and saving documents Creating a new blank document Entering text Saving the document Saving into a new folder Compatibility with older versions Opening, Moving around in and closing Documents: Viewing documents in different ways Switching between different views Displaying non-printing characters Zooming in the document Switching between different word documents Arranging windows of open documents Displaying rulers in document window Accessing help feature Editing and Proofread Text: . Making text changes & Selecting text Deleting text, Drag and drop, Cut, Copy and Paste Paste Options Undo and redo Office clipboard & Find and replace text Using find and replace Navigation pane Fine-tuning text Introduction to computing, Fundamental of Programing, Microsoft office, Communication skills (12 weeks)1st Semester Thesaurus Mini-translator Correcting spelling and grammatical errors Spell check Auto Correct Viewing document statistics Inserting saved text Building Blocks Create a new building block Inserting one document into another Changing the Look of Text: Quickly formatting text Paragraph styles & Character Styles Changing a documents theme Switching between different themes Saving a new theme Manually changing the look of characters Changing font, font size and font colour Bold, Italic and Underline Using the Mini Toolbar Format Painter & Font dialog box Highlight text & Clear Formatting Manually changing the look of paragraphs Indenting First Line and hanging indents. Paragraph alignment & Setting up Tabs Adjusting line spacing & Paragraph spacing Borders and Shading Character formatting and case considerations Introduction to computing, Fundamental of Programing, Microsoft office, Communication skills (12 weeks)1st Semester Find and replace formatting Creating and modifying lists Bullets and Numbering Customizing bullets and numbering Sorting lists Formatting text as you type Organizing Information in Columns and Tables: Presenting information in columns Inserting columns & Justify paragraphs Column options, Creating tabbed lists & Presenting info in tables Inserting a table Inserting and deleting columns and rows Resizing columns, Merge cells & Table alignment Converting text to table Performing calculations in tables Other layout options Formatting tables, Table style & Manual formatting Add Simple Graphic Elements: Inserting and modifying pictures Insert Picture Resize and crop a picture Picture corrections and picture styles Artistic effects & About ClipArt Changing a document background Inserting Building Blocks & Inserting a Cover page Inserting Page Numbers, Headers and Footers Drawing text boxes & Adding Word Art Insert Word Art into the document Introduction to computing, Fundamental of Programing, Microsoft office, Communication skills (12 weeks)1st Semester Wrap text around Word Art Formatting the first letter of a paragraph Preview, Print and Distribute Documents: Previewing and adjusting page layout Adjusting Page size and orientation Setting up margins Controlling what happens on each page Page breaks & Section breaks Printing documents Preparing documents for electronic distribution Document properties & Document inspector Marking a document as final Creating Diagrams: Creating and Positioning a diagram Using the text pane & Inserting shapes into a diagram Promoting and Demoting shapes in diagram Change a diagram’s layout, colours and shapes Use picture diagrams to show photographs insert and Modify Charts: Insert a chart into a document Customize a chart, and save it as template Plot Excel data in a chart Formatting a chart & Changing chart types Adding axis titles and labels Use other Visual Elements: . Adding text and graphic watermarks Introduction to computing, Fundamental of Programing, Microsoft office, Communication skills (12 weeks)1st Semester Insert a symbol Building an equation and add it to the equation gallery Draw and manipulate shapes Insert a screen clipping Organize and Arrange Content: . Reorganize a document but adjusting its outline . Arranging multiple pictures + Insert and format nested tables Creating Documents For Use Outside of Word: . Save files in different formats Creating and modifying web documents Create and publish blog posts Microsoft Excel Basic Setting up a workbook: Creating Workbooks Excel Terminology & Excel Environment Customizing Quick Access Toolbar Creating a New Workbook Entering Data into Workbook Saving a workbook, Open a workbook & Zoom Insert a new worksheet & Renaming a new worksheet Changing the tab colour of worksheet Rearranging the order of worksheets Move or Copy worksheet Hide/Unhide Worksheet Switch Windows + Modifying Workbooks and Worksheets Introduction to computing, Fundamental of Programing, Microsoft office, Communication skills (12 weeks)1st Semester . Bold, Italic and Underline + Format Numbers as percentage, currency and general + Insert a picture + Picture Styles, remove background, picture effects . Insert Background Printing: . Inserting Headers and Footer . Print Preview & Page Setup . Page break preview + Print active worksheets + Print entire workbook & Print Selection + Print titles & Set Print Area . Centre data on page Microsoft Excel (Advanced) Performing Calculations: + Naming groups of Data using Named Ranges + Creating Formulas to Calculate Values . Summarizing data meets specific condition . Using If function . Formula Auditing >> Adding a watch Window >> Tracing Formula Errors >> Tracing Precedents and Dependent cells Changing workbook appearance + Defining Styles + Making Numbers easier to read + Transposing data Introduction to computing, Fundamental of Programing, Microsoft office, Communication skills (12 weeks)1st Semester Changing Cell Orientation and Merging Cells Change appearance of data based on its value Focusing on specific data by using filters Inserting Filters Sort A to Z using Filters Number Filters & Clear Filters Advanced Filtering (Criteria Range) Summarizing worksheets with hidden and filtered rows (subtotal and aggregate functions) Data Validation Reordering and Summarizing Data: . Sort Data + Custom Lists . Organizing data into levels using subtotals + Creating an outline & Lookup Functions Combining Data from Multiple Sources: Using Excel's Built-in Templates Using workbooks as templates for other workbooks Linking to data in other workbooks Consolidating data Saving workbooks as a workspace Comments in cells and workbooks Viewing Comments in a worksheet Adding and Removing comments Adding comments to a workbook Password protect a worksheet and workbook Unlock cells and protecting part of a worksheet Track Changes & Mark a workbook as final Introduction to computing, Fundamental of Programing, Microsoft office, Communication skills (12 weeks)1st Semester Microsoft PowerPoint Basic Explore PowerPoint: Working with the user interface Creating and saving presentations Compatibility with earlier versions Opening, Moving around in, and closing presentations Viewing presentations in different ways Working with Slides: Adding and Deleting slides Adding slides with ready-made content Slide Libraries & Exporting presentations as outlines Dividing presentations into section Rearranging slides and sections Working with Slide content: Entering text into placeholders Adding text boxes Changing the default font for text boxes Editing text & Clipboard Correcting and sizing text while typing Checking spelling and choosing the best words Research information Find and Replacing text and fonts Format Slides: + Applying themes . Using different theme colours and fonts + Changing the slide background & Changing the look of placeholders . Changing the alignment, spacing, size and look of text Introduction to computing, Fundamental of Programing, Microsoft office, Communication skills (12 weeks)1st Semester Add Simple Visual Enhancements: Insert Picture and ClipArt images Inserting Diagrams & Graphic formats Converting existing bullets into a diagram Inserting charts & Inserting shapes Connecting shapes & Adding transitions Review and Deliver Presentation: Setting up a presentation for delivery Previewing and Printing Presentation Preparing speaker notes and Handouts Enhanced Handouts & Finalizing Presentation Setting up presenter view & Delivering a presentation Microsoft Outlook Basic Get started with Outlook: Connecting to Email Accounts Connecting to Hotmail account Troubleshooting Connection Problems Connecting to Exchange Accounts Connecting to internet Accounts Explore the Outlook Window: Working with the Outlook Program Window Outlook Program Window & Outlook Modules Working with the Ribbon and Backstage View Backstage View & Modules and Item tabs Working in the Mail Module Navigation Pane Content & Mail Module Views The Ribbon Introduction to computing, Fundamental of Programing, Microsoft office, Communication skills (12 weeks)1st Semester Message Windows Working in the Calendar Module Calendar Module Content Calendar Item Window Working in the Contacts Module Contacts Module Content & Contact Record Window Working in the Tasks Module Task Module Content & Task Window Send and Receive E-Mail Messages: Creating and Sending Messages Addressing Messages Troubleshooting Message Addressing & Entering Content Saving and Sending Messages Attaching Files to Messages & Troubleshooting File Types and Extensions Viewing Messages and Message Attachments Viewing Conversations Configuring Reading Pane Behaviour Viewing Reading Pane Content Marking Messages as Read & Single Key Reading Viewing Message Participant Information Presence Icons & Contact Cards The People Pane & Responding to Messages Store and Access Content information: Saving and Updating Contact Information Creating Contact Records & Address Books Communication with Contacts Initiating contact information from contact records Introduction to computing, Fundamental of Programing, Microsoft office, Communication skills (12 weeks)1st Semester Selecting message recipients from Address Books Displaying different views of Contact Records User Defined Fields Printing Contact Records Manage Scheduling: Scheduling and Changing Appointments Adding National Holidays to Calendar Creating an appointment from a message Scheduling and Changing Events Scheduling Meetings Updating and Cancelling Meetings Responding to Meeting Requests. Displaying Different Views of a Calendar Views, Arrangements & Using the Date Navigator Tracking Tasks: Creating Tasks Creating tasks from scratch & Task options Creating tasks from Outlook items Updating tasks Removing tasks from the task list Managing Task Assignments Tasks you assign to others Tasks other people assign to you Displaying Different Views of Tasks Finding and Organizing Tasks Organize your Inbox: : Working with conversation view Introduction to computing, Fundamental of Programing, Microsoft office, Communication skills (12 weeks)1st Semester Split conversation Viewing conversations & Conversation view settings Managing conversations Troubleshooting conversation view Arranging Messages in Different ways Marking messages and read and unread Organizing Outlook Items by Colour Categories Recording information using Outlook Notes Organizing Messages into folders Managing messages by using Quick steps Quickly locating messages Using search folders & Printing Messages Deleting Messages Managing Your Calendar: Defining your available time Configuring time zones Specifying Appointment Time Zones Working with Multiple Calendars Connecting to internet calendars Sharing Calendar Information Sharing calendar with co-workers Sharing calendar information outside your organization Printing Calendar Work with your Contact List: + Creating Additional Address Books . Importing and Exporting Contact Records . Creating Contact Groups Quickly locating contact information Introduction to computing, Fundamental of Programing, Microsoft office, Communication skills (12 weeks)1st Semester . Personalizing electronic business cards Enhance Message Content: + Personalizing the appearance of Message Text . Formatting Message Text + Adding signatures to Messages automatically + Embedding and Modifying Images . Inserting Pictures + Inserting ClipArt and Shapes + Capturing Screen Images & Modifying Images + Creating and Formatting Business Graphics . Changing Message settings and Delivery Communication skills (3 weeks) Introduction to communication: . History + Formal and informal + Process of communication + Principle of communication + Styles of communication Interviewing skills: . CV writing + Introduction creation and videos . Mock interviews & Dressing . Interview questions and answers Business communication: + Organizational structure & MOU Writing + Proposal Writing Introduction to computing, Fundamental of Programing, Microsoft office, Communication skills (12 weeks)1st Semester Email Writing, SMS Writing & How to sign Telephone communication: . How to start a call . Understanding the call & Answering call Non-verbal communication: . Body language & Sign language . Dress up & Face expressions Public speaking: How to overcome the fear of public speaking Slides preparation & Mock presentation Effective presentation skills Selling, Tone, Pauses, Speed & pitch Proverbial communication Negation Body language Getting your Self-Image Right Art of persuade Presentation and Prazi 12 Weeks First Semester Exam (Final) Introduction to computing, Fundamental of Programing, Microsoft office, Communication skills (12 weeks)2nd Semester Projects: + Acomplete front-end of a website : Designing project (logo, poster, profile) . Final year project document (details about the final year project) + Management system Object oriented programing (OOP) (5 weeks): Why we need OOP? Introduction to Objects and Classes Inheritance (Types) Abstraction, Encapsulation & Polymorphism Introduction to Generalization & Specialization Constructors & Destructor Super and This Exceptional Handling, Bit Manipulation & Garbage Collection Structured Programming Arrays and Arraylist StreamBuffer and StringBuffer and StringBuilder Threads, File Handling & Interfaces Data Structures (2 weeks): Introduction to database The Array data type Linked lists (doubly linked list) Stack, Queues, Trees & AVL Trees Huffman encoding & Implementation using arrays Skip lists, Sorting and Selection sort Insertion sort & Bubble sort algorithms Divide and conquer strategy: Merge sort Quick sort Object oriented programing, Data structures, Graphic designing, Website design, Software requirement engineering (14 weeks)2nd Semester Graphic Designing (5 weeks): SESSION 1 Design Basicy Session Contents: Introduction to Design & History of Design Content and Form Rules for Making Good Design Graphics Design Process & Aspects of Design Introduction to Computer Graphics & Effects Principles of Design & Elements of Design Design Problems to Avoid SESSION 2 Understanding Colory Session Contents: Introduction & Color Wheel Types of color, Color Properties & Key Colors Warm and Cool Colors Color Psychology, Color Theory & Color Modes SESSION 3 Visualization, Storyboarding, Layouty Session Contents: Getting Familiar with Visualization Visualization and Imagery Techniques Direct And Indirect Approach Thinking in Various Points of view Introduction & Importance of storyboard Storyboard for Designing & Getting Familiar with Layouts Layout Design The Parts of a Grid Types of Grids & Composition Grids Creative Illustrations: Object oriented programing, Data structures, Graphic designing, Website design, Software requirement engineering (14 weeks)2nd Semester Lessow 1: What iv Wuutrator? Introduction Understanding vector graphics Setting preferences Exploring the panels & Illustrator interface Creating and saving workspaces Creating files for print & Web Managing multiple documents & Navigation Using rulers, guides, and grids . Changing units of measurement Using the Direct Selection and Group Selection tools Understanding fills and strokes Locking and hiding artwork (Layers) Creating and using art boards Art board Tool Lessovv 2: Working with Documenty Shape Tools & Line Tool Using the Magic Wand & Lasso tool Grouping objects & Using isolation mode Resizing your artwork & Rotating objects Reflecting and skewing objects Creating and editing gradients Applying gradients to strokes Applying and editing pattern fills Lesson 3: Tracing Raster Graphics into Vector Graphicy Object oriented programing, Data structures, Graphic designing, Website design, Software requirement engineering (14 weeks)2nd Semester . Exploring the Pen tool . Drawing straight lines & Drawing simple curves . Converting corners and curves + Tracing artwork with the Pen tool Lessow 4: How to Create Compound Shapes + Aligning and distributing objects . Compound Paths & Path Finder + Clipping Mask, Shape builder tool & Live Paint Bucket Tool . Working with brushes Lessow 5: Working With Effecty iw [Uustrator + Extrude & Bevel in 3D + Revolve in 3D & Rotate in 3D Lesson 6:Using Type iw IUustrator + Adjusting your type settings + Basic text editing & Using the type panels + Creating text on a path & Converting text into paths + Urdu Typing in Illustrator & Inpage Image Magic: Lessow 1: Introduction to Photoshop . Introduction to Photoshop & Image Size and Resolution + Creating a New Document Object oriented programing, Data structures, Graphic designing, Website design, Software requirement engineering (14 weeks)2nd Semester + Opening and Closing a Document & Creating a Workspace + Scanning images . Using Adobe Bridge & Cropping images + Working with Canvas Size . Transforming Objects & Copy Paste options Lessow 2: Understanding Layers & Selectiow Too’ . Layers & Adjustment Layer + Working with Layer Comps + Selection Tools Lesson 3: Understanding Masking & Channely . Layer Masking & Selection through Refine edges . Channels & Selection though channels Lessow 4: Histogram, Color Correction, Retouching and Manipulation + Color Corrections, Histogram, Image Adjustments & Manipulation . Retouching tools & Retouching Techniques + Painting tools Lessow 5: Text Effecty in Photoshop + Text Effects, Brush & Brush Presets + Colorization & Restoration + Using the liquefy Command, Lens Correction filter & Vanishing Point + Actions & Batch Command Object oriented programing, Data structures, Graphic designing, Website design, Software requirement engineering (14 weeks)2nd Semester Lesson 6: Wel layouty & Animatiow . Designing a web & UI/UX & Working with Slices + Saving Files for Web & Animation Website designing (2 weeks): HTML Introduction HTML Difference between HTML and HTMLS version HTML Basics, HTML Elements & HTML5 Semantic Tags HTML Attributes, HTML Headings & HTML Paragraph HTML Styles, HTML Formatting & HTML Quotations HTML Computer Code, HTML Marquee & HTML Comments & Colors HTML CSS, Links and Images HTML Lists, HTML Blocks, HTML Classes & HTML Layout HTML Responsive HTML iframes (Integrating Maps and Videos) HTML JavaScript & HTML Head HTML Entities and URI Code HTML Symbols and XHTML HTML Charset and Forms Introduction CSS3 & CSS3 Syntax How To use (Types) & CSS3 Colors CSS3 Backgrounds & CSS3 Borders Object oriented programing, Data structures, Graphic designing, Website design, Software requirement engineering (14 weeks)2nd Semester CSS3 Margins, CSS Padding & CSS Height/Width CSS3 Gradients, CSS3 Shadows & CSS3 Text CSS3 Fonts, CSS3 2D Transforms & CSS3 3D Transforms CSS Links, CSS Lists & CSS Tables CSS Box Model, CSS Outline & CSS Display CSS Max-width, Min-width CSS Min-height, Max-height CSS Position, CSS Float, CSS Inline-block & CSS Align CSS Combinators & CSS Pseudo-class CSS Pseudo-element & CSS Navigation Bar CSS Dropdowns, CSS Tooltips & CSS3 Images CSS Attr Selectors, CSS Forms & CSS Counters CSS3 Animations & CSS3 Transitions CSS3 Buttons, CSS3 Pagination & CSS3 Multiple Columns CSS3 User Interface & CSS3 Box Sizing CSS3 Filters, CSS3 Media Queries & CSS3 Responsive Bootstrap Introduction to Bootstrap Bootstrap Basics & Bootstrap Grids Bootstrap Themes Bootstrap CSS & Bootstrap templates Software Requirements Engineering (2 weeks): Introduction to Software Requirements Engineering Understanding Functional Requirements Understanding Non Functional Requirements Kinds of Software Requirements Risk Management Object oriented programing, Data structures, Graphic designing, Website design, Software requirement engineering (14 weeks)2nd Semester + Requirements from the User/Customer’s Perspective + Social and Cultural Issues in Requirements Engineering + How to Interview to get information out of client . Creating scenarios + Prototyping and Participant Observation . Writing Requirements . Software Life Cycle . Software Development Methods + Software Design Patterns + Requirements Document . Modeling using wireframe technique + Modeling using Unified Modeling Language UML + Testing + Code Reviews 14 Weeks Second Semester Exam (Final) Object oriented programing, Data structures, Graphic designing, Website design, Software requirement engineering (14 weeks)3rd Semester Projects: . Android project + Website project Database management system: MYSQL Designing your web database: . Relational Database Concepts . How to Design Your Database & Web Database Architecture Creating your web database: Creating Databases and Users Introduction to MySQU Privilege System Setting Up a User for the Web Creating Database Tables Working with your MySQL database: . Inserting Data in to the Database . Retrieving Data from the Database . Updating Records in the Database + Altering Tables after Creation Accessing your MySQL Database from the web with PHP: How Web Database Architectures Work Checking and Filtering Input Data Introduction to Joins and Sub-Query Setting Up a connection & Querying the Database Aggregate Functions & Handling data through Front-end Database management system, Data transmission, Web Development, Android application development (14 weeks)3rd Semester Data transmission: Introduction to HTTP HTTP Parameters & HTTP Messages HTTP Request, HTTP Response & HTTP Methods HTTP Status Code & HTTP Header Fields Registration HTTP Authentication, HTTP Caching & HTTP URL Encoding HTTP Security Website Development Part 1: Using PHP: Introduction to PHP Programming PHP variables & PHP Expressions PHP Decision Statements PHP Loops & Form Handling Embedding PHP in HTML & Adding Dynamic Content Accessing Form Variables Part 2: Using Arrays: . Numerically Indexed Array & Associative Arrays . Sorting Arrays & Recording Arrays Part 3: CRUD (Create, Read, Update, Delete): Saving the data into database Retrieve the data from database Retrieving the data from database on conditions Updating and Modifying the data Delete the data from database & Working with REST API's Database management system, Data transmission, Web Development, Android application development (14 weeks)3rd Semester Part 4: Reusing Code and Writing Functions: + Using require() and include() . Using Functions & Parameters Part 5: Object - Oriented PHP: + Object - Oriented Concepts . Creating Classes, Attributes, Operations in PHP . Designing Classes Part 6: Object - Oriented PHP: + Laravel Fundamentals + Blade Template Engine & Schema Migration . Model, View & Controllers + Middleware, Collective Forms & API : Packages & Working with Database Android Application Development Week 1: : Installation + Android Studio Introduction (Java + XML) . Activity Life Cycle + Functions Overriding + Activities Intercommunication + Working with UI Element (Widgets) Week 2: : User Interface Designing + Responsive Layouts + Lab: Make a calculator App + Working with Fragments Week 3: Database management system, Data transmission, Web Development, Android application development (14 weeks)3rd Semester Fragments (Swiping) + Listview Introduction Fully Customizable Listview and gridview (Whatsapp Chat , Messeger List + Gallery Grid Example) Lab: Make a gallery sample App + Project Discussion Week 4: . Services (Music Player Overview) + BroadCastRecievers. . Receivers (SMS Notifications) + Load Images From Online Servers. + Get Images from gallery and Camera Week 5: + Working with Databases (Local) & Working with Maps. + Retrieve data from online servers (API's + JSON) 14 Weeks Third Semester Exam (Final) Database management system, Data transmission, Web Development, Android application development (14 weeks)4th Semester Projects: . Final year project & Mini SEO project . Mini SMM project, Profile on Fiverr & Profile on Linkedin Search Engine Optimization: What is SEO SEARCH ENGINE OPTIMIZATION? How to make friendly web design & architecture? History (Google, Bing, Yahoo, Ask, Baidu etc.) Thinking of good UI and designing a website Development & Growth of Search Engines in a Cyber World Type of Marketing & conversion models >>> Pull - Marketing How to show your content and where? Purpose of SEO Cross Connection of UI of SEO > Bounce Rate How Google's Search Engine Works & Basics of SEO Terminology Cycle of Search Engine (How its Work) >>> Table of SEO Success Factors URL - Architecture. . What is ranking on Google? Page Speed Analysis (GTMetrix / Pingdom Tool / Google >>> Advantages of high Ranking Page Speed Checker Tool) How to fix it > according to Google's Standards Broken Links & What are keywords? & Data usage & optimization Purpose of keywords in Website's marketing AMP configuration Uses of Keyword Researching Tools & Keyword Planner tools Mapping Keywords to Website Pages & Secondary Keywords What is link building? & LSI Keywords Purpose of backlinks? Competitive Keywords Also Types of Backlinks Create an Excel File of keywords TLD Uses of formulas to get find the best and main CCTLD SEO, SMM and Freelancing (6 weeks)4th Semester Create an Excel File of keywords TLD Uses of formulas to get find the best and main CCTLD (Business matching keywords) Normal “BL” (.com) Ranks (singles, measurement, check, and balance) What is On-Page SEO? Two type of SEO =‘On Page” & “Off Page Competitor Research Basics of HTML - Designing How to use Keywords Whole keyword report in On-Page SEO? URL, Meta, Title, Description, H1, and other headings Algorithm of How to use Keyword on Website's Page Which types of Images are used on the page? ALT in the Images and Crawling & Indexing Difference between Crawling and Indexing XML & HTML Sitemaps, How to make it? Robots.tx & Purpose of that file! Algo of Robots file - best practices Anchor Text & Fundamental of Anchor Text Complete Case study of Anchor Text Internal Linking How to prioritize the other web pages? Analyze with the Tools Google Search Console, Bing Webmaster SEO Strategies for Localized Businesses Social Media Back linking and Marketing (Quora, Twitter, Linkedin, Facebook, Google+, Pinterest) Targeted Audience Strategy Lead Generation for Local Audience Local SEO (by Category, Niche, Products, Services etc.) SEO, SMM and Freelancing (6 weeks)4th Semester Audit of website Before Launching the Site Domain name (Brand name generator, EMD for Specific purposes etc.) On-Page Audit (complete) Off-Page Audit (complete) Tools: Online Free Tools, Paid Tools, Desktop Applications Audit Report & Reporting for Client Social Media Marketing Facebook Marketing: How to increase your Facebook page reach Statistics How to Create an Active & Engaged Facebook Community & Content that drive sales to your Business Best Way to increase your Facebook Traffic and Generate Sales How to get Maximum ROI (Return on Investment) through Facebook How to Create Winning Ads & Get Great Results from Facebook Instagram Marketing: How can you use social media for marketing? Introduction to Instagram Types of Social Media! What is Instagram & why you should use it Social Media Marketing Glossary How other businesses are using Instagram Setting up Profiles and Pages _ How to improve your Instagram Marketing’ Social Media Goals and Strategies: Best Instagram Hashtags for Business Successful Social Media Case Studies Super & Simple ideas for what to post on Instagram Discover how your Instagram strategy using monitor measure SEO, SMM and Freelancing (6 weeks)4th Semester Twitter Marketing: What is Twitter & why you should use it Establish Your Twitter Presence How to use Twitter for Business and Marketing Logo Design How to get more retweets on Twitter Brochure Design Twitter Analytics & Advertising Stationery Design Discover how your Twitter strategy Poster Design measure Pinterest Marketing: Learn how to set up your profile Understand the difference between friends and followers Importance of choosing the right username How to start and create a page interest, Introduction to the 4-Phase Profit System How to use Pinerest to create loyalty and trust clients Understanding page settings Linkedin Marketing: + Introduction to Linkedin & How to find and add connections . LinkedIn for Business & Linkedin Marketing Tips + Transform your LinkedIn Profile into a Marketing Tool . B2B Networking Strategy & Generate Leads from Linkedin Introduction to Freelancing What is Freelancing? . Difference between an employee and freelancer + Understanding the life of freelancer . Skills required to become a successful freelancer . Freelancing vs. Outsourcing and Offshoring SEO, SMM and Freelancing (6 weeks)4th Semester . Freelancer vs. Employee . Freelancing Pros and Cons : Freelancing vs. Entrepreneur / Businessman . Freelancing on hourly rate business model . Freelancing on projects based business model + What are the payment methods available in Pakistan : How to manage time . How to keep balance between freelancing work and normal life . How to get online certifications to add-on profile . Facebook Blueprint, Google AdWords Certification, HubSpot . Understanding the tax models for freelancer Using Fiverr as a freelancing platform: + Introduction to Fiverr : How Fiverr works for freelancers (sellers) . How Fiverr works for clients (buyers) + Types of skills which are most demanded . How to find your niche for Fiverr? + The Advantages & Disadvantages of Fiverr Profile creation and management: . How to make an outstanding profile on Fiverr . How to write a bio : How to do research on competition + Which skill you need to add-on profile . Adding your education . Adding your experience and projects in a professional way + Connecting fiverr to other social media platform for more reach . How to set up payment method : What are the options available for payment in Pakistan . How to get more views on your gigs SEO, SMM and Freelancing (6 weeks)4th Semester . Using mobile application to maintain your response rate Creating your Gig: . Understanding the need (why people will buy it) + How to create a gig on fiverr . How to write the title that attract audience . How to design thumbnail for fiverr (Canva) . Writing description and details of your gig + Selling your Digital Products Getting clients (a lot of them): . How to get reviews of your clients . How to Get Promoted to a Level 1 Seller on Fiverr . Fiverr Rank System + Fiverr Platform Rules + Payment system . How to maintain your rating : How to communicate in a professional manner on fiverr Fourth Semester Exam (Final) SEO, SMM and Freelancing (6 weeks)WSUS a DEEL AMJAD nye aT (oFAIZAN Sa rears) heen) tayehn cet eties el re ae 12 SU A/T EY Mm eee ea (Full stack Web & React) fet pseearteciatrsets aera lo aes — o ee 43 EG (Freetaneing, Unity)STU Sg Great Experience, Trained Faculty, Friendly Environment... Menahil Azhar Environment at PNY Trainings ts Friendly, Teachers are so supportive. Omer Sheraz Butt Amazing Training Course. very Cy EA aT OTL eae Oca AAAL(e| It was a great experience studying at PNY. | DMR Oe OLR Tae GMSMA TRO MEAL Cen alarla) www.pnytrainings.com velFAQ's (FREQUENTLY ASKED QUESTIONS) CUS TTT SN 2 If you know basics of computer and want to become a software engineer then this course is for you. aN a NAMM Ul aM Rn Le eoalol Mole laUle( la) cman) aco ce eau MAS) of Internet Marketing. PNY Trainings consists of Top Level Trainers who are adept in the fields of Internet Marketing. We are the pioneer institute who started comprehensive Trainings for the benefits of students. Since our launch, hundreds of students are trained who secured good jobs in the expanding IT industry as we all know. TTS eae UT ed PNY TRAININGS Will Award DSE Certification. OS aa aaa TRS aa LT a Te a eg oy AERO RCAC on Re Rm oia URCur a maaan alent RTs knowledge of introduction to computing, Fundamental of Programing, Microsoft ie Mone ee N cmc Cen ee nC MPL Reticence tic fel CS eta AoA Westie Me Xo [caso LACM OTe OTL Tana all aL Ag aoa BEL leL MILLA Ilana Sue Mec uenies uM Meal lularee Utell Re seltectsleuhe vel) siuteala Sstotet | Manito le Mana ciel noAestt-1ce amet MLCT lela ae Mg eC-l-Uael aoe UES Tan GIST e USS eg Total duration of this course is 1 year which is distributed in 4 semester and | month Tale gal os 6) WHAT IS THE PREREQUISITES FOR THIS COURSE ? orntee eM AUR N col MA Ra OC urea CEC Re eee be provided by PNY Trainings. 71.00 | HAVE OPPORTUNITY TO GET IN CONTACT WITH INSTRUCTOR OTHER THAN CLASS TIMING 2 Eee ae eM eel aca eu acon Sa Cm ues en ege) and coordination between the students and Instructor all the time. TN Tan St TTA eS ea Ress a DUS SUS aT Yes, Candidates have option for online classes (Live Session) as well. If due to any reason, candidate missed the Live Session, PNY Trainings will provide the recordings Celica var-)>) colo eae Me Uale Ua ASU oper ae Ula ola eat Leave Colo Pantset cory 45WE ARE PROVIDING BEST TRANINGS IN TOWN FOR MORE INFORMATION © info@pnytrainings.com UAN: ERZREEEIZZ§ (© 0321 9533335 9 ARFA SOFTWARE TECHNOLOGY PARK