1.

Gender

Sl.No PARTICULARS RESPONDANTS PERCENTAGE

1 Male 25 62.5
2 Female 15 37.5
Total 40 100
 2. Age

Sl.No PARTICULARS RESPONDANTS PERCENTAGE

1 <18years 10 25
2 18-24years 10 25
3 25-35years 15 37.5
4 Above35yrs 5 12.5
Total 40 100
1.2

0.8

0.6

0.4

0.2

0
1

Series1 Series2
 3. Occupation

Sl.No PARTICULARS RESPONDANTS PERCENTAGE

1 Student 25 62.5
2 private employee 10 25
3 Govt employee 5 12.5
Total 40 100
14

12

10

0
1

Series1 Series2 Series3 Series4

 4. Education

Sl.No PARTICULARS RESPONDANTS PERCENTAGE

1 SSLC 7 17.5
2 HSC 8 20
3 Graduate 15 37.5
4 Post Graduate 10 25
Total 40 100
1.2

0.8

0.6

0.4

0.2

0
1

Series1 Series2
 5. How familiar are you with brand “Hear square pvt. Ltd”

Sl.No PARTICULARS RESPONDANTS PERCENTAGE

1 Very familiar 10 25
2 Somewhat 20 50
familiar

3 Not familiar at all 10 25

Total 40 100
1.2

0.8

0.6

0.4

0.2

0
1

Series1 Series2
6. Have you ever purchased any products/service from “Hear square pvt. Ltd”

Sl.No PARTICULAR RESPONDANTS PERCENTAGE

S
1 Yes 30 75
2 No 10 25
Total 40 100
1.2

0.8

0.6

0.4

0.2

0
1

Series1 Series2
 7. How did you know about “Heat square pvt. Ltd”

Sl.No PARTICULARS RESPONDANTS PERCENTAGE

1 TV advertisement 0 0
2 Social media 15 37.5
3 Word of mouth 15 37.5
4 Online search 5 12.5
5 Others 5 12.5
Total 40 100
1.2

0.8

0.6

0.4

0.2

0
1

Series1 Series2
 8. What factors influenced you to choose “Heat square pvt. Ltd”

Sl.No PARTICULARS RESPONDANTS PERCENTAGE

1 Product quality 12 30
2 pricing 13 32.5
3 brand reputation 5 12.5
4 customer reviews 8 20
5 others 2 5
Total 40 100
1.2

0.8

0.6

0.4

0.2

0
1

Series1 Series2

9. How would you rate the effectiveness of “Heat square pvt. Ltd” advertising campaigns
 Sl.No PARTICULARS RESPONDANTS PERCENTAGE
1 Very effective 20 50
2 Somewhat 15 37.5
effective
3 Not effective at 5 12.5
all
Total 40 100
1.2

0.8

0.6

0.4

0.2

0
1

Series1 Series2
 10. Do you feel that “Heat square pvt. Ltd “ understands the need of the customer

Sl.No PARTICULAR RESPONDANTS PERCENTAGE

S
1 Yes 35 87.5
2 No 5 12.5
Total 40 100
1.2

0.8

0.6

0.4

0.2

0
1

Series1 Series2
 11. How satisfied are you with the over all customer service provided by “Heat square pvt.
Ltd”

Sl.No PARTICULARS RESPONDANTS PERCENTAGE

1 Very satisfied 20 50
2 some what 10 25
satisfied
3 Neutral 5 12.5
4 very dissatisfied 5 12.5
Total 40 100
1.2

0.8

0.6

0.4

0.2

0
1

Series1 Series2
 12. Do you think “Heat square pvt. Ltd” effectively communicates it’s brand value through
its marketing strategies

Sl.No PARTICULARS RESPONDANTS PERCENTAGE

1 Yes 25 62.5
2 No 15 37.5
Total 40 100
1.2

0.8

0.6

0.4

0.2

0
1

Series1 Series2
 13. Would you recommend “Heat square pvt. Ltd “to others

Sl.No PARTICULARS RESPONDANTS PERCENTAGE

1 Yes 30 75
2 No 10 25
Total 40 100
1.2

0.8

0.6

0.4

0.2

0
1

Series1 Series2
 14. Is there any thing specific that “Heat square pvt. Ltd” could do to improve its marketing
strategies

Sl.No PARTICULARS RESPONDANTS PERCENTAGE

1 Yes 35 87.5
2 No 5 12.5
Total 40 100
120

100

80

60

40

20

0
Yes No Total
1 2

RESPONDANTS PERCENTAGE
 15. Which marketing channel do you find most effective in promoting “Heat square pvt. Ltd”

Sl.No PARTICULARS RESPONDANTS PERCENTAGE

1 Tv advertisement 20 50
2 Social media 10 25
3 Print 5 12.5
advertisement
4 Online banners 5 12.5
Total 40 100
 0
20
40
60
80
100
120

1
Tv advertisement

2
Social media

RESPONDANTS
3
Print advertisement

PERCENTAGE

Online banners
4

Total
 16. How well “Heat square pvt. Ltd” communicates it’s unique selling strategy

Sl.No PARTICULARS RESPONDANTS PERCENTAGE

1 Advertisement 10 25
2 public offer 7 17.5
3 discount 8 20
4 students offer 15 37.5
Total 40 100
120

100

80

60

40

20

0
Advertisement public offer discount students offer Total
1 2 3 4

RESPONDANTS PERCENTAGE
 17. Have you ever participate in the event of “Heat square pvt. Ltd”

Sl.No PARTICULARS RESPONDANTS PERCENTAGE

1 Yes 15 37.5
2 No 25 62.5
Total 40 100
120

100

80

60

40

20

0
Yes No Total
1 2

RESPONDANTS PERCENTAGE

18. In which type of event you have participated

 Sl.No PARTICULARS RESPONDANTS PERCENTAGE
1 Prozone mart 15 37.5
2 fun cooks 10 25
3 brooks focks 15 37.5
Total 40 100
120

100

80

60

40

20

0
Prozone mart fun cooks brooks focks Total
1 2 3

RESPONDANTS PERCENTAGE
 19. How frequently you could understand the offers of “Heat square pvt. Ltd” from there app

Sl.No PARTICULARS RESPONDANTS PERCENTAGE

1 Frequently 15 37.5
2 Rarely 25 62.5
Total 40 100
120

100

80

60

40

20

0
Frequently Rarely Total
1 2

RESPONDANTS PERCENTAGE
 Sl.No PARTICULARS RESPONDANTS PERCENTAGE
1 Excellent 25 62.5
2 Good 13 32.5
3 poor 2 5
Total 40 100
20. Quality of the food
120

100

80

60

40

20

0
Excellent Good poor Total
1 2 3

RESPONDANTS PERCENTAGE
 21. Service of “Heat square. Pvt Ltd

Sl.No PARTICULARS RESPONDANTS PERCENTAGE

1 Satisfied 20 50
2 Neutral 20 50
Total 40 100
120

100

80

60

40

20

0
Satisfied Neutral Total
1 2

RESPONDANTS PERCENTAGE